PT Industri Jamu dan Farmasi Sido Muncul Tbk, commonly known as Sido Muncul, is an Indonesian herbal medicine and food products company based in Semarang, Indonesia, established in 1940. It produces and markets a variety of consumer products related to herbal medication, such as the jamu Tolak Angin.
History
The company was founded in 1940 as a home business in Surakarta. Its founder, Rakhmat Sulistio, had formulated a recipe for a jamu, which she called "Tujuh Angin" (Seven Winds), later known as Tolak Angin. Due to the Indonesian National Revolution, she moved to Semarang, where in 1951 she established production for the jamu in a house and later in a factory by 1953. It was in 1951 when the name "Sido Muncul" was adopted, and the product changed from liquid to powdered jamu. The firm was registered as a CV in 1970, and as a limited liability company (PT) in 1975.[1][2][3]
In 1992, its primary product Tolak Angin began to be sold in sachets as a liquid, its current form.[4] Sido Muncul launched a secondary line of energy drink products under the Kuku Bima Ener-G brand in 2004, at a time when the company was undergoing financial difficulties.[5] Other lines of products outside of Tolak Angin were later launched, including candies, health drinks, and instant coffee.[6] The company went public through an initial public offering at the Indonesian Stock Exchange on 18 December 2013,[7] becoming the first herbal medicine company to list there.[8] Six months after the IPO, the original founder's family held 81 percent of the company's shares.[9]
Sido Muncul acquired Yogyakarta-based PT Berlico Mulia Farma, a pharmaceutical company which manufactured cough syrup, indigestion pills, and vitamins, in mid-2014, for Rp 125 billion.[10] Sido Muncul's brands were then given to Berlico's products.[11]
External links
References
- Muhammad Perkasa Al Hafiz. Sejarah Sido Muncul, Merek Jamu Indonesia Yang Mendunia marketeers.com, 28 February 2018, retrieved 18 May 2020^
- Sido Muncul to acquire pharmaceutical company The Jakarta Post, 20 May 2014, retrieved 18 May 2020^
- Mengintip Syuting Sejarah Jamu Tolak Angin Sido Muncul di Yogya detiknews, 31 May 2017, retrieved 18 May 2020^
- Yuni Astutik. Setelah Jamu Godok & Cair, Kini Tolak Angin Berbentuk Kapsul CNBC Indonesia, 20 February 2020, retrieved 18 May 2020^
- Rias Andriati. Inovasi Rasa dan Iklan, Kunci Sukses Kuku Bima Energi SWA, 18 March 2011, retrieved 18 May 2020^
- Sejarah Sido Muncul Sido Muncul, retrieved 18 May 2020^
- Sido Muncul Resmi Melantai, BEI Cetak Rekor IPO KOMPAS.com, 18 December 2013, retrieved 18 May 2020^
- Indonesian herbal medicine maker Sido Muncul to buy pharmaceutical firm Reuters, 19 May 2014, retrieved 19 May 2020^
- Ben Bland. Appetite grows for Indonesia’s herbal remedies Financial Times, 1 June 2014, retrieved 18 May 2020^
- SIDO akuisisi Berlico Mulia Rp 125 miliar Kontan, 4 September 2014, retrieved 19 May 2020^
- Perkuat Bisnisnya Sido Muncul Akusisi Berlico Mulia Farma Tribunnews.com, 5 September 2014, retrieved 19 May 2020^