In November 2005, Clear Channel Outdoor Holdings, Inc. (NYSE:CCO) and its parent company, Clear Channel Communications, Inc. (NYSE:CCU) announced the initial public offering of 35,000,000 shares of Class A common stock of Clear Channel Outdoor Holdings at a price of $18.00 per share, for a total offering of $630,000,000.[8]
In 2006, CCOH acquired Interspace Airport Advertising and began operating as Clear Channel Interspace Airports. In 2009, the airports media sales business began operating as Clear Channel Airports.[9] Today, Clear Channel Airports manages advertising and marketing contracts in more than 260 airports across the world.[10]
In 2007, Clear Channel Outdoor began its partnership with the FBI to display fugitives and missing persons on billboards across the United States.[11]
In 2008, Clear Channel was taken private by firms Thomas H. Lee Partners and Bain Capital LLC, and the Mays family divested their interests in the company.[12]
In September 2014, CCO's then-parent parent company changed its name from Clear Channel Communications, Inc. to iHeartMedia. The outdoor advertising entity retained the Clear Channel name to protect that trademark.[13]
In 2015, Scott Wells became CEO of Clear Channel Outdoor Americas.[14] He is responsible for all CCOA’s business in the U.S., and its Caribbean-based airport media sales operations.[15]
In 2016, CCOA proved the effectiveness of the Out-of-Home (OOH) medium and announced the industry’s first measurable outdoor advertising solution known as CCO RADAR. CCO executed this using aggregated and anonymized mobile location data from privacy compliant data providers.[16][17]
On January 7, 2016, Lamar Advertising Company purchased Clear Channel Outdoor's assets in 5 major U.S. city markets for $458.5 million.[18]
In 2016, CCOA introduced the automated ability (programmatic) for advertisers to buy ads on its various digital outdoor formats using computer programs.[19]
