ACT-ON

Act-On is a marketing automation software brand serving businesses and marketing teams. Its platform is focused on managing prospects, email campaigns, customer journeys, lead nurturing, and marketing-performance analysis. The service is delivered primarily as cloud software and is positioned around connecting campaign execution, marketing operations, and sales collaboration rather than functioning as a traditional advertising agency or a standalone email-sending tool. Public information indicates that Act-On was established in the United States in 2008 and is headquartered in Portland, Oregon. It serves organizations seeking digital marketing workflows, lead scoring, automated engagement, and marketing analytics. Publicly verifiable information about its ownership, international scale, current management, and operating metrics is limited.

Act-On was established in the United States in 2008 and developed into a marketing automation software brand serving business customers. Its activities center on digital marketing operations, including email marketing, prospect management, lead nurturing, campaign automation, and performance analytics. The brand combines these functions in a cloud software platform intended to help marketing teams build automated engagement workflows and provide sales teams with information about prospect behavior and marketing interactions. Available public information is insufficient to reconstruct a reliable full timeline of Act-On’s financing, ownership changes, product releases, or management transitions, so this entry retains only the better-supported information about its founding, location, and core business.

1. 2008
   Source

• Act-On Marketing Automation Platform

  Act-On’s core cloud platform for marketing teams, covering campaign management, email engagement, lead nurturing, lead scoring, customer-journey automation, and marketing-performance analysis.

1. Act-On official website