Square Toiletries Ltd. is a fast-moving consumer goods (FMCG) company in Bangladesh and a subsidiary of Square Group.[1] The company is marketing 20 brands in different segments like health and hygiene, oral care, hair care, fabric care etc. and producing more than 50 products.[2] Major brands of the company are Jui, Chaka, Senora, Supermom, Magic, Sepnil, Kool, Meril Protective Care and Meril Baby. Square is also exporting its finished products to 13 countries- UAE, Germany, UK, Australia, Malaysia etc.
History
Square Toiletries Limited was founded in 1988 as a division of Square Group and was made into a separate private limited company in 1994.[2]
Specialties
Manufacturer of different cosmetic and toiletries product categories, cosmetic contract manufacturing and packaging, marketer of different cosmetic and toiletries product categories
Major brands
- Jui
- Meril
- Meril Baby
- Supermom
- Revive
- Chaka
- Chamak
- Senora
- Femina
- White Plus
- Magic
- Kool
- Xpel
- Spring
- Sepnil
- Zerocal
- Select Plus
- Shakti
- Rain Shower
- Maxclean
Further reading
External links
References
- Sohel Parvez. Square to launch baby diapers The Daily Star, 24 June 2014, retrieved 22 December 2017^
- ::Trends::15th Anniversary Special The Daily Star, retrieved 22 December 2017^