Lillo
Brazilian baby care brand offering breastfeeding, cups, licensed products, and cosmetics.
Last updated September 1, 2026
Overview
Lillo is a Brazilian brand of Newell Brands Baby Care, active since 1968. It offers products in categories such as breastfeeding, cups and mugs, licensed items, and cosmetics. The brand has been recognized as the most remembered by Brazilian retailers since 2004 and has won the 'Líderes de Vendas' award for five consecutive years as of 2020 in the baby bottle category.
History
Lillo has been active since 1968, listening to the real needs of families and simplifying new beginnings. Since 2008, its quality management system has been ISO 9001 certified. In 2020, it received the 'Líderes de Vendas' award for the fifth consecutive year as the best-selling brand in the 'Baby Bottles' category, and since 2004 it has been considered the most remembered brand by Brazilian retailers in the Top of Mind award.
Sources
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