NASCAR
Valvoline has sponsored in some sort of capacity in NASCAR since 1981. They first entered the sport with Cale Yarborough in 1981 and 1982 with M. C. Anderson Racing. In 1983 and 1984, they appeared on the Wood Brothers Racing legendary 21 car with Buddy Baker then the year after they sponsored Ron Bouchard and the 47 Race Hill Farms Team. The brand followed Bouchard to Curb Racing in 1986 and then ran with Greg Sacks in 1987 in the 50 for the Dingman Brothers Racing team. The following season, they sponsored RahMoc Enterprises and Neil Bonnett, which capped the season off with a win in Australia, NASCAR's first entry outside of North America.
In 1992, they started a relationship with Roush Racing and driver Mark Martin which resulted in 27 wins together, one of the winningest combinations in NASCAR history. After the year 2000, Valvoline executive James Rocco decided he wanted to get into the car ownership side of the sport and Valvoline would own and sponsor a team, an unprecedented move at the time. They bought a share of the #10 team that MB2 Motorsports had acquired from Tyler Jet Motorsports during the 2000 season, ran the team as MBV Motorsports (the V standing for Valvoline, and began sponsoring the team in 2001 with Johnny Benson as driver. After winning once in three seasons, Benson was replaced with Scott Riggs. After the 2005 season, Valvoline elected to end its arrangement with MB2 and bought a stake in Evernham Motorsports, taking its sponsorship, car number, and driver to the team. Riggs finished 20th in the series points standings in 2006, but struggled mightily in 2007 and was released prior to the end of the season.
In 2007, the team signed Canadian Patrick Carpentier to drive the car. After 2008, Valvoline scaled back its sponsorship to a part time role in 2009 when that team merged with Petty Enterprises and formed Richard Petty Motorsports, they sponsored both Reed Sorenson and A. J. Allmendinger that year on the 43 and 44 Dodge Chargers. Following the season, the sponsorship returned to Roush Fenway Racing to sponsor Matt Kenseth and Greg Biffle in some capacity over the years while also sponsoring Allmendinger's 43 Ford at Richard Petty Motorsports. In 2014, the oil brand reunited with Hendrick Motorsports and continues to this day, they currently sponsor Kyle Larson and William Byron.
In addition to its main brand, Valvoline sponsored Alan Kulwicki and AK Racing from 1987 to 1990 with its Zerex brand of coolants and Rusty Wallace and Blue Max Racing with its Alugard brand of coolants.
Other motorsports
Valvoline sponsored a number of auto races to market its motor oil, including the SCCA National Championship Runoffs and Bommarito Automotive Group 500. Valvoline also sponsored the first woman to compete in both the Daytona 500 and Indianapolis 500, Janet Guthrie, as well as CART driver Al Unser Jr. (1988–1993).[2]
In Australia, Valvoline owns naming rights to the Sydney Speedway[14] and sponsors the Australian Sprintcar Grand Prix. It also sponsored the 1994 Australian Manufacturers' Championship.
Since June 2020, Valvoline sponsors La Liga association club Sevilla FC as a global partner, with their logo appearing on the sleeves of match kits.[15]
Since July 2023 Valvoline is currently sponsoring the Aston Martin Formula One team as an extension of the team's existing partnership with Aramco, and the partnership will be upgraded to lubricant supply role from 2026 season onwards due to
