visvim is a Japanese menswear brand founded by Hiroki Nakamura in 2000. The brand is headquartered in Tokyo, Japan, and has stores in Japan and the US, and is sold internationally at luxury department stores and boutiques including Bergdorf Goodman in New York and Dover Street Market in London.
In addition to the main visvim line, Nakamura designs a womenswear line called WMV, and a conceptual menswear line called F.I.L. Indigo Camping Trailer.[1] He also produces his own range of coffee beans called Little Cloud Coffee.
Etymology
The word “visvim” does not have any meaning. Hiroki Nakamura has said that he liked v-lettered logos, and browsed through the “v” section of a Latin dictionary until he came upon “vis” and “vim” and liked how the two words looked together.[2][3]