Waikato Draught is a New Zealand Draught-style Bitter beer brewed by Lion. It is mainly sold in the Waikato region of New Zealand but can also be found in stores elsewhere in New Zealand and abroad.
History
Waikato Draught was first brewed in 1925.[1] It is thought that the Innes Family Waikato Brewery was the first brewery to be fully owned by a woman in New Zealand.
Willie the waiter, a cartoon character, used to promote the beer as created in 1945 by brewery resident artist Richard Abnett. At this time, Waikato Draught was selling 400,000 gallons of beer each year and being brewed from the Innes Family Waikato Brewery.[2]
In 1961, the New Zealand Breweries (later to become Lion Nathan) acquired Waikato Breweries from CL Innes.[3] The brewery stayed open in Hamilton until 1987 when it was closed down. From this time, the production of Waikato Draught was moved to the Lion Breweries in