Webkinz

A brand of plush toys and online virtual pet game by Ganz.

Last updated August 25, 2026

Overview

Webkinz is a toy brand launched by Ganz in 2005, combining physical plush toys with an online virtual pet world. Each toy comes with a unique code to adopt a virtual pet on Webkinz.com and play games. The brand became a phenomenon in the mid-2000s, popular among children.

Products and positioning

Cite this profile: Cite the canonical profile. /brand-wiki/webkinz · Editorial policy · How profiles are compiled