Grupo Cisneros

Grupo Cisneros is a privately held, family owned business headquartered in Coral Gables, Florida, historically based in Venezuela, with a focus on Latin American and Spanish-speaking people worldwide. It is a conglomerate of media entertainment, digital media, property investment, tourism development and consumer product companies which reaches 550 million Spanish and Portuguese-speaking consumers in the Americas and Europe. It also provides media content to more than 100 countries. Its current CEO is Adriana Cisneros.[2]

History

D. Cisneros & Cia.: 1929–1953

Grupo Cisneros was founded in 1929 in Venezuela by Diego Cisneros and his elder brother Antonio José Cisneros as a small material transport business called D. Cisneros & Cia.[3][4][5]

Companies

The companies belonging to Cisneros include majority and minority stock interests in several corporations that are managed both directly or indirectly through partnerships, risk-sharing companies or alliances. Cisneros' companies are grouped into the following corporate divisions:

num employees	800 (2023)‡R1R‡

subsid	Venevisión VePlus Cisneros Media Distribution Venevisión International Productions Venevision Studios Claxson Interactive Group Miss Venezuela Miss Universe Philippines Venemusic Siente Music RedMas Cuponidad Digitel Tropicalia SAECA Travel and Tourism Fisa Laboratories Americatel

homepage	cisneros.com

Cisneros Media

Cisneros' business unit, which includes its television broadcasting, production, content distribution, music and beauty contest companies.

Free-to-air and paid television channels

Venevisión largest television network in Venezuela, Its free-to-air signal covers entire the country.[16]

Paid television channels

Venevisión Plus: A subscription channel distributed internationally that offers 250 hours a month of programming in Spanish. Venevisión Plus is currently present throughout Latin America in its various feeds
Ve Plus TV: Formerly known as Novelísima, Ve Plus TV is a soap opera and entertainment channel with diverse programming such as talk shows, variety shows and comedy programs.[17]
VmasTV: Subscription entertainment channel directed to Colombian audiences, with various genres and formats, such as: drama, reality shows, comedy, and contests

Content and distribution

Cisneros Media Distribution: Formerly known as Venevisión International, Cisneros Media Distribution is an entertainment company with more than 30 years’ experience in Spanish content distribution produced by Cisneros and other companies.
Venevisión Productions: The largest independent Hispanic production company in the United States. Its programming is distributed internationally to over 90 countries around the world.
Venevisión Studios: A facility for the production of television programming. It has six studios consisting of over 26,000 square meters, digital cameras, digital AES, which has the ability to produce programs for high-definition.

Entertainment and music

Miss Venezuela: The Miss Venezuela beauty pageant is now a multimedia event. During the Interactive Gala, the public can vote for their preferred candidate through social media networks. In 2013, the Miss Venezuela contest partnered with CIC Media and Sony Entertainment to create a reality show titled “Todo por la Corona” [All For the Crown] which was broadcast throughout Latin America by Univision. Similarly, in 2013 it partnered with P&G to create pan-regional product and works with 30 brands.
VeneMusic: A record label belonging to Venevisión International, which produces, promotes and distributes Latin music from various genres, including television theme songs from Cisneros TV productions.
Siente Music: A joint venture between Vene Music and Universal Music Latino, the award-winning division of Universal Music Group.

Free-to-air and paid television channels

Venevisión largest television network in Venezuela, Its free-to-air signal covers entire the country.[16]

Paid television channels

Venevisión Plus: A subscription channel distributed internationally that offers 250 hours a month of programming in Spanish. Venevisión Plus is currently present throughout Latin America in its various feeds
Ve Plus TV: Formerly known as Novelísima, Ve Plus TV is a soap opera and entertainment channel with diverse programming such as talk shows, variety shows and comedy programs.[17]
VmasTV: Subscription entertainment channel directed to Colombian audiences, with various genres and formats, such as: drama, reality shows, comedy, and contests

Content and distribution

Cisneros Media Distribution: Formerly known as Venevisión International, Cisneros Media Distribution is an entertainment company with more than 30 years’ experience in Spanish content distribution produced by Cisneros and other companies.
Venevisión Productions: The largest independent Hispanic production company in the United States. Its programming is distributed internationally to over 90 countries around the world.
Venevisión Studios: A facility for the production of television programming. It has six studios consisting of over 26,000 square meters, digital cameras, digital AES, which has the ability to produce programs for high-definition.

Entertainment and music

Miss Venezuela: The Miss Venezuela beauty pageant is now a multimedia event. During the Interactive Gala, the public can vote for their preferred candidate through social media networks. In 2013, the Miss Venezuela contest partnered with CIC Media and Sony Entertainment to create a reality show titled “Todo por la Corona” [All For the Crown] which was broadcast throughout Latin America by Univision. Similarly, in 2013 it partnered with P&G to create pan-regional product and works with 30 brands.
VeneMusic: A record label belonging to Venevisión International, which produces, promotes and distributes Latin music from various genres, including television theme songs from Cisneros TV productions.
Siente Music: A joint venture between Vene Music and Universal Music Latino, the award-winning division of Universal Music Group.

Cisneros Interactive

A corporate division of Cisneros develops digital businesses for Hispanic audiences in the United States and Latin America. Its business strategy is focused on two main areas: digital advertisement, both online and mobile, and e-commerce. Its main companies are:

RedMas: One of the main Hispanic mobile ad networks and mobile studio. It offers its current and potential clients mobile design and development strategies for building mobile web sites in HTML5 and mobile applications for different operating systems such as Android, IOs, Windows, Symbian and tablets.
Adsmovil: The main mobile publicity network in the Hispanic communications market in the U.S. and the Spanish and Portuguese-speaking markets in Latin America.
Cuponidad: is a e-commerce website with daily sales offers in Peru and Venezuela. The former Colombian division filed for bankruptcy in 2015.[18]

Cisneros Real Estate

Cisneros' real estate division is in charge of developing and positioning the company's real estate investments which include commercial, industrial and residential properties located in various countries.

Tropicalia: is a tourism real-estate development belonging to Cisneros. It is located in the El Seibo Province of the Dominican Republic. Tropicalia is a long-term sustainable project involving thousands of coastal hectares in the southern costs of the Samana Bay.[19] The project includes a Four Seasons Hotels and Resorts hotel that was designed by the Brazilian architect Isay Weinfeld with a golf course that was designed by Tom Doak.

Consumer Products and Services

SAECA Viajes y Turismo: is a corporate level travel agencies in Venezuela. It offers delivery of tickets and traveler assistance in 125 countries, access to the online Sabre reservations system and call center service in the United States, Europe and Latin America.
Laboratorios Fisa: manufactures and distributes personal beauty products and cosmetics in Venezuela. Its manufacturing lines includes hair care, soaps and deodorants, skin care products and fragrances for men and women.
Americatel: Founded in April 1993, Americatel Sistemas de Comunicación C.A. is a long-distance telecommunications company. It offers corporate clients in Venezuela a "trunking" communication service, employing technology developed by Motorola, Inc. that allows a large number of users to share a relatively small number of communication paths. Americatel's service is currently offered in Caracas, La Guaira, Maracay, Valencia, Puerto Ordaz and Maturín.

type	Private
founded	1929 as D. Cisneros & Cia. in Venezuela
founders	Diego Cisneros Antonio José Cisneros
hq location	Coral Gables, Florida, U.S. Caracas, Venezuela
area served	United States Venezuela Spain Dominican Republic Colombia Peru Ecuador Chile China
key people	Adriana Cisneros (CEO)
industry	Media Entertainment Telecommunications Consumer products Real estate Tourism

History

D. Cisneros & Cia.: 1929–1953

Cisneros Group of Companies: 1953–1970

Venevisión: 1961

Cisneros Group of Companies: 1970–2013

Univision: 1992–2007

DirecTV Latin America/Vrio: 1995–present

Grupo Cisneros: 2013–present

Current activity

Companies

Cisneros Media

Free-to-air and paid television channels

Paid television channels

Content and distribution

Entertainment and music

Free-to-air and paid television channels

Paid television channels

Content and distribution

Entertainment and music

Cisneros Interactive

Cisneros Real Estate

Consumer Products and Services

See also

References