Lalamove (known as Huolala in Mainland China; Chinese: 货拉拉) is a technology-based logistics and delivery company operating in Asia, Latin America, and the EMEA region[1]. Headquartered in Hong Kong, the company connects customers with delivery drivers via a mobile app and web platform.
Founded in 2013 as EasyVan, the company rebranded to Lalamove in 2014. As of 2025, it operates in over 400 cities across 14 markets, including China, Southeast Asia, Brazil, Mexico, and Turkey. Its parent company, Lalatech Holdings, is the largest intra-city logistics platform in the world by gross transaction value (GTV).
History
The company was founded in Hong Kong in December 2013 by Chow Shing-Yuk (Shing Chow), a Stanford graduate and former professional poker player. Chow sought to digitize the fragmented van-hailing market, which traditionally relied on call centers. The company launched as EasyVan and focused on matching users with van drivers for moving and logistics.
In 2014, the company rebranded to Lalamove[2] to facilitate expansion into international markets. It entered Singapore in 2014, followed by Bangkok and Taipei in 2015. In Mainland China, the company adopted the brand name Huolala (Chinese: 货拉拉; lit. 'Goods La La').
Lalamove expanded rapidly across Southeast Asia, entering the Philippines (Manila) and Vietnam (Ho Chi Minh City) in 2017