Australia
Bridgestone Australia is headquartered in Eastwood, an inner-southern suburb of Adelaide, South Australia.[14]
Beginning as the SA Rubber Mills in 1939, Bridgestone took over the Australian plants which were at that time operated by the Uniroyal Tyre Company in 1980. Bridgestone Australia[15] had a major manufacturing tire factory in Australia: located in Salisbury, a northern suburb of Adelaide (this plant was eventually decommissioned in April 2011). Bridgestone has State Offices in all states of Australia, and has a large number of retail outlets across the country.
In 2000 Bridgestone Australia Ltd. purchased the BANDAG Retreading plant and its operations in Australia. Bandag Manufacturing Pty Limited[16] has 35 franchised dealers across Australia, New Zealand, Fiji, Papua New Guinea and Nouméa. Bandag Manufacturing Pty Limited is a wholly owned subsidiary of Bridgestone Australia Limited, and operates under license to Bandag Incorporated.[17] In 2006 Bridgestone purchased Bandag Incorporated, which is now a subsidiary of Bridgestone Corporation.
From the purchase in 1981, the Australian operations of Bridgestone have been run as a publicly listed company on the Australian Stock exchange. Bridgestone Corporation has maintained a majority share holding. As of mid-2007 the Australian operation was delisted from the Australian Stock exchange and became a solely owned Division of Bridgestone Corporation (pending minority shareholder approval as per Australian Corporate Law).
Following the cancellation on Friday, 11 May 2007, of all shares held by minority shareholders, Bridgestone Australia Ltd. became a wholly owned subsidiary of Bridgestone Corporation of Japan. The selective capital reduction and subsequent privatisation which cost $49 million was approved and completed. Bridgestone Australia Ltd. was delisted from the ASX on 30 May 2007.
Europe
Bridgestone EU has its head office in Brussels, Belgium, and was set up in 1990 as Bridgestone/Firestone Europe SA. Before that, a representative office in Belgium set up in 1972 and sales subsidiary companies and importers in each countries were selling products imported from Japan. There are 7 production plants in the region and a 32 hectare research and development centre near Rome, Italy. The company distributes more than 25 million tires a year through 17 national sales subsidiaries and 2 distributors. They directly employ over 12,000 people with Mr. Tsuda as CEO.
At present there are national headquarters in the following locations: Vienna, Austria; Prague, Czech Republic; Hinnerup, Denmark; Vantaa, Finland; Fresnes, France; Bad Homburg, Germany; Athens, Greece; Budapest, Hungary; Dublin, Ireland; Milan, Italy; Moerdijk, Netherlands; Oslo, Norway; Warsaw, Poland; Alcochete, Portugal; Madrid, Spain; Sundsvall, Sweden; Spreitenbach, Switzerland; Istanbul, Turkey and Warwick, UK.
Bridgestone EU runs a continent-wide scheme called Truckpoint wherein fleets can take their vehicles to any Bridgestone approved garage throughout Europe and get Bridgestone specialist work carried out on their tires.
There are no Bridgestone factories in the United Kingdom but there is a technical bay at which tyres returned by dissatisfied customers are inspected in
North America
As part of reinforcement plans, the company purchased a plant in Tennessee from the Firestone Tire and Rubber Company, its first manufacturing plant in North America, and started the production of radial tires for trucks and buses in 1983. Bridgestone also has a steel cord plant in Clarksville, Tennessee, named Bridgestone Metalpha. Metalpha is currently ranked as the top provider in the global steel cord market.
In May 1988, a takeover bid of America's No. 2 tire manufacturer, Akron, Ohio–based Firestone Tire and Rubber Company, was successful, and Firestone was placed under the Bridgestone umbrella as a subsidiary company. This purchase brought a large number of Firestone global production sites into the Bridgestone organization. These sites included North America, Central and South America, Europe, New Zealand and other locations. Bridgestone also commenced production in Turkey. In 1992, the company established regional corporate offices in Europe and the Americas.[19]
Nashville-based Bridgestone Americas, Inc. (BSA) is the American subsidiary of the Bridgestone Corporation. BSA and its subsidiaries develop, manufacture and market Bridgestone, Firestone, and associate brand tires for consumers, automotive and commercial vehicle original equipment manufacturers, and those in the agricultural, forestry and mining industries. The companies also produce air springs, roofing materials, synthetic rubber and industrial fibers and textiles and operate the world's largest chain of automotive tire and service centers.
In November 2010, ASA Automotive Systems Inc.
