PT Indomarco Prismatama, doing business as Indomaret, is an Indonesian chain of retail convenience stores with over 21,900 locations in 32 provinces[2] across the nation. The chain, owned by Indoritel and headquartered in Jakarta, is the largest chain of convenience stores in Indonesia.
The first Indomaret store was opened in Ancol, North Jakarta, in June 1988, originally under the name "Indomart", with the aim of making daily necessities easily accessible to local consumers.[3] The company implemented the modern minimarket franchise model in Indonesia, launching franchising for its outlets in 1997, which allowed independent owners to operate stores under the Indomaret brand and contributed to its rapid nationwide expansion.[4] By the 2010s, Indomaret had established thousands of outlets across Java, Sumatra (except West Sumatra, due to a law protecting small retailers[5]), Kalimantan, Sulawesi, the Nusa Tenggara region, Maluku