Will Shu

William Shu (, born December 1979) is an American-British businessman, the co-founder and chief executive of Deliveroo, an online food delivery company with operations spread across more than 200 cities in 11 countries.[1]

Early life and education

He was born in December 1979[2] in Connecticut to Taiwanese American parents.[3] In 2001, Shu earned a bachelor's degree from Northwestern University. His first job was with Morgan Stanley in London as an investment banking analyst in 2001. Shu returned to the United States in 2010 to attend business school[4] and earned a Master of Business Administration from the Wharton School of the University of Pennsylvania in 2012.

Career

Before founding Deliveroo, Shu worked as an analyst for S.A.C. Capital Advisors and ESO Capital, and as an investment banker at Morgan Stanley. He co-founded Deliveroo in 2013 with childhood friend and software engineer Greg Orlowski.[5][6] Shu had the idea to start Deliveroo while working in Morgan Stanley's London office and seeing the lack of delivery options while working late nights.[6][7] Shu worked as the company's first delivery person, delivering food every day for the first eight months in order to understand the customer experience.[8]

Deliveroo operated in London for the first two years, growing via word of mouth. In 2015, the company expanded internationally to Paris, Berlin and Dublin.[8] Deliveroo reached a valuation of more than £1.5 billion in November 2017, operating in 12 countries and more than 150 cities.[9][10]

In February 2016, Orlowski, who had been working as Deliveroo's chief technology officer, left "to spend more time with his wife in Chicago after the birth of their daughter".[11]

Shu famously continues to work shifts as a Deliveroo driver, delivering food around London every few weeks.[12]

Controversy

Shu received criticism for raising his personal salary to £125,000 a year, a 22.5 per cent increase, amidst a dispute over riders' status and company losses in 2016.[13] Administrative expenses, such as hiring new staff and a new London office, multiplied from £28.8 million to £142.2 million, resulting in a large loss.[14] In addition, Shu gave out close to £4.5 million in share bonuses to directors and hundreds of other head office staff.[13][15]

Deliveroo was one of many gig workers companies facing legal challenges over the employment model of its delivery riders. Four court judgements, most recently a Court of Appeal's judgement in 2021, confirmed that Deliveroo's riders are self-employed independent contractors.[16]

Personal life

Shu lives in London.[6]

References

  1. About Deliveroo Official website of Deliveroo UK, retrieved September 15, 2020^
  2. ROOFOODS LTD - Officers (free information from Companies House) Beta.companieshouse.gov.uk, retrieved 2017-01-25^
  3. Samuel Fishwick. Deliveroo founder Will Shu: 'We're part of the lexicon in this country Standard.co.uk, 2016-06-16, retrieved 2017-01-25^
  4. Will Shu: From banker to founder Deliveroo Startups.co.uk: Starting a business advice and business ideas, 2016-08-05, retrieved 2018-02-27^
  5. Introduction to Deliveroo European Commission, 4 February 2016, retrieved 12 November 2016^
  6. Zoe Wood. Deliveroo founder Will Shu drives company towards 'unicorn' status The Guardian, retrieved 2017-01-25^
  7. WIRED. Startup of the Week: Deliveroo retrieved 2018-02-27^
  8. Will Shu: From banker to founder Deliveroo Startups.co.uk: Starting a business advice and business ideas, 2016-08-05, retrieved 2017-11-21^
  9. Ingrid Lunden. Food delivery upstart Deliveroo adds $98M to its Series F, now totals $480M TechCrunch, retrieved 2017-11-21^
  10. Will Shu, the founder of $2 billion Deliveroo, said an IPO is 'somewhat logical' for the company Business Insider, retrieved 2017-11-21^
  11. Jamie Nimmo. Deliveroo loses co-founder and tech boss as Greg Orlowski quits | London Evening Standard Standard.co.uk, 2016-02-29, retrieved 2017-01-25^
  12. Will Shu talks about the workers' rights litigation that threatens $2 billion Deliveroo Business Insider, retrieved 2017-11-21^
  13. Sarah Butler. Deliveroo boss Will Shu gives himself 22.5% rise amid battle over riders' pay the Guardian, 2017-09-21, retrieved 2018-02-27^
  14. James Titcomb. Deliveroo revenues grow over 600pc but losses stack up The Telegraph, 2017-09-21, retrieved 2018-02-27^
  15. Deliveroo: where's the money? – Corporate Watch corporatewatch.org, 24 October 2017, retrieved 2018-02-27^
  16. UK Court of Appeal confirms Deliveroo riders are self employed Reuters, 2021-06-24, retrieved 2022-08-15^