Texas Pete is a brand of hot sauce in the United States developed and manufactured by the TW Garner Food Company in Winston-Salem, North Carolina. TW Garner was founded by Thad W. Garner in 1929. As of 2022, Texas Pete is the seventh-best selling hot sauce in the U.S., according to Instacart, an online grocery service.[1]
History
Texas Pete hot sauce was introduced in 1929 by Sam Garner who had 3 sons (Thad W.,Ralph C. and Harold H.), operator of the Dixie Pig barbecue stand in Winston-Salem, North Carolina. Customers asked for a spicier sauce, and the Garners concocted one with cayenne peppers. Developing a product name, a marketing adviser suggested "Mexican Joe" to connote the spicy cuisine of Mexico. However, Sam Garner opposed this, saying that the name should be American. Texas is known for its spicy food; this was combined with Pete, the nickname of his son Harold Garner.[2]
Products
The brand has 6, 12, and 24 ounce bottles with bright red sauce, flip top, and white and yellow label featuring the name in red and "Texas Pete," a red silhouette cowboy.