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Wen Hair Care

Wen Hair Care, stylized as WEN Hair Care, is an American hair care brand founded by Chaz Dean.

History

Wen Hair Care was founded by celebrity hairstylist Chaz Dean.[1] The company is most well known for producing cleansing conditioners [2] marketed towards no-poo hair treatment methods, similar to the Curly Girl Method.[3] Wen products are sold by Dean and Guthy-Renker. In January 2015, actress Brooke Shields became the official brand ambassador for Wen Hair Care.[4]

Controversy

Wen was at the center of a class-action lawsuit which alleged that the product had caused damage to hair after use.[5][6]

In March 2016, the FDA opened an investigation into complaints about Wen Hair Care products by consumers.[7] In October 2016, Wen agreed to settle out of court for a total of $26 million without admitting any wrongdoing.[8]

The lawsuits and investigations prompted researchers to submit a letter to JAMA, calling for a higher level of regulations in the personal care industry,[9] including allowing the FDA to recall personal care products.[10]

References

  1. Good Housekeeping Hearst Corporation, 2006, retrieved 2020-06-23^
  2. Annita Katee. I Haven't Used Shampoo in 6 Months, and My Hair Has Never Looked Better Well+Good, 2023-04-05, retrieved 2023-07-22^
  3. Weighing in on Wen Natural Hair Care, 6 March 2012, retrieved 2020-06-20^
  4. Amy Sciarretto. Brooke Shields and Her Hair Team Up With WEN Bustle, retrieved 2020-06-20^
  5. Hayley Peterson. A popular celebrity-backed shampoo brand could owe $26 million after women said it caused balding Business Insider, retrieved 2020-06-20^
  6. Shayne C. Gad. Regulatory Toxicology, Third Edition CRC Press, 2018-09-03, retrieved 2020-06-23^
  7. Petra Guglielmetti. The FDA Is Now Getting Involved in That Wen Hair Care Lawsuit Glamour, 10 March 2016, retrieved 2020-06-20^
  8. Class-Action Lawsuit Over Wen Hair Products Gets Preliminary Settlement Approval 2016-10-31, retrieved 2020-06-20^
  9. Olga Oksman. Wen Hair Care baldness suit signals need for toxin testing in beauty products The Guardian, 2016-08-22, retrieved 2023-07-22^
  10. Beth Mole. WEN hair loss scandal exposed dirty underbelly of personal care products Ars Technica, 2017-06-28, retrieved 2020-06-20^