Etihad Airways — BrandWiki

Etihad Airways

parent	Etihad Aviation Group

profit	▲ US$544 million(2025)‡R2R‡

num employees	10,000+ (2025)‡R2R‡

founded	July 11, 2003

commenced	November 5, 2003

headquarters	Khalifa City, Abu Dhabi, UAE

key people	• Mohamed Ali Al Shorafa (chairman) • Antonoaldo Neves (CEO)

founder	Khalifa bin Zayed Al Nahyan

revenue	▲ US$6.8 billion (2025)‡R2R‡

website	etihad.com

Etihad Airways is one of the two flag carriers[3] of the United Arab Emirates (the other being Emirates). Its head office is in Khalifa City, Abu Dhabi, near Zayed International Airport.[4] The airline commenced operations in November 2003 and is the second-largest airline in the UAE after Emirates.[5]

The airline operates more than 1,000 flights per week, to over 120 passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia, and North America, with a fleet of 107 Airbus and Boeing aircraft as of. Its main base is at Zayed International Airport.[6] In addition to its main activity of passenger transportation, Etihad also operates Etihad Holidays and Etihad Cargo.[5]

History

Background

The emirate of Abu Dhabi was a joint owner of Gulf Air along with Bahrain, Qatar, and the Sultanate of Oman. Zayed International Airport was one of Gulf Air's bases and hubs from the 1970s until 2005, when the UAE withdrew from the airline. Gulf Air would remain as a two-state carrier until Oman's exit in 2007 to focus on Oman Air and today, Gulf Air is solely owned by Bahrain.[7]

Name

Etihad means "union" or "unity" in Arabic, and represents the unity of the seven emirates of the United Arab Emirates (Abu Dhabi, Dubai, Sharjah, Ajman, Umm Al Quwain, Ras Al Khaimah, and Fujairah).

Foundation

In July 2003, future UAE president Sheikh Khalifa bin Zayed Al Nahyan, who wanted an airline for Abu Dhabi, issued an

Corporate affairs

Head office

Etihad has its head office in Khalifa City, Abu Dhabi,[54] near Abu Dhabi International Airport.[55] Etihad spent 183.6 million UAE dirhams (US$50 million) in 2007 to have its new head office and training centre built. The new head office was completed in 2007.[56]

Structure

Etihad is governed by a board of directors chaired by Mohamed Mubarak Al Mazrouei and operates in terms of its founding legislation and the Articles of Association of the company. The board consists of seven independent non-executive members and has two sub-committees, an executive committee and an Audit Committee, each with its charter and chairman. Other members of the board include Ahmed Ali Al Sayegh, H. E. Mohamed Khalifa Al Mubarak, Mohamed Hareb Sultan Al Yousef, Hamad Abdulla Al Shamsi, Khalifa Sultan Al Suwaidi, and Ahmed Ali Matar Al Romaithi.

Destinations

As of June 2023, Etihad serves 81 passenger and cargo destinations across Africa, Europe, North America, Asia and Australia from its hub at Zayed International Airport.[95] Until terminating the São Paulo service in late March 2017, Etihad Airways was one of the few carriers to have passenger services to all six inhabited continents.[96][97]

As 2021 began, the airline suspended its flights to South Africa as a part of its ongoing review of network performance.[98] Etihad opened a twice-weekly route to Tel Aviv, Israel, in April 2021.[99] Later in June 2023, the airline announced expansions of some routes such as expanding the frequency of flights to Rome from Abu Dhabi from seven to eleven times per week.[100]

Fleet

Etihad Airways operates a fleet of narrow-body aircraft from Airbus and wide-body aircraft from Airbus and Boeing. Etihad's fleet consists of 100 Airbus and Boeing aircraft from six aircraft families: the Airbus A320 family, Airbus A320neo family, Airbus A350-1000, Airbus A380-800, Boeing 777 and Boeing 787 Dreamliner.[133]

During the COVID-19 pandemic, Etihad Airways grounded all 10 Airbus A380-800 aircraft and initially had no plans to return them to service after the pandemic. However, since 2023, four Airbus A380-800s returned to services, flying on the route to London–Heathrow; in 2024, A380 service resumed to New York–JFK and Paris–Charles de Gaulle. Although Etihad placed an order for 25 Boeing 777X aircraft in 2013, by May 2024, CEO Antonoaldo Neves confirmed that the contracts with Boeing had been restructured. As a result, Etihad now holds an option to purchase the 777X planes but also has the option to acquire more 787s. Neves further clarified that the 777X is not part of Etihad's five-year plan.

Livery

Present livery

The present livery – named Facets of Abu Dhabi[134] – was unveiled in September 2014 on the first of the airline's new A380s.[135] It features a golden and silver triangular tessellation on the vertical stabiliser and rear fuselage. A golden Etihad logo and a UAE emblem over the windows, with the UAE flag painted on the front door. The background was painted in light beige and the wingtip also has a UAE emblem. The golden colour was inspired by the colour of the Arabian desert.[136]

Former livery (2003–2017)

The former livery features a UAE flag and the national falcon emblem on the vertical stabiliser and a golden Etihad logo on the windows. Red and golden stripes were painted on the fuselage. This livery is still present on a few Boeing 777-300ERs and Airbus A320s.[137]

Services

New cabins

With the introduction of the Airbus A380 and Boeing 787, new cabins were introduced, their names being: The Residence (A380 only), the First Apartments (A380 only), First Suite (787-9 only), Business Studio and Economy Smart seat. The rest of the fleet will gradually be retrofitted with these cabins except for the Residence and First Apartment cabins, which are exclusive to the Airbus A380. The Residence was the only three-room cabin on any airline when it was introduced in December 2014.[138][139] The Residence accommodates one or two people, in a space of 125 sqft. It features a private living room, bedroom, and bathroom. It features a 60.6 in-wide two-seater reclining sofa and 32 in TV monitor in the lounge; an en-suite bathroom with shower, an 82 in-long, 47.5 in-wide double bed in the bedroom which also includes a 27 in TV monitor, and formerly included a personal butler.[139] First Class suites are offered on Airbus A380s and are named "The Apartment". There are nine in total, configured 1-1 across a single aisle, and take up a total area of 39 sqft each. Each one features a 30.3 in-wide reclining chair; a full-length ottoman which can be transformed into a bed; a 24 in TV monitor which can swing to align itself to the ottoman so that it can be viewed from the bed; a vanity cabinet; and a bar with assorted chilled drinks.

In-flight entertainment

Etihad uses both the Panasonic eX2, eX3, and the Thales TopSeries i5000 in-flight entertainment system with AVOD on its new long-range aircraft and some of its new A320-200 aircraft.[144]

On 28 April 2019, Etihad announced that it would remove seat-back screens in the economy section of 23 of its narrow-body Airbus A320 and A321 aircraft, used for flights of up to five hours.[145] Etihad signed a 10-year agreement with Panasonic Avionics Corporation in 2011 for the provision of in-flight entertainment including broadband internet and live TV.[146] Atlas is the official in-flight magazine of the airline.[147]

Loyalty program

Etihad Guest is the airline's frequent flyer program, launched on 30 August 2006. It offers a discount web shop for members and multiple benefits such as extra baggage and priority check-in for frequent fliers. Points may also be redeemed for tickets or class upgrades. As part of an agreement between Etihad and the United Arab Emirates Ministry of Community Development, senior Emirati citizens get instant access to Etihad's loyalty program and are entitled to perks of more air miles, discounted tickets, priority check-in, and extra baggage.[148]

As part of a partnership with American Airlines, American Airline loyalty program AAdvantage may be redeemed for tickets on Etihad.[149] Similar partnership exists for the Scandinavian Airlines loyalty program Eurobonus, where members can earn and spend bonus points on selected flights.[150] Etihad guest loyalty members are rewarded with Etihad miles when they book accommodations through booking.com as a result of a deal signed between booking.com and Etihad Airways in 2019.

Accidents and incidents

As of 2025, Etihad Airways has not suffered any fatal accidents during passenger operations.

15 November 2007 – A new A340-600, registration A6-EHG, due for delivery to Etihad Airways was damaged beyond repair during ground testing at Airbus' facilities at Toulouse Blagnac International Airport in France. During a pre-delivery engine test, multiple safety systems had been disabled by engineers, leading to the non-chocked aircraft accelerating to 31 knots (57 km/h) and colliding with a concrete blast deflection wall. Severe damage was inflicted on the aircraft and nine people on board were injured, four of them seriously. The right-wing, tail and left engines made contact with the ground or wall, leaving the forward section of the aircraft elevated several metres and the cockpit broke off.[152]

External links

Official website

References

Etihad Airways on ch-aviation ch-aviation, retrieved 2023-11-09^
Etihad Airways announces highest-ever profit of AED 1.7 billion (US$ 476 million) in 2024 www.etihad.com^
Alan Dron. Etihad, Avianca Brasil ink new codeshare

Equity Alliance

In December 2011, Etihad announced it had acquired a 29.21% stake in Air Berlin,[11] Europe's sixth-largest airline, and Hogan was appointed Vice Chairman. It followed this up with minority stakes in other airlines—Air Seychelles (40%),[12] Aer Lingus (2.987%),[13] Virgin Australia (10%).[14]

On 1 August 2013, the president of the company, Hogan, signed a deal with Aleksandar Vučić, the First Deputy Prime Minister of Serbia, in Belgrade, granting Etihad a 49% stake in the Serbian national carrier Jat Airways.[15] The Serbian government retained 51% of the shares, with the company was rebranded as Air Serbia.[16] In September 2012, the Indian government announced that foreign airlines could hold up to 49% stake in Indian carriers. On 24 April 2013, Jet Airways announced it was ready to sell a 24% stake to Etihad for US$379 million. The deal was completed on 12 November 2013.

At the 2013 Dubai Airshow, Etihad announced it was acquiring a 33.3% stake in the Swiss carrier Darwin Airline, which was rebranded as Etihad Regional in March 2014.[17] Etihad sold its stake in Darwin in 2017.[18]

On 1 August 2014, Etihad agreed to acquire a 49% stake in the Italian flag carrier Alitalia for an estimated €560 million. The deal was finalised on 8 August 2014.[19] On 1 January 2015, Alitalia-CAI formally transferred its operations to Alitalia-SAI, a new entity owned 49% by Etihad and 51% by the Alitalia-CAI shareholders.[20]

The airline established its airline alliance, Etihad Airways Partners, in October 2015. It ceased operations in 2018 after several of its members fell into financial difficulties.[21][22] Etihad held minority investments in the participating airlines and previously had a stake in Virgin Australia until its insolvency in April 2020 with no return on investment.[23] In May 2016, the management structure was reshuffled, as Hogan became CEO of the airline's parent company, Etihad Aviation Group. Peter Baumgartner, formerly the airline's Chief Commercial Officer, became chief executive officer of the airline, reporting to Hogan.[24] In December 2016 Handelsblatt Global reported that Hogan was expected to be dismissed after a "failed spree of acquisitions in Europe."[25]

On 24 January 2017, the Etihad Aviation Group Board of Directors announced that Hogan (along with Group CFO James Rigney) would be stepping down "in the second half of 2017".[26] Peter Baumgartner, (former CEO of the airline), became the acting CEO as it faced mounting losses from its investments in Air Berlin and Alitalia.[27] On 2 May 2017, Alitalia filed for bankruptcy.[28] Hogan and Rigney left Etihad later that month.[29] On 27 July, Etihad reported a loss of US$1.873 billion for 2016.[30] On 15 August, Air Berlin filed for bankruptcy after Etihad withdrew its financial support.[31]

As an interim measure, the board appointed Ray Gammell as CEO (previously Chief People and Performance Officer) while searching for a permanent replacement.[32] On 9 January 2018, Etihad Airways appointed Mark Powers as Group CFO, replacing interim Group CFO Ricky Thirion.[33] On 2 July 2017, the United States Department of Homeland Security lifted the electronics ban on Etihad Airways after the airline enhanced its passenger screening processes.[34]

In June 2018, Etihad reported a net loss of US$1.52 billion for 2017.[35]

In February 2019, Etihad announced large order cancellations for both Airbus and Boeing aircraft. The airline terminated contracts for all 42 Airbus A350-900s, two A350-1000s and 19 of 24 ordered Boeing 777X.[36]

On 1 May 2021, it was announced Etihad Airways sold its 40% stake in Air Seychelles back to the Government of Seychelles.[37]

On 13 May 2023, the Serbian Government announced it had finished acquiring 100% equity in Air Serbia, after several years of buying back stakes from Etihad.[38]

Effect of COVID-19

In May 2020, shortly after Air France retired its entire Airbus A380 fleet due to the COVID-19 pandemic, there were rumors that Etihad Airways was considering canceling all its remaining Airbus A350 orders and retiring its entire Airbus A380 fleet due to more financial losses caused by the COVID-19 pandemic. Etihad's CEO Tony Douglas said that Etihad's A380 fleet was very likely not to fly again in passenger service, and therefore likely to be withdrawn after only seven years in service. This move would make Etihad the third Airbus A380 operator to retire its Airbus A380 fleet, following Air France-KLM and Hi Fly Malta.[39] However, by 26 May 2020, Etihad confirmed that the airline will not cancel its remaining Airbus A350 orders and plans to proceed with them. The airline also confirmed that it had no plans to ditch its Airbus A380 fleet into early retirement, unlike Air France, despite the COVID-19 pandemic.[40]

However, as of October 2020, some sources stated that the Etihad Airbus A380 still had a potential possibility of early retirement due to the aircraft market changes and demand caused by the COVID-19 pandemic as Douglas referred to the Airbus A380 as a heavily inefficient handicapped behemoth by two engines too many. Douglas also said that smaller long-range twin-jet aircraft such as the Boeing 777X, 787, and Airbus A350 can do the job far more efficiently and sustainably than that of the A380.[41]

In February 2021, Etihad Airways vaccinated all its operating pilots and cabin crew against COVID-19, the first airline to vaccinate all its operating pilots and cabin crew.[42] Since most of Etihad's flights were grounded between March and June 2020, the airline's passenger traffic dropped by 76% to 4.2 million in 2020.[43] Throughout 2020, due to the COVID-19 pandemic, Etihad Airways laid off over 1,000 cabin crew and pilots. Etihad had reported significant losses even before the pandemic; since 2016, it lost over $5.62 billion and in 2019 losses amounted to $870 million.[44] The airline's full-year losses amounted to $1.7 billion in 2020,[45] and $476 million in 2021.[46]

Corporate sponsorship

Current team sponsorship deals

Event and organisations

On 18 December 2007, Etihad announced that it would become the title sponsor for the 2009 Abu Dhabi Grand Prix to be held on Yas Island, the F1 logo and the words "Formula 1 Etihad Airways Abu Dhabi Grand Prix" appeared on the aircraft for one month before the race.
In October 2008, it was announced that Etihad would take over sponsorship of the Docklands Stadium in Melbourne, Australia (previously known as the Telstra Dome). The name change to Etihad Stadium took effect on 1 March 2009.
On 19 March 2008, it was announced that Etihad Airways would become a main sponsor for the All-Ireland Senior Hurling Championship from 2008 to 2010, which was later extended until 2012. On 12 April 2012, the Gaelic Athletic Association signed a new five-year sponsorship deal with Etihad.[85]
On 25 March 2014, Etihad announced a partnership with Major League Soccer (MLS) in the United States to become the Official Airline Partner of MLS, in a multi-year deal.[86]
Etihad Airways were the main sponsor for the 2015 Etihad Airways GAA World Games held in Abu Dhabi[87] and the 2016 Etihad Airways GAA World Games held in Dublin. The sponsorship has since ceased.[88]
In 2017, it was announced that Etihad Airways would collaborate with IMG Models on a show called Model Diaries, showcasing models in high fashion as they travel to fashion shows around the world,[89] and in November 2018, its first episode featured high fashion model Xiao Wen Ju as she traveled to Dubai.[90]

Former sponsorships

Etihad was a sponsor of UAE sports clubs, including the Abu Dhabi Rugby Union Football Club, the Abu Dhabi International Sailing School, and the Abu Dhabi International Marine Sports Club (ADIMSC), as well as the Al-Jazira Club.
It also had sponsored the two Arena Football League teams, the Baltimore Brigade & Washington Valor, before the league went bankrupt and dissolved in 2019.
Etihad has sponsored several Formula One teams. Etihad was a sponsor of Scuderia Ferrari and was the title sponsor of Spyker as Etihad Aldar Spyker F1 Team.

destinations
airline	Etihad Airways
iata	EY
icao	ETD
callsign	ETIHAD
hubs	Zayed International Airport
frequent flyer	Etihad Guest Etihad One Club
subsidiaries	Air Arabia Abu Dhabi (51%)
fleet size	110

Etihad Airways

History

Background

Name

Foundation

Corporate affairs

Head office

Structure

Destinations

Fleet

Livery

Present livery

Former livery (2003–2017)

Services

New cabins

In-flight entertainment

Loyalty program

Accidents and incidents

See also

External links

References

Equity Alliance

Effect of COVID-19

Return to profitability

Etihad Airways equity alliance

Business trends

Company slogans

Corporate sponsorship

Current team sponsorship deals

Event and organisations

Former sponsorships

Current team sponsorship deals

Event and organisations

Former sponsorships

Cargo

Codeshare agreements

Interline agreements