Biz Stain & Odor Eliminator is an enzyme-based, oxygenated and color-safe bleach, detergent booster and pre-treater for laundry stains, sold in both liquid and powder form. It is an enzyme-based bleach that can break down proteins.
History
Biz bleach was invented by Charles McCarty, a researcher at Procter & Gamble (P&G),[1] and introduced to the American market in 1967.[2] Redox Brands purchased it from P&G in an auction held in the summer of 2000. Forbes estimated the purchase price as more than $40 million. Annual sales revenue reached about $40 million one year later.[3]
Biz was recommended for cleaning the skulls of dead animals in an article on the web site of the Alaska Department of Fish and Game,[4] and the writer Bob Harris reported that, when researching for a crime series, he had been told by an FBI employee that the product could be recommended for boiling skulls.[5]
External links
References
- Charles McCarty, P&G researcher^
- Davis, Dyer. Rising Tide: Lessons from 165 Years of Brand Building at Procter and Gamble Harvard Business Press, May 1, 2004, retrieved 2013-05-07^
- Jim Hopkins. Partners turn decrepit detergent into boffo start-up USA Today, Gannett Company, June 20, 2001, retrieved February 16, 2011^
- Ruth M. Gronquist. How to Clean a Skull Alaska Department of Fish and Game, retrieved March 5, 2013^
- Bob Harris. My Google search records now quote the Bill Of Rights This Modern World (blog), Tom Tomorrow, retrieved March 5, 2013^