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Brand Wiki/Other/Investir
I

Investir

Corporate brand

Unclaimed

French financial magazine founded in 1974 that later merged with Le Journal des Finances to form Investir-Le Journal des Finances.

On this pageHistory↘

Last updated August 31, 2026

Contents

  1. 1. Overview
  2. 2. History
  3. 3. Products and positioning
  4. 4. Brand decisions
  5. 5. Recent events
  6. 6. Related entries
  7. 7. Sources

Company facts

Investir

Industry
Other · Newspaper Properties
Headquarters
Paris, France
Founded
1974
Parent
Les Echos-Le Parisien Group
Website
investir.lesechos.fr/
Country
France
Owner
LVMH Moët Hennessy Louis Vuitton
Status
Defunct
On this page7
  1. 1. Overview
  2. 2. History
  3. 3. Products and positioning
  4. 4. Brand decisions
  5. 5. Recent events
  6. 6. Related entries
  7. 7. Sources

Overview

Investir was a French financial and business publication established in 1974 and headquartered in Paris. It began as a monthly magazine focused on investment information, company analysis, and practical guidance for readers managing personal assets. Its editorial coverage included major French companies and broader subjects relevant to individual investors, positioning the title between a business magazine and a personal-finance publication. The first issue appeared on 28 January 1974, with Gérard Vidalenche serving as publication director. The title was relaunched in 1988, marking an important stage in its development and helping consolidate its identity in the French financial-press market. During the 1990s and early 2000s, Investir became one of the better-known business magazines in France. Reported circulation reached approximately 108,000 copies in 1994, about 100,000 in 1997, and approximately 190,000 in 1999. Circulation later stood at roughly 98,000 copies during 2007–2008. These figures indicate that the publication achieved substantial reach among French readers interested in equities, companies, and household investment decisions, although they should be understood as historical circulation figures rather than current sales data. Investir operated under different publishing arrangements during its history. It was published by Hachette Filipacchi until 2001, after which publishing responsibility shifted to Quebecor World Inc. The magazine also developed activities beyond its core periodical. It founded Actionnaira, described as a personal-investment trade show, and organized investment-related events and activities. These initiatives extended the brand from printed analysis into in-person financial information and investor engagement. The brand had an associated weekly publication, Investir Hebdo, and its editorial leadership included Jacques Derouin, who served as editor-in-chief before leaving the position in August 2005. Investir’s final major structural transition came in early 2011. On 5 February 2011, it merged with the business magazine Le Journal des Finances. The resulting publication was named Investir-Le Journal des Finances and became part of the Les Echos-Le Parisien Group, the media and publishing subsidiary of LVMH Moët Hennessy Louis Vuitton. The historical monthly magazine therefore ceased to exist as a standalone publication after the merger, while the Investir name continued within the successor’s identity and digital presence. The supplied website is the current Investir-branded site operated within the Les Echos media environment. The surviving brand is associated with financial news, market analysis, investment ideas, company coverage, and investor-oriented information for a French audience. Because the available reference material primarily documents the historical magazine and its merger, current organizational details, editorial leadership, audience metrics, and product segmentation are not specified here.

History

Investir was founded in France in 1974 as a monthly business and financial magazine. Its first issue was published on 28 January 1974, with Gérard Vidalenche identified as publication director. From the outset, the title addressed readers interested in managing their assets and understanding the performance and prospects of major companies. Its editorial model combined business reporting with practical investment guidance, making it relevant both to financially sophisticated readers and to individual investors seeking actionable information. The magazine was relaunched in 1988. Although the available reference material does not specify the precise form of the relaunch, the event represents a significant point in the title’s publishing history and preceded its strongest period of circulation growth and market visibility. Investir was published by Hachette Filipacchi until 2001. In that year, the publishing arrangement changed and Quebecor World Inc. became the publisher identified with the magazine. Investir expanded its activities beyond the magazine itself. It founded Actionnaira, a trade show focused on personal investment, and organized various events and activities related to trading and investment. These initiatives reflected the brand’s broader role as an investor-information platform rather than solely a printed periodical. The title also had a weekly sister publication, Investir Hebdo, giving the brand a presence across more than one publishing frequency. The magazine achieved notable circulation in France. It reported approximately 108,000 copies in 1994 and around 100,000 in 1997. Circulation then reached about 190,000 copies in 1999, and in the early 2000s Investir was described as one of the three leading business magazines in France. Its reported circulation during 2007–2008 was approximately 98,000 copies. The available sources do not provide a methodology, paid-versus-distributed breakdown, or later comparable figures, so these numbers are best treated as historical indicators of reach. Editorial leadership included Jacques Derouin, who served as editor-in-chief and also held the editor-in-chief position at Investir Hebdo. He left the role in August 2005. No complete list of the magazine’s other editors or publication directors is established by the supplied sources. The decisive transformation came in early 2011. On 5 February 2011, Investir merged with Le Journal des Finances, another French business magazine. The combined publication adopted the name Investir-Le Journal des Finances and became part of the Les Echos-Le Parisien Group. That group is the media and publishing subsidiary of LVMH Moët Hennessy Louis Vuitton. The merger ended the independent existence of the original Investir magazine while preserving the Investir name within the successor publication and its later digital activities. The supplied official web address, investir.lesechos.fr, indicates that the Investir brand remains represented within the Les Echos digital environment. The historical brand should nevertheless be distinguished from the current successor operation: the original monthly magazine is defunct as a standalone title, while Investir continues as a name associated with French financial journalism, investment analysis, market information, and personal-investor coverage. Current staffing, ownership arrangements below the group level, subscription figures, and the exact scope of present-day products are not established in the supplied material.

  • 2011

    Merger creates Investir-Le Journal des Finances

    [1]Investiren.wikipedia.org

    Investir merges with Le Journal des Finances on 5 February, forming a new publication within the Les Echos-Le Parisien Group.

  • 2005

    Jacques Derouin leaves the editor-in-chief position

    [1]Investiren.wikipedia.org

    Jacques Derouin leaves the editor-in-chief role in August.

  • 2001

    Publishing arrangement changes

    [1]Investiren.wikipedia.org

    Investir moves from Hachette Filipacchi to a publishing arrangement associated with Quebecor World Inc.

  • 1999

    Circulation reaches a reported peak

    [1]Investiren.wikipedia.org

    Reported circulation reaches approximately 190,000 copies, following figures of about 108,000 in 1994 and 100,000 in 1997.

  • 1988

    Magazine relaunch

    [1]Investiren.wikipedia.org

    Investir is relaunched as part of its development in the French business and financial-press market.

  • 1974

    Investir is established

    [1]Investiren.wikipedia.org

    The French financial magazine is founded, and its first issue appears on 28 January with Gérard Vidalenche as publication director.

Products and positioning

French financial and investment media brand serving individual investors and readers seeking analysis of companies, markets, and personal asset management.

  • Monthly financial magazine · 1974

    Investir magazine

    The original Investir product was a monthly French business and investment magazine. It offered analysis of major companies, financial-market coverage, and practical guidance intended to help readers manage personal assets. The magazine was relaunched in 1988 and remained the central expression of the brand until its 2011 merger with Le Journal des Finances.

  • Weekly financial publication

    Investir Hebdo

    Investir Hebdo was a weekly sister publication associated with the Investir brand. It provided a higher-frequency publishing format alongside the monthly magazine. The supplied material confirms the title’s existence and editorial relationship but does not establish its complete publication history or current status.

  • Personal-investment trade show

    Actionnaira

    Actionnaira was founded by Investir as a personal-investment trade show. It extended the brand into live events and investor engagement, complementing the magazine’s written analysis and practical investment content.

  • Weekly financial newspaper · 2011

    Investir-Le Journal des Finances

    This successor publication was created when Investir merged with Le Journal des Finances in February 2011. It preserved the Investir name while combining it with the identity of the other business magazine and operated within the Les Echos-Le Parisien Group.

Brand decisions

  • 2011

    Merger with Le Journal des FinancesM&A

    Background

    Investir and Le Journal des Finances were both French business and financial publications operating in a competitive specialist-press market.

    Action taken

    The two magazines merged on 5 February 2011 to create Investir-Le Journal des Finances.

    Aftermath

    The successor became part of the Les Echos-Le Parisien Group, the media and publishing subsidiary of LVMH Moët Hennessy Louis Vuitton. Investir ceased to operate as an independent original magazine, while its name continued in the successor brand and digital presence.

    Source
  • 2001

    Change in publishing companyStrategy

    Background

    Investir had been published by Hachette Filipacchi.

    Action taken

    From 2001, the magazine began to be published by Quebecor World Inc.

    Aftermath

    The available material records the change but does not provide further operational or financial consequences.

    Source
  • 1988

    Relaunch of InvestirStrategy

    Background

    The magazine underwent a relaunch during its development as a French financial and business title.

    Action taken

    Investir was relaunched in 1988.

    Aftermath

    The available source does not specify the exact editorial, design, ownership, or circulation effects of the relaunch.

    Source

Recent events

  • 2011

    Investir merges with Le Journal des Finances[1]Investiren.wikipedia.org

    M&A

    Investir combined with the business magazine Le Journal des Finances in February 2011, creating Investir-Le Journal des Finances within the Les Echos-Le Parisien Group.

  • 2005

    Jacques Derouin leaves the editor-in-chief role[1]Investiren.wikipedia.org

    Leadership change

    Jacques Derouin left his position as editor-in-chief of Investir in August 2005; he had also held the equivalent role at the weekly sister publication Investir Hebdo.

  • 2001

    Investir changes publishing company[1]Investiren.wikipedia.org

    Other

    After being published by Hachette Filipacchi, Investir began publishing under Quebecor World Inc.

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Sources2 sources

  1. 1Investiren.wikipedia.org
  2. 2Investir official websiteinvestir.lesechos.fr

* Cite this profile: Cite the canonical profile. /brand-wiki/investir · Editorial policy · How profiles are compiled