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Brand Wiki/Communication Services/americanas.com
A

americanas.com

Sub-brand

Unclaimed

americanas.com is a Brazilian e-commerce website offering a broad mix of consumer products through the Americanas online storefront.

On this pageHistory↘

Last updated September 25, 2026

Contents

  1. 1. Overview
  2. 2. History
  3. 3. Products and positioning
  4. 4. Related entries
  5. 5. Sources

Company facts

americanas.com

Industry
Communication Services · Internet Platforms
Headquarters
Rio de Janeiro, Brazil
Founded
2000
Parent
Lojas Americanas S.A.
Website
www.americanas.com.br/
Country
Brazil
Group
Americanas
On this page5
  1. 1. Overview
  2. 2. History
  3. 3. Products and positioning
  4. 4. Related entries
  5. 5. Sources

Overview

americanas.com is a Brazilian e-commerce website associated with the Americanas retail brand. Its website presents a broad assortment of consumer goods and promotions. The supplied homepage mentions products including iPhones, creatine supplements, and chocolate, illustrating the variety of goods available through the storefront. The available evidence places the site within the wider Americanas retail business, which operates both physical retail and e-commerce in Brazil. It does not establish a separate founding date, headquarters, founder, legal owner, or the current corporate structure specifically for the americanas.com website. The source material says that Americanas.com was combined with Submarino in the creation of B2W in 2006, but does not provide enough detail to establish the present ownership or organizational relationship of the site.

History

The available evidence identifies americanas.com as a Brazilian e-commerce website and connects it to the broader Americanas retail business, but does not document the site's own launch date or early development. The history of Americanas as a retailer provides context for the brand association: the supplied Portuguese-language company history says the retail business began in 1929 in Niterói, Brazil, and subsequently developed both physical stores and e-commerce. Those company-wide milestones should not be treated as the founding history of the website itself. A specific milestone involving the online brand appears in the supplied account of the 2000s. It states that in 2006 Americanas and Submarino were combined to create B2W, a digital retail company. This establishes an important point in the corporate history of Americanas.com, but the supplied excerpt does not detail how the website was operated within B2W over time or clarify its current legal ownership. The current official homepage presents Americanas as an online shopping destination with promotions and a wide range of goods. Its examples include iPhones, creatine, and chocolate. The evidence supports describing the site as an active Brazilian e-commerce storefront, while leaving its precise founding date, present corporate structure, headquarters, and leadership unasserted.

  • 2006

    Americanas.com and Submarino combined in the creation of B2W

Products and positioning

A broad-assortment Brazilian online shopping destination featuring consumer goods and offers.

  • Americanas online storefront

    An e-commerce storefront offering a range of consumer goods and promotions.

Related entries

  • Americanas
  • B2W

Sources3 sources

  1. 1Americanas - Tudo que você amaamericanas.com.br
  2. 2americanas.comwikidata.org
  3. 3Americanaspt.wikipedia.org

* Cite this profile: Cite the canonical profile. /brand-wiki/americanascom · Editorial policy · How profiles are compiled