Switchover Media (SOM) was an Italian broadcaster of television channels. The company first operated as a subsidiary of Netherlands-based broadcaster Jetix Europe to being purchased out by its management and rebranding to Switchover Media in June 2009, to its purchase and folding by Discovery Communications in January 2013.
History
Fox Kids/Jetix
Fox Kids Italy S.r.l. was originally founded as a subsidiary of Fox Kids Europe N.V. in 2000 to help control the Italian Fox Kids feed. A syndicated Fox Kids analogue block was launched in 2001, airing programmes for a few hours a day. A one-hour-timeshift of Fox Kids would later launch, being one of only 2 Fox Kids timeshift channels in the world (the other being in the United Kingdom).
In 2004, as part of a worldwide partnership between Fox Kids Europe, Fox Kids Latin America and ABC Family Worldwide that would rebrand their operations under a single brand name titled Jetix, the company was renamed Jetix Italia S.r.l. The rebrand began with the syndicated Fox Kids block being renamed K-2 on October 1, while the channel's rebrand to Jetix happened in March 2005.