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Brand Wiki/Information Technology/PwC Strategy& (Austria)
P

PwC Strategy& (Austria)

Professional services

Unclaimed

The Austrian Strategy& practice within PwC, providing strategy consulting and related transformation advice.

On this pageHistory↘

Last updated October 5, 2026

Contents

  1. 1. Overview
  2. 2. History
  3. 3. Products and positioning
  4. 4. Related entries

Company facts

PwC Strategy& (Austria)

Industry
Information Technology · IT Consulting & Services
Parent
PwC
Country
Austria; Germany
Group
PwC network
On this page4
  1. 1. Overview
  2. 2. History
  3. 3. Products and positioning
  4. 4. Related entries

Overview

PwC Strategy& (Austria) is the Austrian Strategy& practice associated with the PwC network and its strategy consulting business. The name is used for strategy-focused advisory work delivered within the PwC platform, combining corporate and business strategy with capabilities in operations, organization, technology, transactions, and implementation. The Austrian practice is positioned to serve clients in Austria and, where relevant, across the wider Central European and German-speaking market. Strategy& is PwC's strategy consulting brand. It originated from Booz & Company, which PwC acquired in 2014 and subsequently renamed Strategy&. The brand was designed to connect traditional top-management strategy consulting with PwC's broader implementation, assurance, tax, deals, and industry capabilities. The Austrian operation therefore sits within a larger professional-services network rather than functioning as an independent, publicly listed consumer brand. Typical assignments may include corporate portfolio and growth strategy, market and competitive analysis, operating-model design, organization and workforce transformation, digital and technology strategy, cost and performance improvement, supply-chain and operations transformation, and transaction-related strategy. The exact legal and commercial scope of the Austrian entity, and the extent to which work is delivered jointly with other PwC firms, depend on the engagement and applicable local regulations. No reliable standalone public information was provided for the entity's founding year, headquarters, leadership roster, financial results, or official website. The brand should therefore be distinguished from PwC's global network, from other Strategy& country practices, and from the former Booz & Company business. Because no single authoritative encyclopedia article or verified source set was supplied for this specific Austrian entity, further verification is required before adding detailed historical, executive, campaign, scandal, or financial information.

History

PwC Strategy& (Austria) is part of the Strategy& brand operated within the PwC network. Strategy& was created after PwC acquired Booz & Company in 2014 and rebranded the acquired strategy consultancy. The rebranding connected the former Booz & Company strategy practice with PwC's international network and its capabilities in implementation, deals, assurance, tax, and related advisory services. At country level, Strategy& practices operate through local PwC member firms and related legal entities. The Austrian practice is therefore best understood as a professional-services and management-consulting business serving Austrian clients and potentially cross-border engagements in the German-speaking and Central European markets. Its work is generally organized around strategic questions such as growth, portfolio management, competitiveness, operating-model design, organization, digital transformation, technology, operations, and transactions. The available material does not establish the Austrian entity's exact incorporation date, original founders, historical offices, revenue, employee count, detailed leadership succession, or a complete chronology of engagements. It also does not provide a verified standalone website or an authoritative encyclopedia entry dedicated to PwC Strategy& (Austria). Those details should not be inferred from the history of PwC globally or from the histories of Strategy& practices in other jurisdictions. The entity's detailed historical record consequently remains incomplete and requires source-based review.

  • 2014

    PwC acquired Booz & Company

    PwC acquired Booz & Company, the strategy consultancy that subsequently became the foundation of the Strategy& brand.

  • 2014

    Strategy& brand introduced

    PwC introduced the Strategy& name for its strategy consulting business following the Booz & Company acquisition.

Products and positioning

A strategy consulting practice within the PwC network, combining top-management advisory with PwC's broader implementation and professional-services capabilities.

  • Management consulting

    Corporate and business strategy

    Advice on corporate direction, business-unit strategy, portfolio choices, competitive positioning, market entry, and growth priorities. Work in this area typically helps leadership teams define where to compete and how to allocate resources across businesses and markets.

  • Transformation consulting

    Operating-model and organizational transformation

    Design and transformation of operating models, organizational structures, governance, capabilities, and ways of working. The offering connects strategic objectives with the practical changes required in functions, processes, decision rights, and performance management.

  • Technology consulting

    Digital and technology strategy

    Strategic advice on digital business models, technology priorities, data and analytics, technology operating models, and digital transformation. Delivery may involve collaboration with other PwC advisory and implementation specialists.

  • Operations consulting

    Operations and supply-chain strategy

    Consulting on operations, procurement, manufacturing, logistics, supply chains, cost structures, and performance improvement. The work is intended to translate strategic goals into more resilient, efficient, or scalable operating capabilities.

  • Transaction advisory

    Deals and portfolio strategy

    Strategy support for acquisitions, divestitures, portfolio reviews, due diligence, value creation, and post-transaction priorities. These services can be delivered alongside other PwC deals and transaction capabilities, subject to applicable independence and regulatory requirements.

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  • PwC PricewaterhouseCoopers GmbH Wirtschaftsgesellschaft
  • PwC Reviseurs d'Entreprises
  • PwC S.C.
  • PwC Société d’Avocats
  • PwC Statsautoriseret revisionsaktieselskab
  • PwC Strategy& (Germany)
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  • PwC Trondheim
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