Skip to content
WorldBrand.AI
HomeAboutBrand WikiAEOWorld ModelComing SoonBlog
WorldBrand.AI

The intelligence platform for brands in the AI era.

Products
  • AEO Intelligence
  • Brand Wiki
  • World Model
  • Enterprise
Company
  • About
  • Blog
  • Pricing
Brand Wiki
  • About Brand Wiki
  • Methodology
  • Sources
  • Editorial policy
  • API

© 2026 WorldBrand.ai. All rights reserved.

Privacy PolicyTerms of Use

SK-II/Controversies

SK-II controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

Back to profile

  1. 2005Chinese advertising and product-safety controversy
  2. 2005Temporary South Korean sales suspension
  1. 2005

    Chinese advertising and product-safety controversy

    A Chinese consumer alleged inaccurate advertising and an allergic reaction connected with an SK-II product. P&G agreed to a 200,000 yuan fine, withdrew several products, suspended Chinese sales, closed sales counters, and arranged a refund hotline. The company later planned a return after Chinese regulators said that the trace levels under review were unlikely to harm human health.

    Source
  2. 2005

    Temporary South Korean sales suspension

    SK-II sales in South Korea were suspended for approximately two weeks during the regional product-safety controversy. Sales resumed after authorities announced that the products were safe.

    Source