Children's World or Detsky Mir (stylized in lowercase) is a Russian children's retailer. Founded in June 1957, as of March 2022, the company had 1125 stores. It is the largest children's goods retailer in Russia and the CIS, with the retail chain in Russia, as well as in Belarus and Kazakhstan. [1] In February 2017, PAO Detsky Mir listed its shares in an initial public offering. Maria Davydova is the CEO. In 2020, PJSC Detsky Mir was included in the list of systemically important enterprises of the Russian Federation.[2]
History
1957-2008: Formation and first store
Detsky Mir first opened on June 6, 1957 in the center of Moscow at Lubyanka Square. The original store was built between 1953 and 1957, with design by architect Alexey Dushkin. After the original store opened, Bloomberg writes that "Detsky Mir became a household name, prompting the Soviet government to open a network of large stores by the same name."