Beulas
Beulas is a Spanish coachbuilder producing bus and coach bodies for multiple commercial-vehicle chassis.
Last updated August 24, 2026
Overview
Beulas SAU is a coachbuilding company based in Arbúcies, in Catalonia's Girona province, Spain. It specializes in constructing bodies for buses and coaches, rather than manufacturing a single proprietary vehicle platform. Its bodies have been fitted to chassis supplied by major commercial-vehicle manufacturers including Iveco Bus, Mercedes-Benz, Volvo, VDL, Scania and MAN. The company has marketed vehicles ranging from compact coaches to luxury touring coaches and double-decker models. Beulas was established in 1934 by Ramón Beulas and Narcís Pujol in Arbúcies, a town with a longstanding concentration of coachbuilding businesses. The local forested environment was historically useful when coach bodies were built substantially from wood. In its early decades, Beulas operated as a small, craft-oriented bodybuilder, producing vehicles individually or in small quantities according to customer requirements. During the Spanish Civil War, it also produced ambulance bodies for military use. For roughly the following three decades, annual output remained modest, reportedly at about six to ten bodies per year. During the 1960s, the company expanded progressively and introduced greater standardization of components, enabling higher production volumes. In the 1970s and 1980s, Beulas enlarged its facilities and moved toward more contemporary coach designs. During the 1990s, it began developing an international distribution presence, initially entering Germany and the United Kingdom before extending sales activity to other European markets. Its product family has included the Gianino and Stela small coaches, the Aura, Stergo' Spica and Cygnus coach ranges, the Glory luxury coach, and the Jewel double-deck coach. The Glory was introduced in 2008 and the Jewel followed in 2009. In 2012, Beulas restyled its model range, with the Gianino identified as the exception to that programme. The range has been offered on different chassis and engine configurations, although the Stela was described as being available with a Mercedes-Benz engine. Beulas occupies a specialist position within the European bus and coach sector. Its business model is based on body design, fabrication and integration with third-party chassis, allowing transport operators and distributors to select among established powertrain and running-gear suppliers. Reference material describes the company as having close to 270 employees and producing approximately 310 vehicles annually at the time of that account; those figures are historical and should not be treated as current without updated company disclosures. Beulas is principally associated with European coach markets and with the Arbúcies coachbuilding cluster.
History
Beulas was founded in 1934 in Arbúcies, a municipality in Catalonia's Selva comarca, by Ramón Beulas and Narcís Pujol. Arbúcies was already developing a local coachbuilding tradition, and its wooded surroundings were particularly relevant to early body construction, when timber remained an important material. Beulas became one of the town's early coachbuilding enterprises, following the establishment of other local firms such as Indcar and Ayats. The company's early work was largely handcrafted and made to order. During the Spanish Civil War, Beulas produced ambulance bodies for the army, demonstrating an ability to adapt its bodybuilding operation to institutional and specialist requirements. For approximately the next thirty years, it remained a small producer, with annual output reported at only six to ten bodies. This low-volume model reflected the labor-intensive nature of coach construction and the degree of customization required by customers. The 1960s brought gradual industrial development. Beulas expanded its activity and began standardizing components, a change that improved repeatability and allowed production to increase beyond its earlier craft scale. In the 1970s and 1980s, the company enlarged its factory premises and introduced more modern exterior and interior designs. These decades marked the transition from a small traditional bodywork shop toward a more structured manufacturer capable of supplying a broader coach market. Internationalization began in the 1990s. Beulas first developed distribution in Germany and the United Kingdom, then extended its presence to other European countries. Its approach remained based on building bodies for a variety of chassis rather than committing to one proprietary chassis system. The company has been associated with chassis from Iveco Bus, Mercedes-Benz, Volvo, VDL, Scania and MAN, although the availability of particular combinations has varied over time. The modern product family described in reference material includes the Gianino and Stela in the small-coach category; the Aura, Stergo' Spica and Cygnus as coach models; the Glory as a high-end luxury coach; and the Jewel as a double-deck coach. The Glory was introduced in 2008, followed by the Jewel in 2009. In 2012, Beulas carried out a restyling programme covering its models except the Gianino. These updates formed part of the company's continuing effort to keep its range visually and technically current in a competitive European coach market. Reference material describes Beulas as having close to 270 employees and producing approximately 310 vehicles per year at the time the figures were reported. Because no date-specific current company filing or official operational update is supplied here, those figures are historical indicators rather than verified present-day measurements. The company is identified as Beulas SAU and remains associated with coach manufacture in Arbúcies, with products sold across Europe. Its historical development illustrates the evolution of a regional, wood-based craft bodybuilder into an internationally distributed specialist producer of bus and coach bodies.
- 2012Model-range restyling
Beulas restyles its models, with the Gianino excluded from the programme.
- 2009Jewel double-deck coach introduced
The Jewel double-deck coach joins the Beulas range.
- 2008Glory luxury coach introduced
Beulas introduces the Glory, positioned as a top-of-the-range luxury coach.
- 1990International distribution begins
During the 1990s, Beulas begins international distribution in Germany and the United Kingdom before extending sales to other European markets.
- 1970Factory expansion and newer designs
Across the 1970s and 1980s, Beulas expands its premises and introduces more modern coach designs.
- 1960Component standardization supports expansion
During the 1960s, Beulas grows steadily and begins standardizing components, enabling increased production.
- 1934Beulas is established in Arbúcies
Ramón Beulas and Narcís Pujol establish the coachbuilding company in Arbúcies, Catalonia.
- Ambulance bodies produced during the Spanish Civil War
During the conflict, Beulas adapts its bodybuilding capabilities to produce ambulance bodies for the army.
Products and positioning
A specialist European coachbuilder focused on body construction, design variation and integration with chassis from major commercial-vehicle manufacturers. Beulas serves operators seeking complete coaches or coach bodies across small, standard, luxury and double-deck segments.
GianinoSmall coach
The Gianino is a compact coach in the Beulas range. It is suited to lower-capacity passenger transport and shorter-distance or specialized operations. Reference material identifies it as the model not included in Beulas's 2012 restyling programme.
StelaSmall coach
The Stela is a small coach body designed for passenger transport applications requiring a more compact vehicle than a full-size touring coach. The referenced range description states that it was offered with a Mercedes-Benz engine.
AuraCoach
Aura is a Beulas coach model within the company's standard passenger-coach portfolio. It represents the brand's approach of supplying complete coach bodies compatible with selected third-party chassis rather than relying on a single in-house chassis platform.
Stergo' SpicaCoach
Stergo' Spica is a Beulas coach model listed among the company's principal coach offerings. Available specifications and production status may vary by market and chassis combination; the supplied reference material does not provide further technical details.
CygnusCoach
Cygnus is a Beulas coach model intended for the general coach market. As with other Beulas products, its body could be associated with chassis from multiple commercial-vehicle manufacturers, subject to the configurations offered at a given time.
GloryLuxury coach2008
Introduced in 2008, the Glory was positioned as Beulas's top-of-the-range luxury coach. It represents the company's high-end touring and premium passenger-transport proposition, emphasizing coachbody presentation and equipment potential within a third-party chassis architecture.
JewelDouble-deck coach2009
Introduced in 2009, the Jewel is a double-deck coach designed to provide high passenger capacity in a coach format. Its inclusion broadened the Beulas range beyond conventional single-deck coaches and demonstrated the company's participation in specialized high-capacity bodywork.
Flagship businesses
- Glory luxury coach
- Jewel double-deck coach
- Aura coach
- Gianino small coach
Brand decisions
- 2012Restyling of the model rangeGeneration change
Beulas had developed a broad range of small, standard, luxury and double-deck coaches for European markets. The company undertook a coordinated visual and product update during 2012.
What changed. The company restyled its models, while leaving the Gianino outside the programme.
Aftermath. The restyling refreshed most of the documented product portfolio, but the supplied sources do not provide sales results, subsequent production figures or a later assessment of the programme.
Sources
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