{ "schemaVersion": "1.3.0", "language": "en", "slug": "profile-books", "brandKey": "profilebooks", "canonicalName": "Profile Books", "canonicalUrl": "https://worldbrand.ai/brand-wiki/profile-books", "jsonUrl": "https://worldbrand.ai/brand-wiki/profile-books/json", "markdownUrl": "https://worldbrand.ai/brand-wiki/profile-books/md", "name": "Profile Books", "oneLiner": "British independent publisher specializing primarily in non-fiction, with additional literary fiction and specialist imprints.", "summary": "Profile Books is a British independent publishing firm established in 1996. Its principal publishing focus is non-fiction, spanning history, biography, memoir, politics, current affairs, economics, popular science, medicine, travel, business and ideas. The company has also developed a significant fiction presence through its Serpent's Tail imprint and maintains specialist lists that allow it to publish books with distinct editorial identities.\n\nThe business operates within the independent publishing sector rather than as a publicly listed media conglomerate. It is part of the Independent Alliance, an association of independent publishers, and its books are distributed in the United Kingdom by Random House. Faber & Faber also sells Profile titles. These arrangements give the company access to national retail and distribution infrastructure while preserving an independent editorial profile.\n\nA major expansion occurred in 2002, when Profile acquired HarperCollins UK's business list. The acquisition broadened the company's commercial and intellectual range and helped establish a platform for books addressing management, economics, politics and public affairs. Profile subsequently became associated with authors and works that combine serious research with broad readership appeal, including Robert Greene's books on power and strategy, Ryan Holiday's works, and Shoshana Zuboff's writing on technology and society.\n\nProfile achieved a major commercial and cultural breakthrough in 2003 with the publication of Lynne Truss's Eats, Shoots & Leaves. The book became the bestselling non-fiction title in the United Kingdom for 30 weeks and was named Book of the Year at the 2004 British Book Awards. At the same awards, Profile received the Small Publisher of the Year award. The success demonstrated the company's ability to turn a focused, specialist subject—in this case punctuation and usage—into a mass-market publishing event.\n\nThe company expanded its portfolio in 2007 by acquiring Serpent's Tail, a London independent publisher known for distinctive literary fiction and international writing. In 2008, it created GreenProfile, an ethical publishing imprint directed by Mark Ellingham, founder of Rough Guides. Profile later established a medical and human-condition list with Wellcome Collection in 2012, publishing writing about medicine, the body and healthcare by authors including Atul Gawande, Val McDermid and Gavin Francis. The same year, it acquired Birmingham-based independent publisher Tindal Street Press.\n\nSince 2014, the company has also published the boutique Tuskar Rock list, editorially selected by Colm Tóibín and Peter Straus. The list has included internationally regarded literary writers such as László Krasznahorkai and Chris Kraus. In 2017 Profile introduced Pursuit Books, an imprint devoted to writing about cycling, extending its specialist-list model into sport and cultural history.\n\nThe wider Profile Books publishing program includes both individual titles and continuing author relationships. Its authors and contributors have included Alan Bennett, Susan Hill, Simon Garfield, Jonathan Dimbleby, Sandi Toksvig, Margaret MacMillan, Simon Jenkins, Anjana Ahuja, Richard Mabey, David Harvey, Federico Varese and Francesca Simon. Profile also publishes books associated with The Economist. Its catalogue has received recognition in literary, history, medical, business, design and sports-book awards, and the company has won Independent Publisher of the Year awards three times. The company remains an active British independent publisher with a broad non-fiction core and a diversified group of editorial imprints.", "aliases": [], "entityType": "corporate_brand", "l1Slug": "communication-services", "l1": "Communication Services", "l2Slug": "media-entertainment", "l2": "Media & Entertainment", "l3Slug": "media", "l3": "Media", "l4Slug": "publishing-houses", "l4": "Publishing Houses", "country": null, "headquarters": null, "operatingMarkets": [ "United Kingdom", "International English-language book markets" ], "foundedYear": 1996, "founder": null, "website": "https://profilebooks.com/", "websiteHost": "profilebooks.com", "parentCompany": null, "owner": null, "groupOrHouse": "Independent Alliance", "listedStatus": null, "ticker": null, "status": "active", "enrichmentStatus": "rich_ok", "typicalProducts": [ "Non-fiction books", "History and biography", "Memoir and literary essays", "Politics and current affairs", "Business and economics", "Popular science and mathematics", "Medicine and healthcare writing", "Travel and place writing", "Literary fiction", "Cycling and sports books" ], "flagshipOfferings": [ "Eats, Shoots & Leaves by Lynne Truss", "Being Mortal by Atul Gawande", "Moneyland by Oliver Bullough", "Why Nations Fail by Daron Acemoglu and James A. Robinson", "The 48 Laws of Power by Robert Greene", "The Economist books" ], "positioning": "An independent British publisher combining commercially successful, accessible non-fiction with serious books in history, politics, science, medicine, business and culture, alongside distinctive literary and specialist imprints.", "wikiPathKey": "Profile_Books", "wikiTitle": "Profile Books", "wikidataId": "Q7248254", "sameAs": [ "https://profilebooks.com/", "https://en.wikipedia.org/wiki/Profile_Books", "https://www.wikidata.org/wiki/Q7248254" ], "claimStatus": "unverified", "updatedAt": "2026-08-22T15:06:03.501Z", "generatedAt": "2026-08-22T15:05:44.417Z", "executives": [], "news": [ { "headline": "Profile launches Pursuit Books", "year": 2017, "summary": "The first books appeared under Pursuit Books, a specialist imprint devoted to writing about cycling.", "tags": [ "product_launch", "product_generation" ], "isScandal": false, "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "headline": "Profile and Wellcome Collection launch a medical-writing list", "year": 2012, "summary": "A new list created with Wellcome Collection focused on medicine, the body and the human condition.", "tags": [ "product_launch" ], "isScandal": false, "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "headline": "Profile Books acquires Tindal Street Press", "year": 2012, "summary": "Profile acquired the Birmingham-based independent publisher Tindal Street Press, adding another publishing operation to its portfolio.", "tags": [ "mna" ], "isScandal": false, "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "headline": "Profile launches GreenProfile", "year": 2008, "summary": "Profile established an ethical publishing imprint, GreenProfile, under the direction of Mark Ellingham.", "tags": [ "product_launch" ], "isScandal": false, "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "headline": "Profile Books acquires Serpent's Tail", "year": 2007, "summary": "The acquisition brought the established literary publisher Serpent's Tail into the Profile group and strengthened Profile's fiction and international-literature publishing.", "tags": [ "mna" ], "isScandal": false, "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "headline": "Eats, Shoots & Leaves becomes a major publishing success", "year": 2003, "summary": "Profile published Lynne Truss's punctuation book, which became the United Kingdom's bestselling non-fiction title for 30 weeks and later won Book of the Year at the 2004 British Book Awards.", "tags": [ "product_launch", "campaign" ], "isScandal": false, "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "headline": "Profile Books acquires HarperCollins UK business list", "year": 2002, "summary": "Profile expanded its commercial and business publishing program by acquiring the HarperCollins UK business list.", "tags": [ "mna" ], "isScandal": false, "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" } ], "encyclopedia": { "history": "Profile Books was founded in 1996 as an independent British publisher. From its beginning, the firm concentrated on serious but accessible books for a general readership, especially in non-fiction fields such as history, politics, biography, science and current affairs. Its independent status enabled it to build editorial lists around authors and subjects that did not necessarily fit the programs of larger publishing groups.\n\nIn 2002, Profile acquired the United Kingdom business list of HarperCollins. This was an important expansion of the company's commercial publishing base. The enlarged list supported books in business, economics, management and public affairs, while later titles associated with the list included works by Robert Greene, Ryan Holiday and Shoshana Zuboff.\n\nProfile's most prominent early commercial success came in 2003, when it published Lynne Truss's Eats, Shoots & Leaves. A book about punctuation and grammar became a mass-market phenomenon, remaining the United Kingdom's bestselling non-fiction title for 30 weeks. It was named Book of the Year at the 2004 British Book Awards, where Profile also received the Small Publisher of the Year award. The success gave the company a high-profile example of how specialist non-fiction could achieve mainstream reach.\n\nThe company broadened its corporate structure in January 2007 through the acquisition of Serpent's Tail, an independent London publisher recognized for literary fiction and international writing. In 2008, Profile created the GreenProfile ethical imprint under Mark Ellingham, who had founded Rough Guides. These developments showed a deliberate strategy of adding editorially differentiated lists rather than relying on a single general publishing program.\n\nIn 2012, Profile collaborated with Wellcome Collection to establish a list about medicine, the body and human experience. The list brought together works by writers including Atul Gawande, Val McDermid and Gavin Francis. Later that year, Profile acquired Tindal Street Press, an independent publisher based in Birmingham. Since 2014, the company has also maintained the boutique Tuskar Rock list, selected editorially by Colm Toibin and Peter Straus and including works by László Krasznahorkai and Chris Kraus.\n\nProfile added another specialist direction in 2017 with Pursuit Books, whose first publications focused on cycling. Across the wider group, the catalogue has included literary fiction, history, memoir, biography, politics, science, medicine, travel, business and cultural criticism. Serpent's Tail's publishing achievements have included The Essex Serpent, which received multiple British Book Awards in 2017, including Fiction Book of the Year, Book of the Year and Publicity Campaign of the Year.\n\nProfile distributes its books in the United Kingdom through Random House and sells titles through Faber & Faber. It is also part of the Independent Alliance. The firm has received recognition across several specialist categories, including history, medical writing, business books, book design and sports publishing, and has won Independent Publisher of the Year awards three times. Its continuing identity is that of a diversified independent house: commercially ambitious, but organized around focused editorial lists and author-led publishing.", "milestones": [ { "year": 1996, "title": "Profile Books is founded", "summary": "Profile Books begins operations as a British independent publishing firm.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2002, "title": "Acquisition of the HarperCollins UK business list", "summary": "Profile acquires HarperCollins UK's business list, expanding its commercial non-fiction program.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2003, "title": "Publication of Eats, Shoots & Leaves", "summary": "Lynne Truss's book becomes a major bestseller and establishes Profile as a publisher capable of turning specialist non-fiction into a mainstream success.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2007, "title": "Serpent's Tail joins Profile", "summary": "Profile acquires Serpent's Tail, adding a distinctive literary-fiction and international-writing list.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2008, "title": "GreenProfile is established", "summary": "Profile launches an ethical publishing imprint directed by Mark Ellingham.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2012, "title": "Wellcome Collection list is launched", "summary": "Profile creates a list with Wellcome Collection devoted to medicine, the body and the human condition.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2012, "title": "Tindal Street Press is acquired", "summary": "Profile acquires the Birmingham-based independent publisher Tindal Street Press.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2014, "title": "Tuskar Rock list develops", "summary": "Profile publishes the boutique Tuskar Rock list, editorially selected by Colm Tóibín and Peter Straus.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2017, "title": "Pursuit Books begins publishing", "summary": "The first books appear under Pursuit Books, a specialist cycling imprint.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" } ], "products": [ { "name": "General non-fiction", "category": "Book publishing", "description": "Profile's core list covers history, biography, memoir, politics, current affairs, economics, business, popular science, mathematics, travel and cultural criticism. The list is oriented toward books that translate specialist knowledge or research into readable works for a broad audience. Examples include Moneyland, Why Nations Fail, Just My Type, Being Mortal and books by authors such as Simon Jenkins, Margaret MacMillan and Simon Garfield.", "launchedYear": 1996, "status": "active" }, { "name": "Serpent's Tail", "category": "Literary fiction and international writing", "description": "Acquired by Profile in 2007, Serpent's Tail provides a distinct literary publishing identity within the wider group. Its list is associated with bold fiction, translated or international literature and authors whose work may sit outside conventional commercial categories. The imprint's recognition for The Essex Serpent in 2017 illustrates its critical and promotional reach.", "launchedYear": 2007, "status": "active" }, { "name": "Wellcome Collection list", "category": "Medicine and the human condition", "description": "Created with Wellcome Collection in 2012, this list focuses on medicine, healthcare, the body and the wider human experience. It combines scientific and clinical perspectives with literary and cultural approaches. Authors connected with the list include Atul Gawande, Val McDermid and Gavin Francis.", "launchedYear": 2012, "status": "active" }, { "name": "Tuskar Rock", "category": "Boutique literary publishing", "description": "Tuskar Rock is a boutique list editorially selected by Colm Tóibín and Peter Straus. Since 2014 it has provided a home for carefully chosen literary works, including books by László Krasznahorkai and Chris Kraus.", "launchedYear": 2014, "status": "active" }, { "name": "Pursuit Books", "category": "Cycling and sports publishing", "description": "Pursuit Books is a specialist imprint focused on writing about cycling. Launched with its first books in 2017, it extends Profile's approach of creating focused lists around strong communities of interest and cultural subjects.", "launchedYear": 2017, "status": "active" }, { "name": "The Economist books", "category": "Business, economics and current affairs", "description": "Profile publishes books associated with The Economist, supporting titles in economics, business, geopolitics and public affairs. This publishing relationship complements Profile's broader non-fiction and ideas list.", "launchedYear": null, "status": "active" } ], "campaigns": [ { "year": 2003, "name": "Eats, Shoots & Leaves launch", "markets": [ "United Kingdom" ], "summary": "Profile's publication of Lynne Truss's punctuation book became a major consumer-book success, demonstrating the market potential of accessible specialist non-fiction.", "outcome": "The title was the United Kingdom's bestselling non-fiction book for 30 weeks and won Book of the Year at the 2004 British Book Awards.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2017, "name": "The Essex Serpent publicity campaign", "markets": [ "United Kingdom" ], "summary": "Serpent's Tail promoted Sarah Perry's The Essex Serpent as a major literary release within the Profile group.", "outcome": "The book was named Fiction Book of the Year and Book of the Year at the British Book Awards and won Publicity Campaign of the Year.", "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" } ], "scandals": [], "decisions": [ { "year": 2002, "type": "mna", "title": "Acquire the HarperCollins UK business list", "context": "Profile sought to expand its business and commercial non-fiction publishing capacity.", "action": "The company acquired the HarperCollins UK business list.", "aftermath": "The enlarged list became associated with business, economics and ideas titles, including works by Robert Greene, Ryan Holiday and Shoshana Zuboff.", "financials": null, "competitorReactions": [], "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2007, "type": "mna", "title": "Acquire Serpent's Tail", "context": "Profile aimed to broaden its publishing portfolio beyond its established non-fiction base.", "action": "Profile acquired the independent London publisher Serpent's Tail.", "aftermath": "The group gained a prominent literary-fiction and international-writing imprint.", "financials": null, "competitorReactions": [], "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2008, "type": "strategy", "title": "Launch GreenProfile", "context": "Profile identified ethical and environmental subjects as a distinct editorial opportunity.", "action": "The company established GreenProfile under Mark Ellingham.", "aftermath": "The imprint added an explicitly ethical dimension to the group's publishing program.", "financials": null, "competitorReactions": [], "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2012, "type": "strategy", "title": "Create a Wellcome Collection publishing list", "context": "Profile sought to develop a focused list around medicine, healthcare and writing about the human body.", "action": "The company launched a new list with Wellcome Collection.", "aftermath": "The list connected medical and scientific subjects with literary and cultural approaches to the human condition.", "financials": null, "competitorReactions": [], "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2012, "type": "mna", "title": "Acquire Tindal Street Press", "context": "Profile continued to expand through the acquisition of independent publishing operations.", "action": "Profile acquired Birmingham-based Tindal Street Press.", "aftermath": "The acquisition added another independent publishing list to the Profile portfolio.", "financials": null, "competitorReactions": [], "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" }, { "year": 2017, "type": "product_launch", "title": "Launch Pursuit Books", "context": "Profile used a specialist-imprint model to serve readers interested in cycling and its associated culture.", "action": "The first books were published under the Pursuit Books imprint.", "aftermath": "Cycling became a defined area within the group's specialist publishing offering.", "financials": null, "competitorReactions": [], "sourceUrl": "https://en.wikipedia.org/wiki/Profile_Books" } ], 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