The Original Car Shoe, or simply Car Shoe, is an Italian high fashion brand owned by Prada.[1]
Early years
Car Shoe was founded in 1963 by Gianni Mostile.[2] The brand soon became best known for its signature moccasin which feature tiny rubber nubs. The brand earned a patent from the Italian Ministry of Industry and Trade and its advocates included Giovanni Agnelli, U.S. president John F. Kennedy[3] and Roberto Rossellini.
Prada takeover
In 2001, Car Shoe was assimilated by Prada, which soon opened stores in Milan and Capri in the next two years and introduced the line into over 200 major boutiques internationally. Prada launched Car Shoe's first bags in 2004.