Tesco Direct

Tesco Direct was a shopping catalogue and website operated by the British supermarket chain and retailer Tesco. It was supplying non-food goods such as homeware and consumer products with delivery or in-store collection through collection points in Tesco stores.[1] It was run in competition with Argos and Amazon.[2] Its final catalogue was published and printed in 2012.

Tesco Direct opened in 2006 and ceased trading on 9 July 2018.[3] When it closed it employed around 500 people.[4] Tesco described the loss-making service as having “no route to profitability” when announcing the closure.[5] Citing high costs of marketing and fulfillment for the service as responsible for the failure.[6]

References

  1. Mark Tran. Tesco to launch non-food delivery service the Guardian, 30 August 2006, retrieved 31 August 2018^
  2. Sophie Christie. Tesco admits defeat against Amazon as it closes Tesco Direct, putting 500 jobs at risk The Telegraph, 22 May 2018, retrieved 31 August 2018^
  3. Zoe Wood. Tesco shuts its non-food website, Tesco Direct the Guardian, 22 May 2018, retrieved 31 August 2018^
  4. 500 Tesco website jobs under threat BBC News, 22 May 2018, retrieved 31 August 2018^
  5. Knight Frank. Tesco Direct — Death of E-commerce and Online Retailing? www.knightfrank.co.uk, retrieved 31 August 2018^
  6. Gurpreet Narwan. Lossmaking Tesco Direct website to be scrapped The Times, 23 May 2018, retrieved 31 August 2018^