Later history
In 1997, Gaylord Entertainment announced it was building a second Opryland Hotel in Kissimmee, Florida. The announced name of the new property was Opryland Hotel Florida. Soon after, a third resort (Opryland Hotel Texas) was announced for Grapevine, Texas, and the original property was officially renamed Opryland Hotel Nashville to differentiate it from its new sister properties.
On December 31, 1997, the neighboring Opryland Themepark was shuttered and later demolished. In its place, Opry Mills shopping mall was constructed and opened on May 12, 2000.
On October 26, 2001, Gaylord Entertainment announced that its Opryland Hotels division (dba Opryland Lodging Group) would be renamed Gaylord Hotels, in advance of the Florida and Texas projects' completions. Opryland Hotel Nashville was renamed Gaylord Opryland Resort & Convention Center (or Gaylord Opryland, for short).[5] Gaylord CEO Colin Reed said, "Research showed the Gaylord name connotes an upscale and high quality image that accurately reflects the brand."[6] The Florida property was renamed Gaylord Palms and the Texas property was briefly renamed Gaylord Opryland Texas, before taking the Gaylord Texan name prior to its opening.
In a 2003 press release, Gaylord announced plans for a 5,000-seat amphitheatre on the site, which were later abandoned.[7]
On May 2, 2010, the 2010 Tennessee flood devastated Nashville and caused considerable damage to Gaylord Opryland. Guests were evacuated as the flood waters rose as high as 10 ft in some parts of the hotel. The hotel underwent renovations and reopened November 15, 2010. Repairs and renovations to the famed hotel included the addition of five restaurants and restoration of the atriums and guest rooms.[4]
On January 19, 2012, Gaylord Entertainment announced a new partnership with Dolly Parton's The Dollywood Company to build a new water and seasonal snow park on acreage the company owns across Briley Parkway from Gaylord Opryland. The $50million Phase 1 of the overall project was expected to open in Spring of 2014.[8]
On May 31, 2012, Gaylord Entertainment announced it was selling its Gaylord Hotels brand and the rights to manage its four resorts and associated properties to Marriott International for $210million. As part of the transaction, Gaylord Entertainment Company would be renamed Ryman Hospitality Properties, Inc. and see its corporate structure transitioned into a real estate investment trust. Ryman Hospitality would retain ownership of the properties themselves. The transaction took effect on January 1, 2013.
On September 28, 2012, citing Gaylord's deal with Marriott, Dolly Parton announced the withdrawal of her partnership in the new Nashville theme park announced earlier in the year, effectively killing the project.[9]
On January 25, 2017, Ryman Hospitality Properties announced construction of a $90million indoor/outdoor water park on the property.[10] Called "Soundwaves", the water park opened December 1, 2018 and is available exclusively to overnight resort guests for an additional fee.[11] Day packages for area residents were temporarily offered in 2020 as a result of the reduced resort traffic related to the COVID-19 pandemic.[12]
