Yehuda Matzos
Yehuda Matzos is an Israeli producer of matzo and other kosher baked foods, with a Jerusalem factory and a substantial export business.
Last updated August 31, 2026
Overview
Yehuda Matzos, formally Yehuda Matzos Moshe Ludmir & Sons Ltd., is an Israeli matzo manufacturer based in Jerusalem. The company was established in 1921 by the Ludmir family, which originated in Safed. Its founding was supported by local rabbis who encouraged the purchase of matzah from the new factory as a way to provide employment and economic support for Safed residents. The business moved to Jerusalem in 1949 and has continued operating from the city's Givat Shaul industrial area. Its principal activity is the manufacture of matzo, but its production extends beyond the central Passover product category. The company makes matzo flour, cookies, and biscuits throughout the year, while its seasonal Passover range includes several styles of matzo and other kosher-for-Passover products. Products associated with the brand include regular matzo, rich matzo, specially supervised matzo sold under the Jerusalem Matzah name, and gluten-free matzo. Yehuda's products are made under religious supervision associated with the Chief Rabbinate of Jerusalem and the Haredi community. The company states or is described as operating in accordance with ISO 9001 quality-management standards and HACCP food-safety principles. Some products carry specific kosher-for-Passover supervision; the designation applies to labeled products rather than automatically to every item made by the factory. Although rooted in the Israeli kosher-food market, Yehuda has developed an important export presence. Its principal foreign markets include the United States and Canada, alongside other international destinations. By 2019, it was described as the leading Israeli matzah brand sold in the United States and the top-selling brand in the five-pound box segment there. Its business therefore combines a long-established Jerusalem manufacturing base with strong seasonal demand and international distribution, particularly around Passover. The brand's positioning is built on traditional Jewish food production, kosher supervision, Passover suitability, and accessibility across multiple formats. Its year-round baked goods broaden the company beyond a single holiday product, while its range of standard, rich, specially supervised, and gluten-free matzo allows it to serve different religious, dietary, and household preferences. Publicly available reference material identifies the company as active but provides limited information about its corporate structure, financial performance, named executives, and current distribution arrangements.
History
Yehuda Matzos was founded in 1921 by the Ludmir family from Safed. The enterprise emerged with the support of local rabbis, who urged residents to buy matzah from the factory. This appeal connected the early business to the economic welfare of the local Jewish community, presenting the purchase of its products as a means of sustaining employment in Safed. In 1949, the company relocated to Jerusalem. It established its continuing manufacturing base in the Givat Shaul industrial area, where it developed from a primarily matzo-focused producer into a broader kosher baked-food operation. The factory's year-round range includes matzo, matzo flour, cookies, and biscuits. Its production cycle is particularly important around Passover, when the company makes regular and rich matzo, specially supervised products sold under the Jerusalem Matzah brand, and other kosher-for-Passover items. Religious and food-safety oversight are central to the company's production identity. The factory is described as operating under the supervision of the Chief Rabbinate of Jerusalem and the Haredi community. Products specifically marked as kosher for Passover receive the relevant supervision, while the brand also offers gluten-free matzo for consumers with dietary restrictions. The operation is associated with ISO 9001 and HACCP standards, reflecting quality-management and food-safety requirements. Yehuda's later development included expansion beyond Israel through exports, especially to the United States and Canada. The U.S. became a significant market for the brand's Passover products. By 2019, available reference material characterized Yehuda as the leading Israeli matzah brand in the United States and the leading seller in the five-pound box category. These descriptions indicate that the company had achieved meaningful international retail penetration while retaining its identity as a Jerusalem-based Israeli manufacturer. The available public material does not establish a complete chronology of ownership changes, leadership appointments, acquisitions, financial results, or detailed marketing campaigns. Yehuda Matzos remains associated with a family-founded manufacturing tradition, Jerusalem production, kosher oversight, and a product portfolio spanning traditional matzo and related baked goods.
- 2019Strong position in the United States
Yehuda was described as the leading Israeli matzah brand sold in the United States and the top-selling brand in the five-pound box category.
- 1949Relocation to Jerusalem
The company moved its operations to Jerusalem and established the factory in the Givat Shaul industrial area.
- 1921Factory founded in Safed
The Ludmir family established the matzo factory in Safed with support from local rabbis and the surrounding community.
Products and positioning
Traditional Israeli matzo and kosher baked foods, combining Jerusalem heritage, religious supervision, Passover specialization, and export availability.
Regular matzoMatzo
The brand's core matzo offering, produced for the traditional Passover market and distributed in Israel and export markets. Matzo is the central product around which Yehuda's manufacturing identity and seasonal retail presence are organized.
Rich matzoMatzo
A richer-style matzo included in the company's Passover range. It extends the portfolio beyond standard matzo by offering consumers an alternative product style within the requirements and traditions of the holiday category.
Jerusalem MatzahKosher-for-Passover matzo
A specially supervised matzo line associated with the Jerusalem Matzah brand. The products are made for consumers seeking particular religious supervision during Passover and reflect the company's Jerusalem manufacturing and rabbinical oversight.
Gluten-free matzoSpecial-diet matzo
A gluten-free offering intended to serve consumers who avoid gluten while seeking a matzo product. The reference material identifies gluten-free matzo as part of Yehuda's product range but does not provide detailed formulation or launch information.
Matzo flourBaking ingredient
Matzo flour produced by the factory for cooking and baking applications. It extends the brand's presence beyond ready-to-eat sheets and supports household and culinary uses associated with Jewish holiday foods.
Cookies and biscuitsBaked goods
Year-round baked goods made at the Yehuda factory. Cookies and biscuits diversify the business beyond seasonal matzo and provide products for ordinary retail consumption outside the concentrated Passover selling period.
Flagship businesses
- Regular matzo
- Rich matzo
- Jerusalem Matzah
- Five-pound matzo boxes
- Gluten-free matzo
Recent events
- 2019Yehuda becomes a leading Israeli matzah brand in the United States
Reference material describes Yehuda as the leading Israeli matzah brand sold in the United States by 2019 and as the top-selling brand in the five-pound box category.
Other
Sources
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