KE Holdings Inc. (KE; ) is a publicly listed Chinese real estate holding company that engages in the provision of an integrated online and offline platform for housing transactions and services through its subsidiaries. It is the largest online real estate transaction platform in China.
Investors often refer to the collective business as "Beike".
Background
Lianjia (formerly Homelink) was founded as a real estate brokerage by Zuo Hui in November 2001 with initially 27 employees.[2]
Due to the competition for real estate brokerages, information was not centralized and it was difficult to maintain accurate up to date information. In April 2018, Zuo, Peng Yongdong and Shan Yigang launched Beike, an online platform that helps match customer to real estate agents. KE was incorporated in July 2018 as a holding company for both Lianjia and Beike.[3][4][5]