Frescolita is a Venezuelan cola. It is very similar to red cream sodas in the United States, with a taste similar to bubble gum.[1] Besides Venezuela, it is available in stores that specialize in Latin American groceries in the United States, Latin America and Europe.[2] It is typically enjoyed at birthdays and parties. In some parts of Venezuela, it is sometimes used in cooking or baking, such as in a torta de Frescolita (Frescolita cake).
While by 2002 Coca-Cola was consumed more, it was reported that Frescolita took more of the general soft-drinks market of the country.[3] Up to 45% of Coca-Cola's sales of soft drinks in Venezuela is in Hit, Frescolita and Chinotto.[4]
It is sold by Coca-Cola FEMSA. Unlike many other soft drinks throughout the Americas, Frescolita is not very sweet.
References
- Frescolita Venezuelan can Venefood.com, retrieved 2025-01-08^
- Frescolita 2025-01-08, retrieved 2025-01-08^
- Grupo Editorial PRODUCTO - online. August, 2002. [http://www.producto.com.ve/199/notas/burbujas.html Mamá yo quiero. Sed de burbujas]^
- El Universal. Inician nueva campaña de mercadeo - Reposicionan la Frescolita. November, 1997. ^