Ratzeputz
Ratzeputz is a German high-strength ginger spirit originating in Celle.
Last updated August 25, 2026
Overview
Ratzeputz is a German schnapps distinguished by its pronounced ginger character and high alcohol content. The spirit was created in 1877 by Peter Weidmann, a distiller based in Celle in Lower Saxony. Its recipe uses extracts and distillates of root ginger, producing a sharp, warming taste and a persistent finish in the mouth and throat. The fresh ginger component has traditionally been associated with digestive benefits, although the brand is primarily positioned and consumed as an alcoholic spirit rather than as a medicinal product. Ratzeputz became particularly associated with Celle, the Lüneburg Heath and surrounding parts of northern Germany. Its local identity was reinforced by production in Celle and by its role as a regional speciality. For many years, the spirit was distilled in the centre of Celle, where its strong aroma was reportedly noticeable in the town, especially at weekends. Production was later transferred to an industrial estate in Westercelle, ending the central-town manufacturing presence. The former sales outlet beside the distillery was also closed, and the range of available bottle sizes was reduced, although the original product remained obtainable in Celle. The brand was originally bottled by C. W. Baland & Langebartels in Celle. Production is now carried out under licence by Schwarze und Schlichte GmbH in Oelde. This arrangement separates the brand's historical and cultural association with Celle from its later industrial production model. Ratzeputz has retained its distinctive identity through its unusually strong ginger flavour and its reputation as a potent spirit. As reported in the reference material for 2006, the product contained 58 percent alcohol by volume, a lower strength than some earlier versions. Its high alcohol content and intense flavour make it a niche product within the broader German spirits market. In the Lüneburg Heath, Ratzeputz is also commonly combined with the herbal spirit Heidegeist. The resulting mixture is known as 108er, a name derived from adding the stated alcohol strengths of Ratzeputz at 58 percent and Heidegeist at 50 percent. Ratzeputz has also developed a modest bar and regional drinking culture around it. Some German bars specialize in serving the spirit, including a venue called Ratzeputz Bar in Berlin's Neukölln district. The brand's international attention is linked less to mass-market scale than to its distinctive recipe, high proof, historical connection to Celle and status as an unusual German regional speciality.
History
Ratzeputz originated in Celle, Lower Saxony, in 1877, when distiller Peter Weidmann created a schnapps based on extracts and distillates of root ginger. The resulting spirit was markedly different from ordinary grain-based or fruit-based schnapps because its defining sensory characteristic was a hot, sharp ginger flavour accompanied by a long aftertaste. Its high alcohol level further contributed to its reputation as a particularly potent drink. The brand developed as a regional speciality of Celle, the Lüneburg Heath and nearby areas. Its identity was closely tied to local production and distribution. Ratzeputz was originally bottled by C. W. Baland & Langebartels in Celle, and for a substantial period the spirit was distilled in the centre of the town. The production site became part of the local experience: the strong smell associated with the distillation process was reportedly noticeable in Celle, especially at weekends. Production was subsequently moved from central Celle to an industrial estate in Westercelle. This change removed the distillery's direct manufacturing presence from the town centre and ended the associated local odour. The sales outlet next to the former central distillery, located between Neuer Straße and Zöllnerstraße, was also closed. At the same time, the number of bottle formats was reduced. Despite these changes, Ratzeputz remained readily available in Celle, where its historical association continued to support its status as a local speciality. The manufacturing and licensing arrangement later changed. Rather than being produced by the original Celle bottling business, Ratzeputz came to be made under licence by Schwarze und Schlichte in Oelde. This allowed the brand to continue while production was handled through a larger industrial spirits operation. The brand nonetheless retained its original geographical identity in its story, consumer recognition and association with northern Germany. By 2006, the reference material described Ratzeputz as containing 58 percent alcohol. This was lower than the concentrations used in some earlier periods, but it remained exceptionally strong by ordinary spirits standards. The ginger ingredients were regarded by many consumers as sharp and warming, and their lingering effect was considered an intentional part of the drinking experience. Historical descriptions also associated fresh ginger with stomach benefits, although Ratzeputz is a spirit brand and should not be treated as a health product. A notable regional consumption practice is the combination of Ratzeputz with Heidegeist, a herbal spirit containing 50 percent alcohol according to the reference material. The mixture is called 108er, reflecting the sum of the two stated alcohol percentages. This drink is especially associated with the Lüneburg Heath and illustrates how Ratzeputz functions not only as a bottled product but also as part of a local drinking tradition. The brand has attracted attention outside its home region because of its unusual ginger profile, high strength and distinctive history. In Germany, some bars have specialized in serving it, including a Ratzeputz Bar in Berlin's Neukölln district. Ratzeputz is therefore best understood as an active niche spirit brand with a strong regional heritage rather than as a broad portfolio of alcoholic beverages.
- 2006Reported 58 percent alcohol strength
Reference material reported that Ratzeputz contained 58 percent alcohol, lower than some concentrations used historically.
- 1877Creation of Ratzeputz
Distiller Peter Weidmann created Ratzeputz in Celle as a ginger-based schnapps.
- Original Celle bottling
The spirit was originally bottled by C. W. Baland & Langebartels in Celle.
- Production moved to Westercelle
Production was transferred from central Celle to an industrial estate in Westercelle, ending the former town-centre distilling operation.
- Licensed production by Schwarze und Schlichte
Ratzeputz came to be produced under licence by Schwarze und Schlichte in Oelde.
Products and positioning
A traditional German regional spirit positioned around intense root-ginger flavour, high alcohol strength and its historical connection with Celle and the Lüneburg Heath.
Ratzeputz OriginalGinger schnapps1877
The brand's signature German spirit, made with extracts and distillates of root ginger. It is known for a sharp, warming taste, a pronounced ginger aroma and a long finish. Reference material reported an alcohol strength of 58 percent in 2006, while noting that higher strengths were used in earlier periods. Ratzeputz is consumed as a regional speciality in and around Celle and the Lüneburg Heath and is also served by specialist bars.
108erMixed drink
A regional mixture of Ratzeputz and the herbal spirit Heidegeist. The name refers to the combined stated alcohol strengths of 58 percent for Ratzeputz and 50 percent for Heidegeist. The drink is especially associated with the Lüneburg Heath and is a serving tradition rather than a separately documented core Ratzeputz product line.
Flagship businesses
- Ratzeputz Original
Sources
Cite this profile: Cite the canonical profile. /brand-wiki/ratzeputz · Editorial policy · How profiles are compiled