Saoutchik was a French coachbuilding company founded in 1906 and based in Neuilly-sur-Seine near Paris. The company was one of the best-known coachbuilders in France in the 1920s and 1930s and, together with Figoni et Falaschi and Franay, is considered one of the most important representatives of the "Baroque" style in French coachwork in the 1930s and 1940s.
A new Saoutchik company was founded in 2016, and revealed its first new design in 2024.
Iakov Saoutchik
Iakov Saoutchik (1880–1957) was born, depending on the source, in Ukraine[1] or in Minsk (Belarus).[2] Both were then part of the Russian Empire. The family emigrated to France in 1899, where Iakov completed an apprenticeship as a cabinetmaker and worked in this profession until 1906.[3]
Early history
In the year 1906, Saoutchik married and became self-employed as a coachbuilder. He belonged to the minority of coachbuilders without roots in carriage building. The workshop was on de rue Dulud.[4] Supposedly, the first chassis he bodied was an Isotta Fraschini,[5] while the oldest known surviving car bodied by Saoutchik is a 1907 Clément-Bayard 10CV. Saoutchik's ambition was to become one of the leading providers of individually manufactured car bodies. He achieved his goal in just a few years and remained at the forefront of the coachbuilding industry internationally until the decline of individual coachbuilding after the Second World War.[6][7]
History
Saoutchik was among the first to make transformables.[8] These are large and complex four-door cars with a fully opening top and complete weather protection through retractable side windows; This is where they differ from a torpedo or phaeton. In contrast to the convertible sedan, there are no fixed side window frames or roof bars. These structures, known in the USA as convertible sedans, therefore present the body builders with special requirements in terms of stability, rigidity and operability of the top.
Saoutchik was one of the most famous body manufacturers in France in the 1920s and 1930s. During this time he created a number of bodies for large Mercedes-Benz chassis. In addition to transformables, these were also roadsters called Torpedo breveté (breveté means "patented"). In search of "visual magic", Saoutchik began to emphasize the main lines of his designs with nickel-plated, later chrome-plated and occasionally wooden appliqués. Saoutchik also built bodies for some Hispano-Suiza, Panhard & Levassor and Renault 40CV chassis; These were usually more conservative but elegant designs. Another preserved design from this era is a Rolls-Royce Phantom II (68 GN), which Saoutchik very modestly dressed up as a Cabriolet de Ville (a synonym for transformable) in 1930. The vehicle is painted black and has subtle Art Deco decorations; Inside, brocade paneling on the rear doors and elaborate ornaments and appliqués. The customers for these vehicles tended to prefer coachbuilders such as Binder, Felber, Kellner, Million-Guiet, Hibbard & Darrin or Fernandez & Darrin
Competition with Figoni Et Falaschi
A respectful competition arose with the other main creator of the "baroque" design language in coachbuilding, Figoni et Falaschi. The now preferred brands were Delahaye and Talbot-Lago, for whose chassis Figoni & Falaschi also built numerous bodies.[13][14][15]
For a few years, this competition shaped car fashion and the development of French individual body construction, the "Americanization" of which Jacques Saoutchik complained about in 1935.[16] In fact, these influences can be clearly seen in vehicles from Renault, Mathis or Rosengart. However, the response of the French coachbuilders also led to occasional excesses with shapes that are now perceived as pompous and exaggerated. During this time, both Saoutchik and Figoni & Falaschi won many awards at the Concours d'Elegance for their creations and remained in business despite the economic crisis.
After World War 2
After the Second World War, business declined more and more as automobile manufacturers increasingly offered self-supporting bodies that they manufactured in-house. The rivalry with Figoni & Falaschi continued briefly after the war, now joined by designs from Franay, Gurney-Nutting, Freestone and Webb and a newcomer, Facel-Métallon. The latter would soon make a name for itself with its own car brand, Facel Vega.
The dwindling market and the need to attract the attention of customers drove these coachbuilders to more extravagant designs. These vehicles were less practical as well, with the weight of the opulent bodies making even the sporty vehicles slow and thirsty, and the oversized fenders and bumpers putting a strain on the front axle, which made the steering (without power assistance ) more difficult. At the same time, the center of gravity of the vehicles shifted forward, which worsened the traction of the rear-wheel drive vehicles. Casing on the front wheels also led to a worsened turning circle, which made the car more unwieldy. Fewer and fewer customers were willing to do all this for a lot of money. The difficult times after the war were anything but suitable for showing off in such an extravagant car. In Saoutchik's home market of France, the de Gaulle government also introduced a very high luxury tax, which not only sealed the fate of many car brands, but also forced coachbuilders to give up.
Cadillac Sixty Two
Saoutchik built a Cadillac (#46237307) in 1948 as an extravagant convertible. The convertible body of this vehicle is very striking with similar lines to those found on Saoutchik's Delages and Delahayes. They were combined with more appliqués than ever: wide chrome strips run across the top of the fenders, and the wattle above the doors is a stylistic device already used in carriage construction.
Paul Saoutchik
In 1952, Jacques' son Paul Saoutchik took over the management of the company. He too was unable to buck the zeitgeist. After the war, too few customers still had enough money to afford expensive special bodies for their cars. In 1955, the Saoutchik company ceased operations.
Revival
In 2016, a new Saoutchik company was established in the Netherlands, specialising in automotive design and engineering and industrial design.[27] In 2024, the company partnered with Ugur Sahin Design and revealed the Saoutchik 300 GTC, a sports car inspired by the Mercedes-Benz 300SL and Mercedes-Benz 680S, based on the current generation Mercedes-Benz SL. The body panels will be constructed from carbon fibre, supplied by German firm Pogea Racing. Production will be limited to 15 units, and aimed at "extremely discerning clients", according to the company.[28]
List of known chassis with Saoutchik bodies
- Austin A125
- Bentley Mark VI
- Bucciali TAV 3, TAV 8, TAV 30
- Bugatti Type 57
- Cadillac Sixty Two
- Charron 15CV
- Chenard-Walcker Aigle 8
- Delage (multiple models, including D8-120)
- Delahaye Type 134, Type 135
Literature
- Peter M. Larsen, Ben Erickson: Jacques Saoutchik, Maître Carrossier. 3 Bände, Dalton-Watson Fine Books, London 2014, ISBN 978-1-85443-269-8
- Vol. I: The Life of a Jeweler in Steel.
- Vol. II: The Language of Design.
- Vol. III: Heavenly Bodies.
- Nick Georgano: The Beaulieu Encyclopedia of the Automobile: Coachbuilding. Fitzroy Dearborn Publishers, Chicago u. a. 2001, ISBN 1-57958-367-9
- Serge Bellu: La Carrosserie Française: du Style au Design. Verlag E-T-A-I, 2007, ISBN 978-2-7268-8716-5
- Serge Bellu: La carrosserie: Une histoire de style. Editions de la Martinière, 2010, ISBN 978-2-7324-4128-3
- Lawrence Dalton: Those Elegant Rolls Royce. Dalton-Watson, London 1978,.
- Lawrence Dalton: Rolls Royce - The Elegance Continues. Dalton-Watson, London, ISBN 0-901564-05-2
- Jonathan Wood: Coachbuilding - The hand-crafted car body. Shire Publications, 2008, ISBN 978-0-7478-0688-2