Operations in other countries
Gardenia's operations outside of Singapore is managed by separate subsidiary companies: Gardenia Bakeries (KL) Sdn Bhd (GBKL) in Peninsular Malaysia,[5] which, from 2017, has stakes that are 50% owned by Malaysian rice company Padiberas Nasional Berhad[6][7] Gardenia Bakeries Philippines, Inc. in the Philippines,[8] and Gardenia Food Industries Sdn Bhd in Brunei.[9] Production in the particular Malaysian states of Sabah and Sarawak plus the Indonesian Kalimantan region is licensed to Kim Teck Cheong Consolidated since 2020; which uses different recipes to products sold in the Peninsula under GBKL.[7][10]
In 2013, they also expanded to the Indonesian market outside Kalimantan under PT Gardenia Makmur Selaras in Bogor. According to the 2015 annual report of QAF Limited, Andree Halim is the largest shareholder in the Singapore listed bakery firm, which owns the biggest market share in packaged bread in Singapore, Indonesia, Malaysia and the Philippines. Andree is the son of the late Indonesian business tycoon Sudono Salim Liem Sioe Liong, the founder of Salim Group. Lin Kejian, meanwhile, is the son of Andree Halim, essentially the substantial owners of QAF are related to Salim Group. Indomarco Prismatama, a 40% owned unit of PT Indoritel Makmur Internasional Tbk, is the main distributor of PT Gardenia Makmur Selaras in Indonesia, which distributes the bread through Indomaret under the brand name “Prime Bread”.[11]
Gardenia Food Industries has been operating in Brunei since 1972, and is currently the country's top manufacturer and wholesale dealer of bread, buns, cakes and pastries.[9]
Gardenia entered the Philippine market in 1997.[8] Its main bread-manufacturing facility in the country is located in Laguna.[12] It operates at least three other facilities: in Mabalacat (Pampanga), Cagayan de Oro and Cebu. Vitabread Food Products Inc. is responsible for the manufacturing of Gardenia products for the Luzon market.[8]
Until late 2017, Gardenia expanded its operations to the Asian market in Singapore, Brunei, Indonesia, Malaysia, the Philippines, Australia and China.[13]