Seniority (company)

Seniority is a Pune (India) based retail company.[1][2] Founded by Ayush Agrawal,[3] and Tapan Mishra, Seniority provides health and lifestyle products for senior citizens in India.[1][2][3]

Investment and Revenue

The company raised an early-stage investment of US$1 million in 2017 from RPG Ventures, the venture capital arm of the RPG Group.[4] The same group has invested US$6 million in Seniority till 2019.[5][6][7][8] The company offers mobility aids, wellness products and lifestyle or leisure products [9] In 2017, the company reported a revenue of INR 1 crore per month. The company reported 500 percent growth in 2018.[10][11][12]

Seniority has partnered with Ezymov, a wheelchair taxi and ambulance service in Mumbai.[2] and it Store partnership at ReLiva Physiotherapy and Rehab[13]

Awards and recognition

  • Limca Book of awards for the largest gathering of senior citizens doing yoga all at once at International Yoga Day[14][15]

References

  1. Bhaswar Kumar. Lifestyle for the aged: Harsh Goenka announces launch of seniority.in Business Standard India, 2017-03-02, retrieved 2019-07-13^
  2. Old and Shopping- Business News www.businesstoday.in, 16 October 2017, retrieved 2019-07-13^
  3. Differentiation key for specialised e-tailers to grow: Panellists at VCCircle Summit VCCircle, 2019-04-25, retrieved 2019-07-13^
  4. Megha Mandavia. RPG Group ventures into senior care e-commerce, invests $1 million The Economic Times, 2017-09-07, retrieved 2019-08-31^
  5. aparnamishra.06. RPG Group Invests $1 Mn In Senior Citizens Ecommerce Portal - Seniority Inc42 Media, 2017-09-07, retrieved 2019-07-13^
  6. Seniority mulls partner for pan-India sales The Hindu, 2019-07-02, retrieved 2019-08-31^
  7. Aastha Singal. Exploring the Hidden Profitability by Serving the Elderly Entrepreneur, 2019-02-05, retrieved 2019-07-13^
  8. Pune: New e-commerce portal aims to cater to senior citizens The Indian Express, 2019-05-09, retrieved 2019-07-13^
  9. Seniority plans to raise funding for business expansion news.franchiseindia.com, 29 December 2018, retrieved 2019-07-13^
  10. Seniority has reported 500 % growth this year: Co-founder Ayush Agarwal The Economic Times, 2018-10-22, retrieved 2019-08-31^
  11. Megha Mandavia. RPG Group ventures into senior care e-commerce, invests $1 million The Economic Times, 2017-09-07, retrieved 2019-07-13^
  12. RPG's Seniority to launch private label products by this year The Financial Express, 2019-03-22, retrieved 2019-07-13^
  13. Partners reliva.in, retrieved 2023-09-23^
  14. www.ETHealthworld.com. 'Empty Nest Syndrome' is becoming more prominent in India : Ayush Agrawal - ET HealthWorld ETHealthworld.com, retrieved 2019-07-13^
  15. Senior citizen's congregation on International Yoga Day gets into Limca Book of Records www.sakaltimes.com, retrieved 2019-07-13^