Schwebel's Bakery is a regional producer of bread and other baked goods that was established in Youngstown, Ohio, in the early 20th century.
History
The Schwebel's brand was created by Joseph Schwebel and Dora Schwebel, a married couple that started baking bread in the kitchen of their Campbell, Ohio, home, in 1906. The Schwebels eventually began to sell bread to customers in nearby Youngstown, an event which marks the official beginning of the Schwebel's Bakery.[1] In 1914, Dora and Joseph entered the world of retail sales by working out agreements with several local "mom and pop" stores – a move that opened up new and more profitable sales channels for their fledgling business. To ensure that fresh bread was in the stores when customers asked for it, the young couple added more bakers to assist the family. Eventually, Schwebel's expanded its distribution to areas beyond Youngstown and relied on horses and wagons to transport their products.
By 1923, Schwebel's secured its first fleet of trucks, with six vehicles on hand. That same year the Schwebel's invested $25,000 and built a small bakery complete with a store front for retail business. At this time, the family could bake and deliver 1,000 loaves a day using six delivery trucks. The bakery was improving but in the 1920s and 1930s the company had a temporary downfall.