Lego Monkie Kid is a Lego theme inspired by the Monkey King and Journey to the West.[1] It is licensed from The Lego Group.[2][3] The theme was first introduced in May 2020. The toy line is also accompanied by an animated television series that premiered in China that same month.[4]
Overview
Lego Monkie Kid is inspired by the Monkey King and Journey to the West, which focuses on Monkie Kid and his friends, battling against a variety of demons who are trying to take over Megapolis.[5][6]
Development
Lego Monkie Kid is The Lego Group's first product line based on Chinese culture. Although The Lego Group had previously released Lego Chinese New Year sets, it was the first time that the company had released an entire product line based on a Chinese theme. Following research in China, The Lego Group discovered that the classic Chinese story of the Monkey King and Journey to the West is widely known within Chinese culture. As a result, the story was chosen as the main inspiration for Lego Monkie Kid. Simon Lucas, senior creative director commented, "It feels like it was in the DNA of everybody there. So we thought it was a great starting point to tell a new story that's rooted in Chinese culture". The Lego theme was developed over the course of two years and interpreted the story in a different way to the original. Lucas explained, "The people we spoke to have grown up with these stories, and we wanted to find out what's important to them, and how to interpret that in a new way...So, being 100% accurate to the original was not necessary, really, because we were picking up the key ingredients". The product line does, however, include recognizable characters from Journey to the West.[7]
The designers behind Lego Monkie Kid revealed that researching Chinese stories and testing with children were important in the development of the theme. Lego Senior Design Manager Dennis Fong explained, "We felt that we hit something really big when we had this concept of the Monkey King ... Seeing all the energy from the kids, the parents, how they could instantly recognize it because we had a lot of key iconic elements in there. And, you know, we didn't need to tell a new story. We had the old story as a foundation for us to build upon."[8][9]
Launch
The Lego Monkie Kid theme was launched on 16 May 2020. As part of the marketing campaign, The Lego Group released the eight sets inspired by Monkey King and Journey to the West.[11][2] Each set featured different giant mecha, buildings and vehicles. Minifigures including Monkie Kid, Mei, Monkey King, Mo the cat, Sandy, Mr. Tang and Pigsy were released as well.[12][13] The sets were designed primarily for children 6+.
Characters
Monkie Kids
- Monkie Kid ("MK"):[14][15][16] The main protagonist of the series. A young noodle delivery boy chosen by Monkey King as his new successor to battle against the forces of evil, he wields Monkey King's golden staff and given almost all of his powers.
- Mei :[14][17] The descendant of the legendary White Horse Dragon and MK's best friend, she is gifted with a dragon aura
Toy line
Construction sets
According to BrickLink, The Lego Group has released 47 playsets and promotional packs based on the Lego Monkie Kid theme.[27]
A Hero is Born sets
In 2020, eight sets were released on 16 May 2020 and were based on the TV special titled A Hero is Born. A total of eight sets including the Monkey King Warrior Mech, Demon Bull King and Monkie Kid's Team Secret HQ were released.[28] Senior Design Director of Lego Simon Lucas, discussed the Demon Bull King set, and explained "The Demon Bull is such an iconic demon and kept coming up in our conversation. So we wanted to include him as the main demon in this season," adding that "... we wanted to reinvent him in a brand new way, because LEGO is the perfect way to do that. So now we heard from the kids, 'That's definitely the Bull Demon, but I've never seen him like that before. He's now half cyborg and half bull, and that's really cool."[8]
Television series
Lego Monkie Kid is an animated sitcom inspired by the Monkey King and Journey to the West and produced by Flying Bark Productions from seasons 1–4 and WildBrain Studios from season 5[77] to coincide with the release of the theme's Lego sets. The series premiered on TV3 in Malaysia on 13 September 2020, debuted on Channel 9 in Australia on 13 March 2021, on CITV on 9 May 2022 and Boomerang on 4 February 2023 in the United Kingdom.[80][81][82][83]
Other media
Theme park attractions
In November 2021, a Lego Monkie Kid themed land was announced for the upcoming launch of Legoland Shanghai Resort in 2024.[92][93]
Publications
A quarterly Lego Monkie Kid limited edition magazine published by CoroCoro was launched from 2021 to accompany the toy line only available in Japan.[94]
Video game
Lego Brawls
Reception
Stephanie Morgan for Common Sense Media gave the animated series a three out of five star rating and commented, "This animated Lego series is fast-moving, suspenseful, and frenetic, all things that will draw young, hero-loving viewers to it. The Lego Monkie Kid episodes are short, usually around 10 minutes, but each manages a satisfying story arc and a few laughs. Unfortunately, some of those laughs come from mild violence, name-calling, or yelling. Underlying lessons are also delivered as mixed messages. For example, MK breaks something and says "part of being a hero is owning up to your mistakes," but later fails to admit what he's done. Overall, there's not a lot of bang for your parental buck here, but your child will likely be enthralled with the high-quality animation and likable cast of characters."[102]
Awards and nominations
In October 2021, Lego Monkie Kid was nominated for "Animated Series Production of the Year" by the 20th Screen Producers Australia Awards.[103][104] It was also nominated for the Animation Ages 11–17 category in the 2022 Banff Rockie Awards.[105]
In December 2022, Lego Monkie Kid director Sarah Harper was awarded for "Best Direction in Animation" by the 2022 Australian Directors’ Guild Awards.[106]
See also
- Lego Ninjago
- Lego Legends of Chima
- Lego Nexo Knights
- Lego Hidden Side
- Lego Dreamzzz
External links
References
- Lego Group. LEGO Monkie Kid™ - a new hero is born, a new story is waiting to unfold Lego.com, Lego, 15 May 2020, retrieved 15 May 2020^
- LEGO Monkie Kid "demonstrates our commitment to building a strong future in China," says LEGO Mojo Nation, 2020-05-18, retrieved 2021-04-15^
- Behind The Brick: The LEGO Monkie Kid Creative Team