Danball Senki
Danball Senki, also known as Little Battlers Experience or LBX, is a Japanese multimedia franchise about customizable miniature robots that fight in fortified-cardboard arenas.
Last updated August 25, 2026
Overview
Danball Senki, marketed internationally as Little Battlers Experience and commonly abbreviated LBX, is a Japanese multimedia entertainment franchise created by Level-5. Its central concept combines action role-playing games, collectible plastic model robots, animated television, manga, music, and related merchandise. The franchise is built around LBXs, hand-sized robotic machines whose name expands to “Little Battler eXperience.” Players assemble and customize the machines, equip them with different armor and weapons, and command them through handheld control devices in regulated miniature battlefields made from a fictional impact-resistant material called fortified cardboard. The setting imagines a future in which small combat robots become a major hobby and competitive sport. LBXs were initially considered too dangerous for ordinary entertainment because of their destructive capabilities. Their commercial revival becomes possible after the development of fortified cardboard, which can contain the machines’ battles. This premise gives the franchise a distinctive bridge between model building, competitive play, science-fiction adventure, and toy-driven storytelling. The robots are designed around modular components, including a core skeleton, interchangeable armor frames, and a core box containing operating hardware such as memory, batteries, and motors. Development began around 2008, with the project publicly associated with Level-5’s planning activities before the first game was released. The inaugural title launched in Japan for the PlayStation Portable on June 16, 2011. A television anime was developed alongside the game and began broadcasting in Japan on TV Tokyo on March 2, 2011. Bandai supported the property with plastic model kits based on its machines, reinforcing the relationship between the fictional hobby and real-world construction toys. The franchise subsequently expanded into six official games, three principal Japanese anime series, manga adaptations, a theatrical crossover film, music releases, and a later spinoff project. The original anime followed Van Yamano, a young LBX enthusiast who receives the prototype AX-00 and becomes involved in a conspiracy linked to his missing father and a mysterious Platinum Capsule. The sequel, Little Battlers eXperience W, broadened the cast and conflict, while Little Battlers eXperience Wars moved the concept toward a school-based competitive setting. The anime's storytelling typically uses tournament battles and rivalries as an entry point for larger plots involving technology, organizations, political power, and threats to society. Outside Japan, the franchise received a more limited but notable release. Dentsu Entertainment USA licensed the anime for North America, where an adapted version aired on Nicktoons beginning in August 2014. Nintendo published the first game for Nintendo 3DS in North America in August 2015, followed by European and Australian releases in September 2015. The international presentation used the LBX and Little Battlers Experience names, helping distinguish the property from its literal Japanese title while retaining the model-robot premise. The franchise also produced the 2012 film Inazuma Eleven GO vs. Danbōru Senki W, manga serialization in CoroCoro Comic, and the later LBX Girls spinoff, known in Japan as Sōkō Musume Senki. The latter aired in 2021 and extended the broader LBX concept into a character-based spinoff connected to the Sōkō Musume multimedia project. Although the principal Danball Senki anime production concluded with Wars in 2013, the property remains significant as an example of Level-5’s cross-media approach, in which games, animation, manga, model kits, and publishing are planned to reinforce one another.
History
Level-5 began developing the project around 2008 as a planned combination of game software, animation, manga, and physical robot models. The concept was designed around a miniature combat machine that could be customized by players and used in controlled arenas. Its Japanese title, Danball Senki, refers to the cardboard battlefields central to the setting, while the international title Little Battlers Experience emphasizes the robots themselves. The franchise's fictional technology is based on LBXs, small robots approximately the size of a human hand. Each machine is assembled from a core skeleton, an armor frame, and a core box. The core skeleton provides the basic structure; the armor frame changes the robot's appearance and defensive characteristics; and the core box contains the operating systems and hardware needed for movement and control. Players operate their machines with a cellphone-like controller known as a CCM, called an eXtroller in the English adaptation. Battles take place inside dioramas made from fortified cardboard, allowing the robots to fight without the uncontrolled destruction that originally caused the LBX hobby to be prohibited. In the story, LBXs were developed by the toy manufacturer Tiny Orbit during the 2040s. Their destructive potential led to restrictions, but the creation of fortified cardboard enabled the machines to return as a regulated hobby and competitive sport. The first major story takes place in 2050 and follows Van Yamano, a middle-school student whose passion for LBX leads him to receive the prototype AX-00. The machine is connected to a Platinum Capsule and to the disappearance of Van's father, drawing him into a conflict involving the organization Innovators and a wider conspiracy. The first game was released in Japan for the PlayStation Portable on June 16, 2011. The related television anime, produced by Oriental Light and Magic, began broadcasting on TV Tokyo on March 2, 2011, before the game's release. The first series ran for 44 episodes and translated the game's model-building and battle premise into an adventure involving Van, his friends, rivals, and the search for his father. Bandai released plastic models based on the machines, making the fictional LBX hobby correspond to a real-world construction-toy line. The franchise expanded through a second game and anime phase under the W title. The second anime series began in January 2012 and ran for 58 episodes through March 2013. It broadened the narrative and introduced additional protagonists and opponents while retaining the focus on customizable machines, tournaments, and technological threats. A theatrical crossover, Inazuma Eleven GO vs. Danbōru Senki W, premiered in Japan on December 1, 2012, combining the LBX property with another Level-5-associated youth franchise. The third anime series, Little Battlers eXperience Wars, began in April 2013 and ran for 37 episodes until December 2013. It provided a new setting and continued the franchise's interest in organized competition and strategic battles. Across the main games, the property reached six official game releases. Manga adaptations appeared in Shogakukan's CoroCoro Comic, including a main adaptation that ran from February 2011 to March 2013 across six volumes, as well as additional material focused on characters and the Wars setting. International expansion followed after the Japanese launch. Dentsu Entertainment USA licensed the anime in North America, where it premiered on Nicktoons in August 2014. The English-language television version was substantially edited and condensed from the original first season. Nintendo later published the first game for Nintendo 3DS in North America on August 21, 2015, Europe on September 4, 2015, and Australia on September 5, 2015. A later extension, LBX Girls, was announced in 2019 as part of the Sōkō Musume multimedia project. Its anime adaptation aired in Japan from January 7 to March 25, 2021, and was licensed for streaming in North America, the British Isles, parts of Europe, Australia, and New Zealand. The main Danball Senki television run therefore belongs primarily to the early 2010s, but the later spinoff demonstrates that the LBX concept continued to support new adaptations and related media.
- 2021LBX Girls anime airs
The LBX Girls spinoff airs in Japan from January to March.
- 2015Nintendo 3DS localization released
The first game reaches North America, Europe, and Australia on Nintendo 3DS.
- 2014North American anime adaptation launches
The English adaptation begins airing on Nicktoons in the United States.
- 2013Wars series concludes the main anime run
Little Battlers eXperience Wars airs from April through December and becomes the third principal anime series.
- 2012W sequel series begins
Little Battlers eXperience W begins its Japanese television run in January.
- 2012Crossover film premieres
Inazuma Eleven GO vs. Danbōru Senki W opens in Japanese cinemas on December 1.
- 2011First anime series premieres
The first Danball Senki television anime begins airing on TV Tokyo on March 2.
- 2011First game released
The inaugural game launches in Japan for PlayStation Portable on June 16.
- 2008Franchise development begins
Level-5 begins developing the project as a coordinated video-game, animation, manga, and model-toy property.
Products and positioning
A cross-media Japanese model-robot and action-adventure franchise positioned at the intersection of customizable toys, competitive battling, role-playing games, and youth-oriented science fiction.
Little Battlers Experience video game seriesVideo games2011
The core software line consists of action role-playing games built around assembling, customizing, and battling miniature robots. Players control LBXs in diorama arenas, use different armor and weapons, and employ special attack functions during combat. The franchise comprises six official games and began with the PlayStation Portable title released in Japan in 2011. The first game was later adapted for Nintendo 3DS and localized for North America, Europe, and Australia.
LBX plastic model kitsModel kits and toys2011
Bandai released plastic models based on the robots featured in the franchise. These kits translate the fictional LBX hobby into a physical construction activity, allowing fans to build machines associated with the games and anime. The models support the brand's central proposition of interchangeable armor, robot customization, and collection.
Danball SenkiAnime television series2011
The first principal anime series adapts the initial game-centered story. It follows Van Yamano after he receives the AX-00 and becomes involved with the Platinum Capsule, his missing father, and the Innovators conspiracy. Produced by Oriental Light and Magic, the series aired on TV Tokyo from March 2011 to January 2012 and ran for 44 episodes.
Little Battlers eXperience WAnime television series2012
The second principal anime series continues the LBX narrative with an expanded cast and a new phase of the conflict. It aired in Japan from January 2012 through March 2013 for a total of 58 episodes. An English adaptation later aired as the second season of the North American LBX television program.
Little Battlers eXperience WarsAnime television series2013
The third principal anime series shifts emphasis toward a structured school and competition environment while retaining the franchise's strategic robot battles. It aired on TV Tokyo from April to December 2013 and contained 37 episodes. Wars is the final main season of the original television anime run.
Inazuma Eleven GO vs. Danbōru Senki WAnimated film2012
This theatrical crossover combines Danball Senki W with Level-5's Inazuma Eleven GO franchise. The film premiered in Japanese cinemas on December 1, 2012, extending the LBX brand into crossover film entertainment.
LBX GirlsAnime spinoff2021
LBX Girls, known in Japan as Sōkō Musume Senki, is a later spinoff associated with the Sōkō Musume multimedia project. Its television anime aired from January 7 to March 25, 2021, and received streaming distribution in multiple territories, including North America, the British Isles, Europe, Australia, and New Zealand.
Flagship businesses
- Little Battlers Experience video game series
- Danball Senki anime
- Little Battlers eXperience W
- Little Battlers eXperience Wars
- LBX plastic model kits
- Inazuma Eleven GO vs. Danbōru Senki W
Brand decisions
- 2019LBX Girls spinoff announcedProduct launch
The LBX concept was extended through the Sōkō Musume multimedia project, which reinterpreted the franchise for a new character-focused format.
What changed. DMM Pictures announced LBX Girls at AnimeJapan 2019.
Aftermath. The associated anime aired in 2021 and was licensed for streaming across several international regions.
- 2015Nintendo 3DS international releaseStrategy
Following the Japanese launch and international television adaptation, the first game was prepared for wider distribution on Nintendo's handheld platform.
What changed. Nintendo published the first game for Nintendo 3DS in North America, Europe, and Australia in August and September 2015.
Aftermath. The release gave the franchise an official presence in additional Western and Australasian game markets.
- 2011Coordinated game, anime, and model launchProduct launch
The franchise was developed as a cross-media property rather than as a standalone game. The anime began before the first game's Japanese release, while Bandai supported the fictional hobby with physical plastic models.
What changed. Level-5 launched the first game and television anime in 2011 and partnered with Bandai's model-kit business to connect screen entertainment with buildable robot products.
Aftermath. The property expanded into sequels, additional anime seasons, manga, a crossover film, and international game and television releases.
Recent events
- 2021LBX Girls anime airs
The LBX Girls spinoff aired in Japan from January through March and was subsequently licensed for streaming in several international territories.
Product launch - 2019LBX Girls spinoff is announced
A new spinoff connected to the Sōkō Musume multimedia project was announced at AnimeJapan, extending the LBX concept into a separate character-focused production.
Product launch - 2015Nintendo publishes Little Battlers Experience for Nintendo 3DS in Western markets
Nintendo released the first game for Nintendo 3DS in North America, Europe, and Australia during August and September, introducing the game to additional international audiences.
Product launch - 2014Little Battlers Experience receives North American television adaptation
Dentsu Entertainment USA licensed the anime for North America, where an edited and condensed version aired on Nicktoons.
Product launch - 2013Little Battlers eXperience Wars becomes the third anime series
The third main anime series premiered in Japan and concluded the principal television anime run in December of the same year.
Product generation - 2012Little Battlers eXperience W expands the franchise
The second principal anime series began airing in Japan and continued the story with a new phase of the LBX conflict and an expanded cast.
Product generation - 2012Inazuma Eleven GO vs. Danbōru Senki W reaches Japanese cinemas
The crossover film combining Danball Senki W with Inazuma Eleven GO premiered in Japanese theaters.
Product launch - 2011Danball Senki launches on PlayStation Portable in Japan
The first Danball Senki video game was released in Japan for the PlayStation Portable, establishing the franchise's core action role-playing and customizable miniature-robot format.
Product launch - 2011Danball Senki anime begins Japanese television broadcast
The first television anime adaptation began airing on TV Tokyo, supporting the launch of the game and expanding the property into a coordinated multimedia franchise.
Product launch
Sources
Cite this profile: Cite the canonical profile. /brand-wiki/danball-senki · Editorial policy · How profiles are compiled