As Shochiku Corporation
During the war years, Shochiku's president, Shiro Kido, helped establish the Dai Nippon Eiga Kyokai (Greater Japan Film association), whose purpose was to coordinate the industry's efforts with Japanese government policy. From the mid-1930s until 1945, the films produced by Shochiku and other Japanese movie companies were propagandistic. After the surrender of Japan, Kido and Shochiku's co-founder Otani were arrested and charged with Class-A war crimes by the Allied occupation authorities;[3] however, Otani's charges were ultimately dropped after the list of war criminals was deemed too large.[6]
In 1953, after the end of the occupation, Kido returned to Shochiku and revived the melodramatic style of films which had been a Shochiku trademark in the pre-war era. Directors associated with Shochiku in this era included Ozu, Keisuke Kinoshita, and Noboru Nakamura. Many of the films during the 1950s were aimed primarily at female audiences. In particular, Hideo Oba's three-part What is Your Name? (Kimi no na wa?) in 1953 was the most commercially successful film of the period.[3] Ozu's Tokyo Story, made in 1953, later earned considerable accolades, being selected in the 2012 Sight & Sound international critics poll as the third best film of all time.[7]
Toho was Shochiku's primary rival during this period, competing for talent and properties as well as with the influx of Hollywood films and the rise of television.[8] By the start of the 1960s, Shochiku's films were criticized as “old-fashioned” with the popularity of rival Nikkatsu’s Taiyo-zoku youth-orientated movies. The studio responded by launching the Japanese New Wave (Nuberu bagu) which also launched the career of Nagisa Oshima among others,[5] though Oshima soon went independent; the films of Oshima and other film makers were not financially successful and the company changed its policies.[5]
However, the growing threat from television led to the bankruptcy of Shochiku’s competitors Shintoho in 1961 and Daiei in 1971, whereas Nikkatsu and Toei turned to gangster movies and soft pornography to maintain attendance, while Toho continued to thrive with its kaiju films and prestige talent roster. Shochiku held its family-orientated audience largely due to the phenomenal success of the Tora-san series directed by Yoji Yamada from 1969 through 1997. However, with the death of its star Kiyoshi Atsumi, the series came to an end, and the company faced increasing financial difficulties.[3] In 1986, Shochiku decided to focus on exporting products, such as towards a large, worldwide effort that was scheduled for 1987 to promote the company's classics throughout the west.[9]
The Ofuna studio was briefly transformed into a theme park, Kamakura Cinema World, but this was closed in 1998 and the site was sold off in 2000 to Kamakura Women's College. Since that time, Shochiku has relied on its film studio and backlot in Kyoto. Yamada’s “The Twilight Samurai” (Tasogare Seibei, 2002) was nominated for an Oscar as Best Foreign Language Picture.[3]
Shochiku served as a distributor of theatrical anime. Major titles have included the Cardcaptor Sakura films, the Mobile Suit Gundam films, Origin: Spirits of the Past, Piano no Mori, Ghost in the Shell, Fullmetal Alchemist the Movie: Conqueror of Shamballa, Fullmetal Alchemist: The Sacred Star of Milos, Sword of the Stranger, Fairy Tail the Movie: Phoenix Priestess, The Dog of Flanders and Jungle Emperor Leo.
