History
On January 24, 2006, The WB and UPN announced the two networks would cease broadcasting and merge. The new combined service would be called The CW. The letters would represent the first initials of corporate parents CBS (the parent company of UPN) and the Warner Bros. unit of Time Warner. Until The CW's launch on September 18, it was unknown if there would be an affiliate in Burlington and Plattsburgh. Just before the launch date, it was announced The CW would air on WFFF-TV on a delayed basis at 10 p.m. as did programming from The WB. Before it was officially confirmed it would be a secondary CW affiliate, there was a possibility new television station WCWF (now WYCI) in Saranac Lake, New York would become affiliated with the network.
As was the case with the previous network, The CW would also be available on cable in the area through affiliate WPIX from New York City. It was unlikely Class A UPN affiliate WGMU-CA would have been affiliated with The CW, since network officials were on record as preferring the "stronger" WB and UPN affiliates and, despite secondary status, WFFF-TV was by far the stronger station with its full-powered signal. WGMU-CA would subsequently join MyNetworkTV, a programming service owned by Fox.
On September 27, 2007, WFFF-TV moved The CW to its second digital subchannel. For Comcast viewers in Vermont, WFFF-DT2 immediately replaced WPIX. The subchannel was initially going to carry the branding "The CW 20" after its channel location on Comcast in Burlington. At its launch, the station branded itself as "The CW Burlington".
It was not until December 31, 2008, when Charter systems in New York State added the channel. It was not available on cable in Canada or some providers' basic tiers within its home market such as Saranac Lake where Time Warner Cable offered WPIX instead. Smith Media agreed to sell WFFF-TV (and thus WFFF-DT2) to the Nexstar Broadcasting Group on November 5, 2012.[19] The sale was finalized on March 1, 2013.
Despite having a similar logo to CW Plus affiliates and being on a digital subchannel, WFFF-DT2 was not part of that service during its tenure with the network.
On March 4, 2013, WPTZ-DT 5.2 assumed the CW affiliation for the Plattsburgh–Burlington market from WFFF-DT2.[26] As a result, WFFF-DT2 replaced CW prime time programming with Extra, omg! Insider, Access Hollywood, and TMZ. The Bill Cunningham Show, which was aired weekday afternoons via The CW, was replaced with a second episode of The Wendy Williams Show, and the Saturday morning Vortexx block was replaced with Litton's Weekend Adventure.[27] (WFFF-DT2 was the only non-ABC affiliate to carry Litton's Weekend Adventure; the block was shared with sister station and ABC affiliate WVNY.) The station dropped the brand name "The CW Burlington" and began referring to itself on-air as "44.2 EFFF".
The station temporarily ceased programming as of October 1, 2013, and was replaced over the air with a standard definition feed of its parent station a few days later. Some of its programs were moved to WFFF-TV or WVNY.[16]
Due to the Nexstar affiliation agreement with Katz Broadcasting on June 15, 2016, for the Escape, Laff, Grit, and Bounce TV networks, WFFF-DT2 resumed operations two months after that carrying programs from Escape (which is now known as Ion Mystery).
