Paw Patrol, stylized as PAW Patrol, is a Canadian children's animated television series created by Keith Chapman and produced by Spin Master Entertainment, with animation provided by Guru Studio.In Canada, the series is primarily broadcast on TVOntario as part of the TVOKidsprograming block. TVO first ran previews of the show in August 2013. The series premiered on Nickelodeon's Nick Jr. in the United States on August 12, 2013.
The series focuses on a young boy named Ryder who leads a crew of search and rescue dogs that call themselves the Paw Patrol. They work together on missions to protect the shoreside community of Adventure Bay and surrounding areas. Each dog has a specific set of skills based on emergency services professions, such as a firefighter, a police officer, and an aviation pilot.They all reside in doghouses that transform into customized vehicles or "pupmobiles" for their missions.They are also equipped with special hi-tech backpacks called "pup packs" that contain tools relating to their respective job.
Since its debut, the series has developed into one of the highest-grossing media franchises of all time, generating billions of dollars in revenue from toy sales for Spin Master and has increased the company's presence in the preschool toy market.[1]
The franchise includes a
feature film
which released in August 2021, followed by a sequel,
The show, and its associated products, have received a variety of awards and nominations from associations such as the
Academy of Canadian Cinema & Television
and the
Academy of Television Arts & Sciences
.
The series is currently on its twelfth season, which began airing in July 2025. In early February 2023, series creator Keith Chapman said in an interview with The Hollywood Reporter magazine that the series could still be on television for another ten years or more.[5]
Plot
Each episode of Paw Patrol follows a similar pattern. Episodes normally open with a scene depicting the dogs going about their everyday lives in Adventure Bay, often playing with dog toys or going to the local playground. Ryder, a ten-year-old boy, is advised of a problem by receiving a call for help or by witnessing a situation himself. His most frequent callers are an accident-prone marine biologist named Cap'n Turbot and the town's mayor, Mayor Goodway.Ryder always alerts the dogs via their blinking pup tags. The team members report to their base, the Lookout, and enter its elevator. Marshall typically arrives last causing a humorous mishap that makes the other pups laugh as the elevator rises, although Rubble causes the elevator gag in some episodes. When they reach the top floor, they arrange themselves in a line. Chase announces that the team is ready for action as Ryder tells the pups what has happened. He chooses several members of the team, normally two first responders, to help solve whatever problem has emerged. They ride a slide down to their vehicles and complete their mission. The Paw Patrol's missions include rescuing people, stopping different dangers, and thwarting the devious plots of Mayor Humdinger of Foggy Bottom in later episodes. When they have finished, Ryder says his catchphrase "Whenever you're in trouble, just yelp for help!" (or a variation of that in later episodes). Then Ryder congratulates the dogs.
Sub-series
Later episodes have the show having a sub-series that is themed around it.
Episodes
Characters
Paw Patrol
Original members
Ryder (voiced by Owen Mason[6] from season 1 to the middle of season 2, Elijha Hammill from the middle of season 3, Jaxon Mercey from the middle of season 4 to the middle of season 6 and Ready Race Rescue, Joey Nijem from late season 6 to the middle of season 7, Beckett Hipkiss from late season 7 to late season 8, Kai Harris from late season 8 to season 12 and Rubble & Crew, Benjamin Sivecic from season 13 onward, Will Brisbin in Paw Patrol: The Movie, Finn Lee-Epp in The Mighty Movie, Henry Bolan in The Dino Movie) is a tech-savvy and gifted 10-year-old boy who is the leader of the Paw Patrol. His main vehicle is the red ATV that can transform into a PWC and snowmobile.
Chase (voiced by Tristan Samuel in season 1, Max Calinescu from season 2 to season 4 and Mighty Pups, Justin Kelly from season 5 to early season 10, Luke Dietz in Rubble & Crew and early season 10 onward, Iain Armitage in Paw Patrol: The Movie, Christian Convery in The Mighty Movie, Rain Janjua in The Dino Movie) is a 7-year-old German shepherd who serves as a police dog, spy dog, and the second-in-command of the Paw Patrol. He is Ryder's best friend. He has a good sense of smell and sight, but also suffers from cat and feather allergies. His main vehicle is a blue 4x4police truck that can transform into a spy truck as of season 2.
Marshall (voiced by Gage Munroe in season 1, Drew Davis from season 2 to season 5, Lukas Engel in season 6 and Jet to the Rescue, Kingsley Marshall from late season 6 to season 8 and Paw Patrol: The Movie, Christian Corrao from late season 8 to season 11, Rubble & Crew season 1 and The Mighty Movie, Jesse Gervasi in season 12 onward, Carter Young in The Dino Movie) is a clumsy but competent 6-year-old Dalmatian who serves as a firefighter and paramedic dog. He arrives last and always causes a humorous mishap with the other pups in the Lookout's elevator or the Paw Patroller. His main vehicle is a red fire truck that can transform into an ambulance as of season 2.
Skye (voiced by Kallan Holley from season 1 to season 5 and "Ready Race Rescue", Lilly Bartlam from season 6 onward, Paw Patrol: The Movie and Rubble & Crew, Mckenna Grace in The Mighty Movie and The Dino Movie) is a 7-year-old Cockapoo who serves as the team's air rescue dog. She tends to do backflips. She feared eagles before the Jet to the Rescue special. She usually pilots a grey helicopter with pink highlights.
Rocky (voiced by Stuart Ralston from season 1 to season 2, Samuel Faraci from season 3 to the middle of season 7, Jackson Reid in late season 7 to season 11 and Rubble & Crew season 2, Matteo Gutierrez in season 12, Billy Quinn in late season 12, Callum Shoniker in Paw Patrol: The Movie and The Mighty Movie, William Desrosiers in The Dino Movie) is a 6-year-old mixed-breed who serves as a recycling and handyman dog. He dislikes getting wet during water missions except on certain occasions, like when he becomes a "mer-pup" or mermaid dog, or the Sea Patrol and Aqua Pups sub-series. His main vehicle is a lime-green recycling truck, which is a cross between a garbage truck and a forklift that can transform into a tugboat as of season 3.
Rubble (voiced by Devan Cohen from season 1 to season 5, Keegan Hedley from season 6 to the middle of season 8, and Paw Patrol: The Movie, Lucien Duncan-Reid from the middle of season 8 onward and The Dino Movie, Luxton Handspiker in Rubble & Crew and The Mighty Movie) is a 5-year-old Bulldog who serves as a construction dog and a DJ expert. His main vehicle is a yellow tracked bucket loader that usually has a drill and later has a crane attachment as of season 2.
Zuma (voiced by Emily Thorne from season 1 to the middle of season 4, Carter Thorne from the middle of season 4 to season 5, Shayle Simons from season 6 to season 8, and Paw Patrol: The Movie, Jordan Mazeral from season 9 onward, Nylan Parthipan in The Mighty Movie and The Dino Movie) is a 5-year-old chocolate Labrador who serves as an aquatic rescue dog. His main vehicle is an orange-colored hovercraft that can run quite well on land as well as water, can launch lifebuoys, and can transform into a submarine that is equipped with a large claw-arm as of season 2.
Occasional members
Captain Horatio Turbot (usually identified as Cap'n Turbot; voiced by Ron Pardo) is the Paw Patrol's most frequent caller and an occasional member of the team in the Merpup-themed special episodes. He is a sea captain and marine biologist[7] who knows all kinds of animal facts and runs a lighthouse on Seal Island. His main vehicle is a boat called the Flounder. He was added to the opening theme in season 3 along with Everest.
Robo-Dog is a robotic dog introduced in "Pups Save Ryder's Robot." He drives the Paw Patrol's larger vehicles, like the Paw Patroller. Unlike the other dogs, Robo-Dog communicates only in robotic barks, which everyone else appears to understand.
Everest (voiced by Berkley Silverman) is an 8-year-old purple-hued Siberian husky who serves as a mountain rescue dog[7] in emergencies relating to snow, ice, or mountains. She was introduced in the episode "The New Pup" where she helps the Paw Patrol on a mission and originally lived at the South Pole. Along with Cap'n Turbot, she was added to the opening theme in season 3. Her main vehicle is a silver snowcat with bright teal and orange highlights, which is equipped with a trail-clearing claw.
Tracker (voiced by David Lopez from season 3 to season 7 and Jet to the Rescue, Mateo Carnovale from season 8 to season 10, River Morales from season 12 onward) is a 4-year-old brown-and-white potcake dog who serves as a jungle rescue dog. He is the youngest dog on the Paw Patrol and was introduced in the season 3 episode "Tracker Joins the Pups". He was originally shown to be afraid of the dark until he faced that fear. His main vehicle is a white and green
Original members
Ryder (voiced by Owen Mason[6] from season 1 to the middle of season 2, Elijha Hammill from the middle of season 3, Jaxon Mercey from the middle of season 4 to the middle of season 6 and Ready Race Rescue, Joey Nijem from late season 6 to the middle of season 7, Beckett Hipkiss from late season 7 to late season 8, Kai Harris from late season 8 to season 12 and Rubble & Crew, Benjamin Sivecic from season 13 onward, Will Brisbin in Paw Patrol: The Movie, Finn Lee-Epp in The Mighty Movie, Henry Bolan in The Dino Movie) is a tech-savvy and gifted 10-year-old boy who is the leader of the Paw Patrol. His main vehicle is the red ATV that can transform into a PWC and snowmobile.
Chase (voiced by Tristan Samuel in season 1, Max Calinescu from season 2 to season 4 and Mighty Pups, Justin Kelly from season 5 to early season 10, Luke Dietz in Rubble & Crew and early season 10 onward, Iain Armitage in Paw Patrol: The Movie, Christian Convery in The Mighty Movie, Rain Janjua in The Dino Movie) is a 7-year-old German shepherd who serves as a police dog, spy dog, and the second-in-command of the Paw Patrol. He is Ryder's best friend. He has a good sense of smell and sight, but also suffers from cat and feather allergies. His main vehicle is a blue 4x4police truck that can transform into a spy truck as of season 2.
Occasional members
Captain Horatio Turbot (usually identified as Cap'n Turbot; voiced by Ron Pardo) is the Paw Patrol's most frequent caller and an occasional member of the team in the Merpup-themed special episodes. He is a sea captain and marine biologist[7] who knows all kinds of animal facts and runs a lighthouse on Seal Island. His main vehicle is a boat called the Flounder. He was added to the opening theme in season 3 along with Everest.
Robo-Dog is a robotic dog introduced in "Pups Save Ryder's Robot." He drives the Paw Patrol's larger vehicles, like the Paw Patroller. Unlike the other dogs, Robo-Dog communicates only in robotic barks, which everyone else appears to understand.
Everest (voiced by Berkley Silverman) is an 8-year-old purple-hued Siberian husky who serves as a mountain rescue dog[7] in emergencies relating to snow, ice, or mountains. She was introduced in the episode "The New Pup" where she helps the Paw Patrol on a mission and originally lived at the South Pole. Along with Cap'n Turbot, she was added to the opening theme in season 3. Her main vehicle is a silver snowcat with bright teal and orange highlights, which is equipped with a trail-clearing claw.
Tracker (voiced by David Lopez from season 3 to season 7 and Jet to the Rescue, Mateo Carnovale from season 8 to season 10, River Morales from season 12 onward) is a 4-year-old brown-and-white potcake dog who serves as a jungle rescue dog. He is the youngest dog on the Paw Patrol and was introduced in the season 3 episode "Tracker Joins the Pups". He was originally shown to be afraid of the dark until he faced that fear. His main vehicle is a white and green
Supporting characters
Mayor Goodway (voiced by Deann Degruijter from season 1 to early season 7, Kim Roberts from late season 7 onward) is the mayor of Adventure Bay who lives at the City Hall and is one of the Paw Patrol's frequent callers. She can be very panicky at times and also works to outsmart Mayor Humdinger.
Chickaletta (voiced by Lora Burke from season 11 onward) is Mayor Goodway's pet chicken that she carries around in her purse. She generally ignores what is going on around her. She is also shown to be a member of the Mini-Patrol.
Francois Turbot (voiced by Peter Cugno) is Cap'n Turbot's cousin and research partner who lives with him in the Seal Island lighthouse. He works as a zoologist, artist, and nature photographer. He has a thick French accent and often uses French phrases instead of English words.
Mayor Humdinger (voiced by Ron Pardo) is the mayor of a neighboring town called Foggy Bottom who is the main antagonist of the series. He is the Paw Patrol's arch-nemesis and Mayor Goodway's biggest rival who is always coming up with new plans to upstage Adventure Bay which always go awry and cause him to be rescued by the Paw Patrol. Humdinger has family members who mostly serve as villains in the Mighty Pups episodes.
The Kitten Catastrophe Crew (also known as the Kit-tastrophe Crew) is a group of cats who are Mayor Humdinger's helpers and the villainous feline counterparts of the Paw Patrol. They will usually do what they are asked, but sometimes they can be stubborn and disobey Humdinger. The episode "Pups Take in a Runaway Kitty" revealed that Humdinger never gave real names to the Kitten Catastrophe Crew members and just called them "Kitty".
"Cat Chase" is a cymric cat who is the Kitten Catastrophe Crew counterpart of Chase.
Production
According to Spin Master, the concept for Paw Patrol stemmed from a prototype for a transforming truck toy that Spin Master co-founder Ronnen Harary designed in 2010.[8] Later the same year, the company requested some proposals for a television show based on the transforming toy, and accepted one from Bob the Builder creator Keith Chapman. Chapman sketched early designs of the Paw Patrol team under the working title Raffi & the Rescue Dogs. Spin Master hired toy designers to develop the format further; after the concept was in place, they started designing merchandise.[9]
Chapman's original pitch focused on the idea that the six Paw Patrol dogs were rescued by Ryder before joining the team. Scott Kraft, the show's first writer, and Jamie Whitney, the show's first director, decided to abandon the rescued dog theme in 2012. The name of the series' protagonist, Ryder, was changed multiple times during production; he was originally called Raffi, Roddy, and Robbie before Spin Master settled on Ryder.
According to a 2017 Spin Master interview, "everything pup-related was debated endlessly: names, sizes, ages, breeds".[10] The pups' designs underwent major changes after Chapman's pitch; they were very realistic at first, with unique fur and textures based on their breeds, but they were later simplified and made more cartoonish. Cap'n Turbot's unique design, with his distinctive bead eyes and large nose, was based on the design of Chapman's Bob the Builder character. Ryder's hairstyle was based on Ronnen Harary's hair.[10]
In January 2012, Spin Master began approaching television broadcasters. The company negotiated a broadcast partnership with Nickelodeon, and the network first announced that it had picked up Paw Patrol at the 2013 Licensing Expo in Las Vegas, Nevada.[11] The series became Spin Master's first solely-owned intellectual property (IP)[12] once it was released in August 2013.[13]
Since it began production, the show's animation has been provided by Guru Studio.In a 2016 interview with Maclean's Magazine, Guru president Frank Falcone stated that his studio's animators were originally suspicious of the show's "toyetic" concept.[14] The series' rock-inspired[15]original score was composed by the Ontario-based group Voodoo Highway Music & Post. The opening theme song and the ending song used in each episode include vocals performed by Scott Simons.
With each season of the show, new supporting characters and themes are introduced in its episodes. In a May 2016 interview for the Toronto Star, Spin Master president Ben Gadbois stated that his company would continue to introduce additional characters and concepts to increase the franchise's longevity and to expand upon the success of tie-in merchandise.[16] In August of the same year, Ronnen Harary explained that these changes were intended to keep the show's content "fresh" and "relevant".[17]
The show received minor updates to its animation style in the second season and in the eighth season before the eleventh season would completely overhaul the visual style to be more evocative of the theatrical films and Rubble & Crew.
Release
The series has been sold to TV networks in over 160 countries.[18]
In the United States, the series is aired on Nickelodeon as well as the Nick Jr. Channel.Select episodes are available to stream on Netflix and Paramount+.In Canada, the series is primarily shown on TVOKids, Knowledge Kids, Télé-Québec, City Saskatchewan, Treehouse, and CBC Kids.
As required for Canadian-American programs aired on federally-funded networks, Paw Patrol has been dubbed in French for Quebec broadcasts and for its broadcast in France on TF1.[19]Canal Panda airs a European Portuguese dub,[20] and it aired on MBC3 in the Middle East.In the United Kingdom, a British English dub was released in November 2013, using the same scripts as the Canadian-American version with minor changes and shown on Channel 5 within its Milkshake! block.and Nick Jr. UK.Also, a Welsh-language dub of the show titled Patrôl Pawennau is shown on S4C as part of its Cyw block.[21]Anione, JEI TV, and KBS have all broadcast the Korean-dubbed version.[22] The show has been aired in the Icelandic language on Iceland's public broadcaster RÚV since 2015.[23] The first two seasons were shown in Finnish on Yle TV2.[24] The video on demand platform Le.com obtained broadcast rights for a Mandarin Chinese-dubbed version of Paw Patrol in April 2016.[25] It aired on MiniMini+On April 6, 2019, TV Tokyo premiered a Japanese dub of the show, starring Megumi Han as Ryder,[26] who is renamed "Kento" (ケント).[27] In India, the show is dubbed in Hindi and airs on Nick Jr India and ETV Bal Bharat, it's also dubbed in other languages namely Telugu, Tamil, Kannada, Malayalam, Marathi, Gujarati, Odia, Assamese, Punjabi, and Bengali which they all air on ETV Bal Bharat.
Reception
Critical reception
Paw Patrol has received largely positive reviews from critics. Common Sense Media reviewer Emily Ashby gave the show a four-star rating, stating that "perhaps the show's best attribute is how it demonstrates the value of thoughtful problem-solving".[28] Randy Miller of DVD Talk recommended the show, calling it "packed with all the harmless action and cornball jokes that kids can't help but snicker at".[29]Stuff.co.nz reviewer Pattie Pegler also wrote favourably of the series, but felt that some of the characters "seem rather arbitrary, like Rocky the Recycling Pup".[30]The About Group's Carey Bryson gave the series a mixed review, criticizing its "formulaic" nature but affirming that the "show is not without funny moments".[15]
A research study, commissioned by Sky in March 2016, reported that 16 percent of surveyed British and Irish children named Paw Patrol as their favorite program.[31]
Criticism had been directed toward the show's unequal gender representation because initially the team of dogs was primarily male and included only one female character.[32] Brandy King of the Center on Media and Child Health "found the gender imbalance immediately noticeable" while watching the program.[33]Today's Parent noted in April 2015 that Paw Patrol images appeared frequently on Twitter with the hashtag "#IncludeTheGirls".[34] In response to these criticisms, the writers added an additional female character named Everest, a Siberian Husky and snow rescue dog, starting in season 2.[35]
The show's mobile app game, Paw Patrol: Air and Sea Adventure, was accused of behaving manipulatively towards younger viewers in a 2018 study by the University of Michigan which focused on app-based advertising techniques.[36] Within the game, characters recognizable from the show would express disappointment if players did not purchase items with real money.[36]
In a 2020 paper published in the journal Crime, Media, Culture, Paw Patrol is criticized for sending the message that companies are more capable of providing social services than the state.[37] Author Liam Kennedy argues that the show "encourages complicity in a global capitalist system that (re)produces inequalities and causes environmental harms".Kennedy suggests that Paw Patrol echoes the "core tenets of neoliberalism" by depicting the state and politicians as either unethical or incompetent while the Paw Patrol corporation is entrusted with crimefighting and conservation.[38][37]
Ratings
Paw Patrol has received consistently high ratings on Nickelodeon. Viacom CEO Philippe Dauman cited the series as a source of Nickelodeon's 2014 ratings growth.[39] It ranked as the highest-rated, preschool TV program in the United States in November 2013[40] and held that position throughout the spring 2014 season.[41] The spot was briefly overtaken by Team Umizoomi reruns in July 2016, but Paw Patrol reclaimed the title later the same month.[42]Bloomberg L.P. described Paw Patrol as part of a "creative resurgence" that increased the Nick Jr. channel's viewership in 2016.[43] At Nickelodeon's 2016 upfront presentation for future advertisers, Cyma Zarghami named Paw Patrol one of two preschool shows to have significantly helped boost ratings for the network (the other being Blaze and the Monster Machines
Cultural impact and legacy
The show has received recognition from public figures and celebrities. Canadian Prime Minister Justin Trudeau and his children are fans of the show; Trudeau mentioned the characters by name in a 2017 speech.[46] After performing at the Super Bowl LII halftime show, Justin Timberlake filmed a segment for The Tonight Show Starring Jimmy Fallon in which he named Chase as his favorite Paw Patrol character and held a Chase plush toy.[47] During his opening monologue for the 90th Academy Awards, host Jimmy Kimmel joked that Timothée Chalamet was missing Paw Patrol to attend the ceremony, but "Ryder and his team of pups saved the day, so".[48]
The show was satirized by The Onion in a 2018 parody article; referencing police brutality in the United States, the article claimed that the show's writers defended police dog, Chase, for shooting an unarmed black lab.[49]
Awards and nominations
In 2014, the series' theme song was nominated for Outstanding Original Song – Main Title and Promo in the 41st Daytime Creative Arts Emmy Awards.[57] In 2016, the season two episode "Pups Save a Mer-Pup" was nominated for Best Animated Television/Broadcast Production for Preschool Children in the 43rd Annie Awards.[58] As of 2025, Paw Patrol has received thirty three Canadian Screen Award nominations with twenty seven wins.
Films
In November 2017, Ronnen Harary confirmed that Spin Master was "currently considering whether to extend the Paw Patrol franchise into feature films at some point in the next 12 to 24 months". Animation tests were conducted in 2017 to measure how the characters "would translate onto the big screen" and the company developed a film script.[79]
On May 9, 2019, it was confirmed during Spin Master's First Quarter 2019 Earnings Conference Call that an animated theatrical film based on the series, titled Paw Patrol: The Movie was in the works with an August 2021 release date.[80] On November 8, 2019, it was announced that Mikros Image in Montreal would handle the animation.[81] Development of the film was confirmed on February 21, 2020, with Cal Brunker attached as director.Spin Master Entertainment produced the movie with an association in both Nickelodeon Movies and Paramount Pictures.[82] On April 24, 2020, the release date was announced to be August 20, 2021.[83]
A first look at the film was shown on Nickelodeon Kids' Choice Awards 2021 on March 13, 2021.[84]
It was announced on November 3, 2021, that a sequel, titled Paw Patrol: The Mighty Movie, would be released on September 29, 2023.[85]
On September 26, 2023, it was announced that a third film is in development, later titled Paw Patrol: The Dino Movie, which is scheduled to be released on July 31, 2026.[86][87][88]
Box office performance
TV special
On September 17, 2025, Nickelodeon announced that a Paw Patrol Christmas special would air on CBS and on Paramount+ on Friday, November 28, 2025.The special would also air in theaters in the United Kingdom.[99]
This would be the first time in 19 years where a Nick Jr. show would air on CBS since September 2006, when Nick Jr. on CBS ended.
Other media
Video games
In February 2018, a video game based on the series, titled Paw Patrol: On a Roll was announced.Developed by Torus Games and published by Outright Games, it was released for PlayStation 4, Xbox One, Nintendo Switch, and Microsoft Windows on October 23, 2018.[100] Another video game, titled Paw Patrol Mighty Pups: Save Adventure Bay, was announced on July 17, 2020.Developed by Drakhar Studio and also published by Outright Games, it was released for PlayStation 4, Xbox One, Nintendo Switch, Stadia, and Microsoft Windows on November 6, 2020.[101] Another video game for the film, titled PAW Patrol The Movie: Adventure City Calls was announced on June 10, 2021.Developed by Drakhar Studio and also published by Outright Games, it was released for PlayStation 4, Xbox One, Nintendo Switch, Stadia, and Microsoft Windows on August 13, 2021.[102] It was announced in May 2022 that Outright Games is releasing a racing game for the series titled Paw Patrol: Grand Prix.Developed by 3D Clouds and was released for PlayStation 4, PlayStation 5, Xbox One, Xbox Series X/S, Nintendo Switch, Google Stadia, and Microsoft Windows on September 30, 2022.[103] A DLC for Grand Prix titled Race in Barkingburg was released on December 2, 2022.[104] A new DLC added a battle arena mode title Pup Treat Arena was released on March 10, 2023.[105] In June 2023, it was announced that a new game titled Paw Patrol World which was released on September 29, 2023.It is being developed by 3D Clouds and is released for PlayStation 4, PlayStation 5, Xbox One, Xbox Series X/S, Nintendo Switch, and Microsoft Windows.[106] A mobile game named Paw Patrol Academy was officially made and released in late 2023. The co-founder describes the game as the franchise's "first educational app". As of November 2023, it is one of the top 5 apps for kids 5 and under in the app store.[107][108] Paw Patrol Academy has been awarded Google Play's Best of 2023 App for Families.[109][110] The app has also been nominated for Kidscreen's Best Branded Learning App.[111][112] In June 2025, It was announced that a new racing game is set to be released titled, PAW Patrol Rescue Wheels: Championship.Developed by 3D Clouds and is set to be released for PlayStation 4, PlayStation 5, Xbox One, Xbox Series X/S and Nintendo Switch on October 31, 2025.[113]
Live events
In April 2016, a stage show titled Paw Patrol Live: Race to the Rescue was announced.[114] The show features the Paw Patrol characters competing in a race.It toured in Canada, the United States, Mexico, New Zealand, Australia and the Philippines.[115][116]
A sequel show, titled Paw Patrol Live: The Great Pirate Adventure, was announced in June 2017. It follows the Paw Patrol as they rescue Cap'n Turbot from a cavern, and it will tour the same countries as its predecessor.[117] The shows are produced by VStar Entertainment Group, which is best known for producing the popular Sesame Street Live touring shows for 37 years.
Mascots based on the Paw Patrol characters have appeared at events across Canada, the United States, and the United Kingdom.They joined an "Etch A Sketch
Rubble spin-off series
On November 3, 2021, Nickelodeon and Spin Master stated that an untitled spin-off series focusing on one of the main six pups was in development, and was set to premiere in 2023.[127] On March 24, 2022, it was announced that the spin-off series would focus on Rubble.[128] In November 2022, the series' title was revealed to be Rubble & Crew.Rather than Guru Studio, the spinoff is animated by Jam Filled Entertainment and premiered on February 3, 2023.[3] Characters from the spinoff also occasionally appear in the main series and vise versa.
Merchandise
On May 18, 2014, Spin Master introduced a toy line based on the television series at Toys "R" Us locations across Canada.[129] The line was not distributed to international markets until June 22 of the same year.[130] Dion Vlachos was in charge of the U.S. product launch.[131]
Paw Patrol has since become one of Spin Master's most profitable brands. Analysts for the National Bank of Canada reported that toys and games based on the show accounted for approximately $245 million U.S. (or 25 percent) of Spin Master's gross product sales for 2015.[1] Spin Master chairman Anton Rabie noted in August 2016 that the "continuing strength" of Paw Patrol toys, in addition to new acquisitions and movie licenses, made up 40.5 per cent of the firm's second-quarter revenue.[132] Marketing manager Emma Eden said that the toys were responsible for increasing the company's presence in the preschool market.[133] Throughout 2016, Spin Master's revenue grew more in this market than in any other toy category.Paw Patrol has been cited as the sole reason for this.[134]
The NPD Group named Paw Patrol the top new toy brand of 2015 in the United Kingdom.[135] The group also reported that it was the best-selling preschool license in France in the first quarter of 2015.[136]Dave Brandon, the chief executive officer of Toys "R" Us, listed the Paw Patroller vehicle toy as one of the 2015 holiday season's "hottest" items.[137][138]Argos the U.K. catalogue retailer included the Paw Patrol Air Patroller vehicle on its list of the toys it predicts will be bestsellers during the Christmas 2016 season.[139] In 2018, it was estimated that total retail sales to date were approximately US$7 billion.[140][141]
38.Liam Kennedy. "Whenever there's trouble, just yelp for help": Crime, conservation, and corporatization in Paw Patrol Crime, Media, Culture, February 2, 2020^
50.PAW Patrol. In solidarity of #amplifymelanatedvoices we will be muting our content until June 7th to give access for Black voices to be heard so we can continue to listen and further our learning. #amplifyblackvoices June 2, 2020^
Tuck (voiced by Eamon Hanson from season 6 to season 7, Roman Pesino from season 9 onward) and Ella (voiced by Isabella Leo) are two golden retriever siblings who are known as the Mighty Twins. A meteor gave them superpowers, with Tuck being able to shrink and Ella being able to grow. They were introduced in the season 6 episode "Mighty Pups, Super Paws: Pups Meet the Mighty Twins," where they help the Mighty Pups fight their archenemy, the Ladybird. Their vehicle is a sky blue "Mighty Car" that splits into two "Mighty Motorcycles".
Rex (voiced by Luxton Handspiker in season 7, Hartley Bernier in season 9, Austin Farley from season 13 onward, Hayden Chemberlen in The Dino Movie) is a paraplegic Bernese mountain dog[7] who uses a high-tech dog wheelchair to get around. He serves as an expert on dinosaurs, where he can understand their language and operates in the Dino Wilds, where dinosaurs still live. Rex was introduced in the season 7 episode "Dino Rescue: Pups and the Lost Dino Eggs," where he and Ryder introduce the Paw Patrol to the Dino Wilds and Cap'n Turbot's relatives who operated there. His vehicle is an azure and chartreuse Stegosaurus-plated off-road vehicle that has a ramp that allows him to enter and exit it.
The Cat Pack[7] is a group of talking cats formed by Wild who sometimes help out the pups. Each of its members has high-tech armor and vehicles that are modeled after a big cat. The Cat Pack as a group first appeared in the "Paw Patrol, Cat Pack" sub-series.
Wild (formerly known as Wild Cat; voiced by Tristan Mammitzsch from season 7 to season 9 and Hawthorne Wilde Fowler from season 10 onward) is a ginger tabby cat who is the first cat member of the Paw Patrol and leader of the Cat Pack. Formerly known as Wild Cat, he is graceful and smooth but has a fear of mice. He was introduced in the season 7 episode "Moto Pups: Pups vs. the Ruff-Ruff Pack". By season 9, Wild was revealed to have founded the Cat Pack and has begun using armor that grants him the speed of a cheetah. His vehicle was a gray motorcycle with retractable gripper claws in its tires and it got replaced with a gold and dark brown cheetah-themed version of it after a robotic tiger ate his original motorcycle.
Rory (voiced by Tianna SwamiNathan) is a British shorthair and a member of the Cat Pack. She dislikes sitting still and loves to take cat naps and exercise. Her armor is modeled after a white tiger and she possesses tiger-like pouncing abilities. Her vehicle is a white, black, and light blue tiger-themed car with similar abilities.
Shade (voiced by Markeda McKay) is a tuxedo cat and a member of the Cat Pack. She has purple and black-spotted headphones where she listens to music, yarn balls, laser pointers, and climbing skills. Her armor is modeled after a jaguar and she possesses jaguar-like stealth. Her vehicle is a purple and black jaguar-themed car with similar abilities.
Leo (voiced by Kingston Crooks from season 8 to season 9 and Dean Humphries from season 10 onward) is a tabby cat and a member of the Cat Pack. Like Wild, he is shown to have a fear of mice. His armor is modeled after a lion, and he possesses lion-like strength. His vehicle is a yellow, white, and black lion-themed off-road vehicle that possesses similar abilities to him.
Liberty (voiced by Marsai Martin in Paw Patrol: The Movie and The Mighty Movie, Tymika Tafari from season 9 onward) is a long-haired Dachshund from Adventure City.[7] She was introduced in Paw Patrol: The Movie where she helped the Paw Patrol at the time when Mayor Humdinger was the Mayor of Adventure City. She later appears in Season 9 ownwards. Her main vehicle is a coral-pink scooter with blue and white highlights.
Al (voiced by Nylan Parthipan) is a Basset hound truck driver with trucking experience and even speaks trucker. He was introduced in the season 9 episode "Big Truck Pups: Pups Stop a Flood" where he helped the Paw Patrol and Mayor Goodway prevent a dam from bursting. His vehicle is a gray and red big truck with two grabber claws.
Coral (voiced by Kaia Ozdemir) is a Cockapoo and a mer-pup from Puplantis, later revealed to be Skye's long-lost cousin.[7] She was introduced in the season 9 episode "Aqua Pups: Pups Save a Floating Castle" where she assisted her cousin and her team in saving what was for the longest time her home. Her vehicle is a teal, silver, and purple submarine in the shape of a seahorse which can also transform into a motorcycle for land travel.
Roxi (voiced by Mia SwamiNathan) is a Samoyed with monster trucker experience and a bit of a comedian. She was introduced in the season 10 episode "Rescue Wheels: Pups Save Adventure Bay!" where she helps the Paw Patrol stop her rival Boomer from his chaotic stunts in Adventure Bay. Her vehicle is a purple and pink monster truck with purple star-patterned tires.
"The Crew" is Rubble's family and construction crew in the nearby Builder Cove originating from the spin-off series Rubble & Crew.
Charger (voiced by Alessandro Pugiotto) is an excitable french bulldog with a prosthetic left-side hind leg, and one of Rubble's four cousins. He first appears in the main series in Season 9's "Charger Visits the Pups".
Motor (voiced by Nova McKay) is a young Ca de Bou with a childish personality and a love of smashing things and one of Rubble's four cousins. She first appears in the main series in Season 11's "Pups vs. the Robo-Ducky".
Mix (voiced by Shazdeh Kapadia) is an artistic and creative english bulldog, and one of Rubble's four cousins. She first appears in the main series in Season 12's "Pups Save the Hum-Sprayer".
Marshall (voiced by Gage Munroe in season 1, Drew Davis from season 2 to season 5, Lukas Engel in season 6 and Jet to the Rescue, Kingsley Marshall from late season 6 to season 8 and Paw Patrol: The Movie, Christian Corrao from late season 8 to season 11, Rubble & Crew season 1 and The Mighty Movie, Jesse Gervasi in season 12 onward, Carter Young in The Dino Movie) is a clumsy but competent 6-year-old Dalmatian who serves as a firefighter and paramedic dog. He arrives last and always causes a humorous mishap with the other pups in the Lookout's elevator or the Paw Patroller. His main vehicle is a red fire truck that can transform into an ambulance as of season 2.
Skye (voiced by Kallan Holley from season 1 to season 5 and "Ready Race Rescue", Lilly Bartlam from season 6 onward, Paw Patrol: The Movie and Rubble & Crew, Mckenna Grace in The Mighty Movie and The Dino Movie) is a 7-year-old Cockapoo who serves as the team's air rescue dog. She tends to do backflips. She feared eagles before the Jet to the Rescue special. She usually pilots a grey helicopter with pink highlights.
Rocky (voiced by Stuart Ralston from season 1 to season 2, Samuel Faraci from season 3 to the middle of season 7, Jackson Reid in late season 7 to season 11 and Rubble & Crew season 2, Matteo Gutierrez in season 12, Billy Quinn in late season 12, Callum Shoniker in Paw Patrol: The Movie and The Mighty Movie, William Desrosiers in The Dino Movie) is a 6-year-old mixed-breed who serves as a recycling and handyman dog. He dislikes getting wet during water missions except on certain occasions, like when he becomes a "mer-pup" or mermaid dog, or the Sea Patrol and Aqua Pups sub-series. His main vehicle is a lime-green recycling truck, which is a cross between a garbage truck and a forklift that can transform into a tugboat as of season 3.
Rubble (voiced by Devan Cohen from season 1 to season 5, Keegan Hedley from season 6 to the middle of season 8, and Paw Patrol: The Movie, Lucien Duncan-Reid from the middle of season 8 onward and The Dino Movie, Luxton Handspiker in Rubble & Crew and The Mighty Movie) is a 5-year-old Bulldog who serves as a construction dog and a DJ expert. His main vehicle is a yellow tracked bucket loader that usually has a drill and later has a crane attachment as of season 2.
Zuma (voiced by Emily Thorne from season 1 to the middle of season 4, Carter Thorne from the middle of season 4 to season 5, Shayle Simons from season 6 to season 8, and Paw Patrol: The Movie, Jordan Mazeral from season 9 onward, Nylan Parthipan in The Mighty Movie and The Dino Movie) is a 5-year-old chocolate Labrador who serves as an aquatic rescue dog. His main vehicle is an orange-colored hovercraft that can run quite well on land as well as water, can launch lifebuoys, and can transform into a submarine that is equipped with a large claw-arm as of season 2.
Tuck (voiced by Eamon Hanson from season 6 to season 7, Roman Pesino from season 9 onward) and Ella (voiced by Isabella Leo) are two golden retriever siblings who are known as the Mighty Twins. A meteor gave them superpowers, with Tuck being able to shrink and Ella being able to grow. They were introduced in the season 6 episode "Mighty Pups, Super Paws: Pups Meet the Mighty Twins," where they help the Mighty Pups fight their archenemy, the Ladybird. Their vehicle is a sky blue "Mighty Car" that splits into two "Mighty Motorcycles".
Rex (voiced by Luxton Handspiker in season 7, Hartley Bernier in season 9, Austin Farley from season 13 onward, Hayden Chemberlen in The Dino Movie) is a paraplegic Bernese mountain dog[7] who uses a high-tech dog wheelchair to get around. He serves as an expert on dinosaurs, where he can understand their language and operates in the Dino Wilds, where dinosaurs still live. Rex was introduced in the season 7 episode "Dino Rescue: Pups and the Lost Dino Eggs," where he and Ryder introduce the Paw Patrol to the Dino Wilds and Cap'n Turbot's relatives who operated there. His vehicle is an azure and chartreuse Stegosaurus-plated off-road vehicle that has a ramp that allows him to enter and exit it.
The Cat Pack[7] is a group of talking cats formed by Wild who sometimes help out the pups. Each of its members has high-tech armor and vehicles that are modeled after a big cat. The Cat Pack as a group first appeared in the "Paw Patrol, Cat Pack" sub-series.
Wild (formerly known as Wild Cat; voiced by Tristan Mammitzsch from season 7 to season 9 and Hawthorne Wilde Fowler from season 10 onward) is a ginger tabby cat who is the first cat member of the Paw Patrol and leader of the Cat Pack. Formerly known as Wild Cat, he is graceful and smooth but has a fear of mice. He was introduced in the season 7 episode "Moto Pups: Pups vs. the Ruff-Ruff Pack". By season 9, Wild was revealed to have founded the Cat Pack and has begun using armor that grants him the speed of a cheetah. His vehicle was a gray motorcycle with retractable gripper claws in its tires and it got replaced with a gold and dark brown cheetah-themed version of it after a robotic tiger ate his original motorcycle.
Rory (voiced by Tianna SwamiNathan) is a British shorthair and a member of the Cat Pack. She dislikes sitting still and loves to take cat naps and exercise. Her armor is modeled after a white tiger and she possesses tiger-like pouncing abilities. Her vehicle is a white, black, and light blue tiger-themed car with similar abilities.
Shade (voiced by Markeda McKay) is a tuxedo cat and a member of the Cat Pack. She has purple and black-spotted headphones where she listens to music, yarn balls, laser pointers, and climbing skills. Her armor is modeled after a jaguar and she possesses jaguar-like stealth. Her vehicle is a purple and black jaguar-themed car with similar abilities.
Leo (voiced by Kingston Crooks from season 8 to season 9 and Dean Humphries from season 10 onward) is a tabby cat and a member of the Cat Pack. Like Wild, he is shown to have a fear of mice. His armor is modeled after a lion, and he possesses lion-like strength. His vehicle is a yellow, white, and black lion-themed off-road vehicle that possesses similar abilities to him.
Liberty (voiced by Marsai Martin in Paw Patrol: The Movie and The Mighty Movie, Tymika Tafari from season 9 onward) is a long-haired Dachshund from Adventure City.[7] She was introduced in Paw Patrol: The Movie where she helped the Paw Patrol at the time when Mayor Humdinger was the Mayor of Adventure City. She later appears in Season 9 ownwards. Her main vehicle is a coral-pink scooter with blue and white highlights.
Al (voiced by Nylan Parthipan) is a Basset hound truck driver with trucking experience and even speaks trucker. He was introduced in the season 9 episode "Big Truck Pups: Pups Stop a Flood" where he helped the Paw Patrol and Mayor Goodway prevent a dam from bursting. His vehicle is a gray and red big truck with two grabber claws.
Coral (voiced by Kaia Ozdemir) is a Cockapoo and a mer-pup from Puplantis, later revealed to be Skye's long-lost cousin.[7] She was introduced in the season 9 episode "Aqua Pups: Pups Save a Floating Castle" where she assisted her cousin and her team in saving what was for the longest time her home. Her vehicle is a teal, silver, and purple submarine in the shape of a seahorse which can also transform into a motorcycle for land travel.
Roxi (voiced by Mia SwamiNathan) is a Samoyed with monster trucker experience and a bit of a comedian. She was introduced in the season 10 episode "Rescue Wheels: Pups Save Adventure Bay!" where she helps the Paw Patrol stop her rival Boomer from his chaotic stunts in Adventure Bay. Her vehicle is a purple and pink monster truck with purple star-patterned tires.
"The Crew" is Rubble's family and construction crew in the nearby Builder Cove originating from the spin-off series Rubble & Crew.
Charger (voiced by Alessandro Pugiotto) is an excitable french bulldog with a prosthetic left-side hind leg, and one of Rubble's four cousins. He first appears in the main series in Season 9's "Charger Visits the Pups".
Motor (voiced by Nova McKay) is a young Ca de Bou with a childish personality and a love of smashing things and one of Rubble's four cousins. She first appears in the main series in Season 11's "Pups vs. the Robo-Ducky".
Mix (voiced by Shazdeh Kapadia) is an artistic and creative english bulldog, and one of Rubble's four cousins. She first appears in the main series in Season 12's "Pups Save the Hum-Sprayer".
"Cat Marshal" is a bicolor cat with white fur and black spots who is the Kitten Catastrophe Crew counterpart of Marshall.
"Cat Skye" is a Selkirk Rex who is the Kitten Catastrophe Crew counterpart of Skye.
"Cat Rocky" is a gray and white moggy who is the Kitten Catastrophe Crew counterpart of Rocky. In "Pups Take In a Runaway Kitty", "Cat Rocky" briefly ran away and sided with the Paw Patrol with Rocky making a translator (voice provided by Stephany Seki) for it. He returned to Mayor Humdinger after helping to save Humdinger from a hang-glider accident at the cost of its translator, which fell into the bay during the rescue.
"Cat Rubble" (voiced by Chris Rock in The Mighty Movie) is an American Bobtail who is the Kitten Catastrophe Crew counterpart of Rubble.
"Cat Zuma" is a chocolate-colored Maine coon who is the Kitten Catastrophe Crew counterpart of Zuma.
Danny (voiced by Daniel DeSanto from season 3 to early season 5, Jonathan Malen from late season 5 onward) is a young boy who enjoys attempting dangerous and reckless stunt performances around Adventure Bay, addressing himself as "Daring Danny X". He usually ends up in need of rescuing from the Paw Patrol when his stunts go awry.
Katie (voiced by Katherine Forrester) is a young girl who works at the Adventure Bay pet parlor. She is loving and caring.
Cali (voiced by Julie Lemieux) is Katie's pet ragdoll cat whom she is usually seen with. She is also a member of the Mini-Patrol.
Mr. Porter (voiced by Blair Williams) is the proprietor of Porter's Café in Adventure Bay as well as the grandfather of Alex Porter. After his café was accidentally destroyed by Mayor Humdinger messing around with a water pipe, Rubble and Charger rebuilt it with a secondary level.
Alex Porter (voiced by Christian Distefano from season 1 to the middle of season 5, Wyatt White from the middle of season 5 to the middle of season 9, Simon Webster from the middle of season 9 to season 10, Asher Williams from season 11 onward) is a young boy who lives in Adventure Bay and is Mr. Porter's grandson. He is rather impatient. He is the leader of the Mini-Patrol, a Paw Patrol-inspired group consisting of himself and some pet animals which is seldom successful.
Jake (voiced by Scott McCord from season 1 to season 11, Peter Cugno from late season 12 onward) is a snowboarder from Adventure Bay who operates the ski resort on his mountain and is the caregiver of Everest.
Farmer Yumi (voiced by Hiromi Okuyama in season 1, Stephany Seki from season 2 onward) is a farmer in Adventure Bay. She cares greatly for her animals.
Farmer Al (voiced by Ron Pardo) is a farmer, the proprietor of Moo Juice Dairy Farm in Adventure Bay, and the husband of Farmer Yumi as of the season 2 episode "Pups Save a Wedding".
Carlos (voiced by Lucius Hoyos in season 2, Jaiden Cannatelli from the middle of season 3 to the middle of season 7, Diego Rieger from late season 7 to season 8, Lucas Miranda from season 9 to season 10, Desmond Sivan from season 12 onward) is Ryder's pen pal from the jungle. He is an archaeologist and the caregiver of Tracker.
The Junior Patrollers are three Pomeranian dogs. They were introduced in Paw Patrol: The Mighty Movie where they are trained by Liberty and help the Paw Patrol to protect Adventure City. They later appear in season 10.
Nano (voiced by Alan Kim in The Mighty Movie, Eliot Dahan from season 10 onward) is a member of the Junior Patrollers.
Mini (voiced by North West in The Mighty Movie, Thandie Quiambao from season 10 onward) is a member of the Junior Patrollers.
Tot (voiced by Brice Gonzalez in The Mighty Movie, Desmond Sivan from season 10 onward) is a member of the Junior Patrollers.
In March 2015, two back-to-back premieres of the show ranked among the top twenty weekday showings (among total viewers) in Australia.[45] In May 2015, it was reported that Paw Patrol broadcasts on TF1 had been viewed by 45 per cent of households in France with preschool-aged children.
In the wake of the George Floyd protests, the show was criticized for presenting a "good-cop archetype" after a post appeared on the show's Twitter account announcing that they would go dark in memory of Floyd received negative backlash.[50][51][52] In July 2020, White House Press Secretary Kayleigh McEnany claimed the show was canceled due to "cancel culture"[53] but the show denied any such termination.[54]
From September 2022 to September 2023, the show was prominently featured in a special exhibit by the Canadian Museum of History titled From Pepinot to Paw Patrol – Television of Our Childhood, which showcased items and displays from the last 70 years of Canadian children's television.[55][56]
Day" celebration at Spin Master's office in Toronto on July 26, 2016.
Like many children's properties, unauthorized productions and events using copyright infringing costumes featuring the show's characters have attracted the attention of Spin Master and Nickelodeon.In February 2016, several Greene King pubs in the U.K. scheduled breakfast events with costumed characters modelled after the pups.Nickelodeon forced the chain to stop every event by threatening a lawsuit if they went ahead.[125] There was some consumer backlash as a result, but the events were not held.[126]
