Development in the gambling industry
In 2004, Sisal acquired the Matchpoint network, entering the betting market,[15] and launched a dedicated website.[16] The following year it also entered the market for gaming machines.[17]
In 2009, it obtained the "Concessione Giochi Numerici a Totalizzatore Nazionale" (GNTN, Concession for National Totalisator Numerical Games), which enabled it to confirm the management of the SuperEnalotto[18] and offered the opportunity to introduce new products to the market, the first of which was Vinci per la vita – Win for Life!, which offers an annuity for 20 years in each competition.[19] In the following year, Sisal opened dedicated entertainment outlets called Sisal Wincity.[20]
In 2011, Sisal launched SiVinceTutto, a lottery, which was updated in 2016 with changes in the draw frequency (from monthly to weekly) and choice of numbers (doubled from six to twelve).[21]
In 2012, Sisal together with other European companies introduced Eurojackpot, a national totalisator game that allows to challenge other participating countries.[22]
2014 saw the launch of VinciCasa, a game that offers a jackpot for the purchase of one or more properties, which was changed in 2017 with an increase in the draw frequency (from weekly to daily).[23] NFC POS for electronic payments were also introduced in Sisal shops.[24]
In 2016, the SuperEnalotto formula was revised, introducing two-number wins, instant wins, and a higher jackpot.[25]
Since January 2019, Sisal has been managing lotteries in Morocco, after winning the tender to manage and develop games for the National Lottery Management Company (SGLN) in February of the previous year.[26] It has also been present on the Spanish market since the same year,[27] thanks to a licence obtained for online gaming, as well as in Turkey.[28]
In 2019, Sisal also obtained the renewal of the concession for GNTN in the Italian market for another 9 years.[29]
As of 2023 Sisal also manages various gambling subsidiaries including Tris, Totocalcio, Big Match, Sisal Poker, Sisal Bingo, Sisal Skill Games, Sisal Casino, and Sisal Quick Games.[4][30]
In 2024, Sisal celebrated its 80th anniversary and received four awards at the EGR Italy Awards 2024, including "Operator of the Year" and "Safe Gaming Operator," confirming its market leadership for the fifth consecutive year thanks to its commitment to safe and responsible gaming strategies and continuous investment in innovation.[31][32]
