Baycomms Broadcasting Corporation
Baycomms Broadcasting Corporation is a Philippine broadcast media company that formerly operated the Bay Radio regional radio network and now serves primarily as the legislative franchise holder for stations operated under the Brigada News FM brand.
Last updated August 26, 2026
Overview
Baycomms Broadcasting Corporation is a Philippine broadcast media company established in 1992 by Ernesto Yabut. It began as a regional radio network, launching with stations on 93.5 FM in Olongapo and 89.9 FM in Zamboanga City. During its operating years, the company used the Bay Radio identity and built a presence in regional Philippine markets rather than pursuing nationwide coverage. The network did not operate Bay Radio stations in Metro Manila, Cebu, or Davao. The company later faced financial pressure in the late 2000s. A number of its stations were sold to other broadcasters, while others experienced operational cutbacks. These changes reduced the scale and visibility of the Bay Radio network. Among the notable station changes was DXRK in Cagayan de Oro, which was sold in 2011 to Hypersonic Broadcasting Center and subsequently became Magnum Radio 99.9. DXYM in General Santos had earlier become the nucleus of Brigada News FM in 2009, linking Baycomms' station assets to the broadcasting operation that would later acquire the company. In February 2013, Brigada Mass Media Corporation acquired Baycomms from the group associated with founder Ernesto Yabut. Following the acquisition, Baycomms stations began carrying the Brigada News FM brand. This shifted Baycomms from being primarily identified as an independent Bay Radio network to functioning largely as the corporate and franchise vehicle supporting stations operated under Brigada's broadcasting group. The company's legal position was renewed in 2021. On June 24, 2021, President Rodrigo Duterte signed Republic Act No. 11555, renewing Baycomms' legislative franchise for 25 years. The franchise authorizes the company, subject to applicable law and regulation, to construct, install, establish, operate, and maintain commercial radio and television broadcasting stations in the public interest. It also covers digital and pay television systems, microwave and satellite transmission, newer radio and television technologies, technological auxiliaries, special broadcast and program-distribution services, and relay stations in the Philippines. Baycomms is therefore best understood as a Philippine broadcasting company with a regional-radio heritage and a continuing franchise role within the Brigada Mass Media corporate structure. Publicly available reference material does not establish a separate current consumer-facing Baycomms programming brand, detailed headquarters information, a public listing, or a complete current station roster.
History
Baycomms Broadcasting Corporation was founded in 1992 by Ernesto Yabut as a regional Philippine radio broadcaster. Its initial operations included 93.5 FM in Olongapo and 89.9 FM in Zamboanga City. The company developed these and other regional outlets under the Bay Radio name. Its geographic strategy was regional rather than centered on the country's largest broadcast markets; the network did not operate Bay Radio stations in Metro Manila, Cebu, or Davao during its existence. By the late 2000s, Baycomms was experiencing financial difficulties. Some stations were sold to other broadcasting groups, while other outlets continued with reduced operations. The changes affected the continuity of the Bay Radio network and created links between former Baycomms stations and newer broadcast brands. DXYM in General Santos became the nucleus of Brigada News FM in 2009. In 2011, DXRK in Cagayan de Oro was sold to Hypersonic Broadcasting Center and later operated as Magnum Radio 99.9. Brigada Mass Media Corporation acquired Baycomms in February 2013 from the group of founder Ernesto Yabut. After the transaction, Baycomms stations began carrying the Brigada News FM identity. The acquisition marked a significant change in the company's role: rather than remaining primarily a stand-alone Bay Radio network, Baycomms became part of the corporate and legal structure associated with Brigada's expanding radio operation. Baycomms' broadcasting authority was renewed on June 24, 2021, when President Rodrigo Duterte signed Republic Act No. 11555. The 25-year franchise covers the construction, installation, establishment, operation, and maintenance of commercial radio and television broadcasting stations in the public interest. It also encompasses digital and pay television, microwave and satellite systems, newer television and radio technologies, technological auxiliaries, special broadcast and program-distribution services, and relay stations in the Philippines. The available reference material provides limited information about the company's current management, physical headquarters, station portfolio, finances, and programming. On the documented record, Baycomms is an active Philippine broadcasting company with a regional-radio origin, a former Bay Radio operating identity, and a continuing franchise-holder role within the Brigada Mass Media group.
- 2021Legislative franchise renewed
Republic Act No. 11555 renewed Baycomms' Philippine broadcasting franchise for 25 years.
- 2013Acquisition by Brigada Mass Media Corporation
Brigada Mass Media Corporation acquired Baycomms from the founder's ownership group, after which stations began carrying the Brigada News FM brand.
- 2011DXRK Cagayan de Oro sold
DXRK was sold to Hypersonic Broadcasting Center and became Magnum Radio 99.9.
- 2009DXYM General Santos becomes linked to Brigada News FM
DXYM General Santos became the nucleus of the Brigada News FM operation.
- 1992Baycomms founded and launches initial FM stations
Ernesto Yabut founded Baycomms Broadcasting Corporation, with initial stations on 93.5 FM in Olongapo and 89.9 FM in Zamboanga City.
Products and positioning
A Philippine regional broadcasting and franchise-holding company whose former Bay Radio network evolved into a supporting corporate vehicle for Brigada News FM operations.
Bay RadioRegional FM radio network1992
Bay Radio was Baycomms Broadcasting Corporation's former regional radio identity. The network operated FM stations in regional Philippine markets, beginning with outlets in Olongapo and Zamboanga City. It did not maintain Bay Radio stations in Metro Manila, Cebu, or Davao. Financial difficulties and station transfers in the late 2000s and early 2010s reduced the network's independent operating footprint.
Brigada News FM stations supported by BaycommsFM radio broadcasting2013
Following Brigada Mass Media Corporation's 2013 acquisition of Baycomms, stations associated with the company began carrying the Brigada News FM brand. Baycomms' continuing role is described primarily in terms of holding the legislative franchise for the majority of these stations rather than operating them as a separate Baycomms-branded network.
Flagship businesses
- Bay Radio regional radio network
- Legislative franchise supporting Brigada News FM stations
Brand decisions
- 2021Renewal of the legislative broadcasting franchiseOther
The company's broadcasting authority required legislative renewal under Philippine franchise law.
What changed. Republic Act No. 11555 renewed Baycomms' franchise for 25 years and expanded the stated scope to radio, television, digital and pay television, transmission technologies, distribution services, and relay stations.
Aftermath. The renewal preserved Baycomms' legal capacity to support commercial broadcasting operations in the Philippines.
- 2013Transfer of Baycomms to Brigada Mass Media CorporationM&A
Baycomms had faced financial difficulties and station-level changes before the transaction. Brigada Mass Media Corporation acquired the company from the group associated with founder Ernesto Yabut.
What changed. Brigada Mass Media Corporation acquired Baycomms, and associated stations subsequently adopted the Brigada News FM brand.
Aftermath. Baycomms moved from an independent Bay Radio network identity toward a franchise-holder and corporate-support role within the Brigada broadcasting group.
Leadership
| Name | Title | Tenure |
|---|---|---|
| Ernesto Yabut | Founder; former principal of the founding ownership groupformer | 1992–2013 |
Recent events
- 2021Philippine legislative franchise renewed for 25 years
Republic Act No. 11555 renewed Baycomms' legislative franchise and authorized commercial radio and television broadcasting, digital and pay television, relay, distribution, and related transmission services in the Philippines.
Regulation - 2013Baycomms Broadcasting Corporation acquired by Brigada Mass Media Corporation
Brigada Mass Media Corporation acquired Baycomms from the group associated with founder Ernesto Yabut. Baycomms stations subsequently began using the Brigada News FM brand.
M&A - 2011DXRK Cagayan de Oro sold and relaunched as Magnum Radio 99.9
DXRK Cagayan de Oro was sold to Hypersonic Broadcasting Center and subsequently became Magnum Radio 99.9.
M&AOther - 2009DXYM General Santos becomes nucleus of Brigada News FM
DXYM General Santos became the nucleus of the Brigada News FM operation before Brigada Mass Media Corporation acquired Baycomms.
Other
Sources
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