Living Dead Dolls
A horror-themed collectible doll line known for coffin packaging, death certificates, and macabre character concepts.
Last updated August 24, 2026
Overview
Living Dead Dolls is an American horror-themed collectible doll line created by Ed Long and Damien Glonek. The concept began in 1998, when Long and Glonek produced individually customized handmade dolls in the United States. The early dolls were sold through Glonek’s mail-order business, Unearthly Possessions, and at horror conventions, particularly along the East Coast. Their presentation combined Gothic imagery, dark humor, miniature character design, and deliberately theatrical mortality themes. The line attracted the attention of Mike “Mez” Markowitz, founder of Mezco Toyz, at a convention. Mezco subsequently became involved in manufacturing and distribution, transforming Living Dead Dolls from a small handmade project into a commercially produced collector brand. The first commercial series was released in the United States in 2000, reportedly with a production run of 40,000 sets. The retail format helped define the brand: dolls were generally about ten inches tall, made primarily from plastic with fabric clothing, and packaged in coffin-shaped boxes. Each doll came with a death certificate describing a fictional cause of death, often in rhyming verse. The brand’s appeal rests on its combination of toy design and horror collectibles. The dolls are presented as fictional characters rather than depictions of actual dead children, and the line has generally been marketed toward older teenagers and adult collectors rather than young children. Some characters are original creations, while others draw on folklore, historical figures, literary or cinematic horror, and recognizable macabre archetypes. Notable early designs included Eggzorcist, a character in a rabbit costume, and Damien, a boy doll associated with the creators’ original concepts. Living Dead Dolls developed an extensive series-based collecting structure. In addition to the standard numbered series, Mezco and its partners produced miniature dolls, ragdolls, baby dolls, larger porcelain figures, and the 13-inch Fashion Victims line. The Living Dead Dolls Presents sub-line adapted characters from horror films and popular culture, including figures associated with Annabelle and the Creature from the Black Lagoon. The broader brand also expanded into stationery, pencil sharpeners, party lights, blind-box figures, and other ancillary merchandise. Exclusivity has been an important part of the collecting model. Special editions have been made for retailers, conventions, geographic markets, and membership programs. Examples include the Died and Doom bride-and-groom set associated with Tower Records, convention editions such as Blue Eggzorcist, the United Kingdom-exclusive Jack the Ripper, and club-related releases including Abigail Crane and Mr. Graves. The original creators also offered commissioned handmade dolls for a period after the commercial launch, although they later stopped accepting regular commissions and instead occasionally offered handmade pieces through auctions. The line has also generated controversy. In 2002, Greek authorities banned Living Dead Dolls, characterizing them as potentially harmful to children’s psychological development; Inferno and Sybil were specifically mentioned in reports about the decision. Irish authorities examined the possibility of a ban, while the dolls were also reported to have narrowly avoided prohibition in Singapore. These disputes reflected broader concerns about violent or death-themed imagery in products accessible to younger audiences, despite the brand’s stated orientation toward older consumers and collectors. By 2017, at least 34 numbered series had been produced. The brand continued to receive new releases and licensed interpretations, including the announcement in 2022 of a Wednesday doll based on the Netflix series Wednesday. Its present identity is therefore rooted in a long-running specialist collector market: macabre character dolls, limited editions, licensed horror properties, and nostalgia-driven reis…
History
Living Dead Dolls originated in the United States in 1998 as a handmade project by Ed Long and Damien Glonek. The creators customized individual dolls and sold them through Damien Glonek’s mail-order company, Unearthly Possessions, as well as at horror conventions on the East Coast. The early format established several features that later became central to the commercial brand: unsettling but stylized characters, Gothic presentation, fictional biographies, and an emphasis on collectibility rather than conventional children’s play. At a convention, Mike “Mez” Markowitz, founder of Mezco Toyz, encountered the dolls and contacted Long and Glonek about producing and distributing them commercially. Mezco’s involvement led to the first mass-market release, Series 1, in the United States in 2000. The initial commercial line reportedly had a 40,000-set production run, with a second edition released in Japan. Most of the first series drew on existing handmade designs, although the boy doll Damien was associated with the creators’ original character work. The commercial dolls were typically approximately ten inches tall and constructed from plastic with fabric clothing. Their coffin-shaped boxes and accompanying death certificates became signature elements. Each certificate supplied a fictional cause of death, frequently written as a short rhyming verse. This packaging turned the purchase into a small narrative experience and gave collectors a catalog-like framework for comparing characters and series. After the commercial launch, Long and Glonek continued to make custom handmade dolls for a time. Beginning in 2001, collectors could request commissions directly, with prices initially reported at $666 and later raised to $800. In 2004, the creators announced that they would stop accepting regular commissions. Handmade pieces were instead offered occasionally through eBay auctions, making them more limited and distinct from the mass-produced lines. Mezco expanded the property through multiple formats and sub-lines. In addition to the standard dolls, the brand produced miniatures, ragdolls, baby dolls, larger porcelain figures, and 13-inch fashion dolls marketed as Fashion Victims. Living Dead Dolls Presents broadened the concept through licensed versions of contemporary and classic movie characters, including Annabelle and the Creature from the Black Lagoon. Non-doll merchandise included stationery, pencil sharpeners, party lights, and other novelty products. Blind-box figures and later reissues added further entry points for collectors. Limited editions and distribution exclusives became an important part of the brand’s collecting culture. The Died and Doom bride-and-groom set was associated with Tower Records in 2001. Blue Eggzorcist was a convention-specific release in 2003, while Jack the Ripper was identified as a United Kingdom exclusive during the same period. Some products were tied to the Mezco collector club, including Abigail Crane and Mr. Graves. These releases encouraged regional, retailer-based, and event-based collecting alongside the regular numbered series. The brand faced regulatory controversy in the early 2000s. Greece banned the dolls in 2002, with officials expressing concern about their influence on children’s psychological development. Inferno and Sybil were singled out in contemporary descriptions of the controversy. Ireland considered whether a ban was appropriate, and Singapore was reported to have nearly prohibited the products. The disputes highlighted the tension between the dolls’ horror imagery and their availability as consumer products, although the brand has generally been directed at older teenagers and adults and explicitly presents its characters as fictional dolls. Production continued through numerous numbered series. By 2017, the line had reached at least Series 34. Later products included resurrection-themed releases, variants, miniature formats, and licensed concepts. In 2022, Mezco announced a Wednesday Living Dead Doll tied to the Netflix series Wednesday. Across its history, Living Dead Dolls has remained a niche but durable horror-collectibles property whose identity depends on distinctive packaging, fictional death lore, dark humor, limited editions, and the ongoing reinterpretation of horror characters.
- 2022Wednesday licensed doll announced
Mezco announces a Living Dead Doll based on the Netflix series Wednesday.
- 2017At least 34 numbered series produced
The line reaches its thirty-fourth reported series, underscoring its longevity in the horror-collector category.
- 2004Regular handmade commissions end
Long and Glonek announce that they will no longer accept regular handmade commissions, shifting such pieces toward occasional auctions.
- 2003Regional and convention exclusives continue
Blue Eggzorcist is released as a convention-exclusive item and Jack the Ripper is issued as a United Kingdom exclusive.
- 2002Greek authorities ban the dolls
Greece prohibits the dolls amid concerns about their effect on children’s psychological development.
- 2001Special-edition collecting expands
The brand begins producing notable retailer, convention, and membership exclusives, including the Died and Doom set.
- 2000First commercial series launches
Mezco Toyz commercially manufactures and distributes the first numbered Living Dead Dolls series in the United States.
- 1998Handmade dolls debut
Ed Long and Damien Glonek begin selling individually customized Living Dead Dolls in the United States through mail order and horror conventions.
Products and positioning
A macabre, adult-oriented collectible doll brand combining Gothic aesthetics, horror storytelling, dark comedy, limited-edition collecting, and theatrical packaging. Its core differentiation is the integration of fictional death narratives, coffin boxes, and death certificates into a character-doll format.
Numbered Living Dead Dolls seriesCollectible horror dolls2000
The core product line consists of approximately ten-inch plastic dolls with fabric clothing, fictional character identities, and coffin-shaped packaging. Each figure is accompanied by a death certificate that presents a macabre backstory and cause of death, often in rhyming verse. More than 34 numbered series have been produced, with original characters, variants, and recurring themes supporting long-term collector interest.
Living Dead Dolls PresentsLicensed horror-character dolls
This related line applies the Living Dead Dolls format to characters from contemporary and classic horror cinema and other licensed properties. Referenced examples include Annabelle and the Creature from the Black Lagoon. It extends the brand beyond original characters while retaining its macabre styling and collector-oriented presentation.
Handmade Living Dead DollsArt dolls1998
The original handmade dolls were individually customized by Ed Long or Damien Glonek and sold through mail order and conventions. Custom commissions were available after the commercial launch, but regular commissions were discontinued in 2004. Later handmade pieces were offered occasionally through auctions, making them especially scarce within the broader Living Dead Dolls collecting market.
Miniature, ragdoll, baby, porcelain, and Fashion Victims formatsDoll variants
Mezco expanded the property into multiple scales and construction styles, including miniature dolls, ragdolls, baby dolls, larger 18-inch porcelain figures, and 13-inch fashion dolls marketed as Fashion Victims. These formats allowed the brand to address different price points, display preferences, and collector niches.
Living Dead Dolls accessoriesNovelty merchandise
The brand has also appeared on non-doll merchandise such as stationery sets, pencil sharpeners, party lights, and related novelty products. These items extend the visual identity of the dolls into desk, room, and gift merchandise and reinforce the line’s status as a broader horror-themed lifestyle collectible.
Flagship businesses
- Numbered Living Dead Dolls series
- Living Dead Dolls Presents
- Eggzorcist
- Damien
- Sadie
- Special-edition and convention-exclusive dolls
Brand decisions
- 2022Extend the line into WednesdayProduct launch
The popularity of the Netflix series Wednesday created an opportunity to connect the established horror-doll format with a contemporary entertainment property.
What changed. Mezco announced a Wednesday-themed Living Dead Doll.
Aftermath. The announcement demonstrated the brand’s continued use of licensed characters alongside its original horror concepts.
- 2004Discontinue regular handmade commissionsStrategy
Long and Glonek had accepted custom handmade orders after the commercial launch, but the creators later changed how bespoke pieces were offered.
What changed. They announced that regular commissions would end and that handmade dolls would instead appear occasionally through auctions.
Aftermath. Handmade dolls became more occasional and scarcity-oriented, distinct from the regular manufactured series.
- 2000Move from handmade production to commercial manufacturingStrategy
The original dolls had been sold as individually customized handmade pieces through mail order and conventions. Mezco Toyz identified an opportunity to distribute the concept at a larger scale.
What changed. Mezco began commercially manufacturing and distributing the line, launching the first numbered series in the United States.
Aftermath. The decision established Living Dead Dolls as a recurring collectible product line and enabled international editions, retail exclusives, and multiple derivative formats.
Leadership
| Name | Title | Tenure |
|---|---|---|
| Mike Markowitz | Founder of Mezco Toyz; commercial manufacturing and distribution partnerformer | 2000– |
| Damien Glonek | Co-creatorformer | 1998– |
| Ed Long | Co-creatorformer | 1998– |
Controversies
- 2002Greek ban over child-welfare concernsControversy
Greek authorities banned Living Dead Dolls and described them as a possible threat to children’s personality formation and mental health. Reports specifically associated the action with characters including Inferno and Sybil. The episode became the most prominent regulatory controversy connected with the brand.
- 2002Potential restrictions considered in Ireland and SingaporeControversy
Irish officials examined whether the dolls should be banned on public-morality grounds, while the brand was also reported to have narrowly avoided a ban in Singapore. These reactions reflected concern about the accessibility of death-themed products to children despite the line’s older collector orientation.
Recent events
- 2022Mezco announces a Wednesday Living Dead Doll
Mezco announced a Living Dead Dolls interpretation of Wednesday, based on the Netflix series Wednesday, extending the brand into a contemporary licensed property.
Product launch - 2017Living Dead Dolls reach their thirty-fourth series
The brand had produced at least 34 numbered series, demonstrating its long-running presence in the specialist horror-collectibles market.
Product generation
Sources
Cite this profile: Cite the canonical profile. /brand-wiki/living-dead-dolls · Editorial policy · How profiles are compiled