Lister
While working for Rouston & Aspinwall, Johnson met George J. Seabury. He and Seabury eventually left the firm and entered a business partnership, Seabury & Johnson. Both men had an interest in Joseph Lister's discovery of the implications of sterile surgery. They aimed to make products that would assist in operating rooms. Johnson worked 12-hour days working towards invention of aseptic surgical equipment. By 1878, the firm was making $10,000 a month
Seabury and Johnson disagreed on the distribution of the firm's profits. Seabury disapproved of having Johnson's brother, James Wood Johnson, in the firm. In 1880, Johnson sold his shares to Seabury, and agreed to abstain from the medical business for ten years.
Johnson & Johnson
Meanwhile, James Wood Johnson and Edward Mead Johnson started Johnson & Johnson, which was initially a family business. The company struggled to remain profitable, and had insufficient capital for a startup company. While the two brothers were proceeding alone, Seabury was unable to pay RWJ the monthly payments that had been agreed upon when Johnson departed the partnership. Seabury agreed to let Johnson re-enter the medical industry if Seabury could cease making the monthly payments. Johnson agreed, and joined his brothers' firm, providing the capital for a fresh start.
The new partnership gave Johnson half of the company's shares in return for management of the company. His brothers received 30% of the company. Johnson commuted between the factory in New Brunswick, New Jersey, and the office in New York. By early 1888, Johnson & Johnson was making $25,000 a month.
Kilmer
Frederick Barnett Kilmer owned a pharmacy in New Brunswick, New Jersey. Johnson met Kilmer in early 1887, and developed a lifelong friendship. After meeting Johnson, Kilmer became more involved in Johnson & Johnson. He eventually became an employee and introduced one of the first medical research laboratories.
Kilmer was responsible for making many of the innovations in sterilized dressings. The first marketing items Kilmer introduced were medical manuals; guides for how to react when injured aboard trains, such as when feet are crushed or when legs are broken.
Later, Kilmer influenced most of America with his new products. By the late 19th century, railroads had covered most of the nation. Americans were traveling more and farther than ever before. To address the medical needs of travelers, Kilmer introduced first-aid kits. The Red Cross symbol became as well known. Soon, people believed that the first-aid kits were as important to them as railroads and light bulbs. It became an American way of life to grab a first-aid kit when in need of help.
In 1890, Kilmer received a letter from a colleague seeking advice on treating skin irritation on one of his patients. The patient had used medicated plasters and it was assumed that the plaster caused the irritation. Kilmer sent him a small tin of Italian talc. With the success of this treatment, Johnson & Johnson started including containers of talc with its plasters.
