RetailMeNot, Inc. (formerly Whaleshark Media) is an American multinational company headquartered in Austin, Texas, that maintains a collection of coupon web sites. The company was founded by Cotter Cunningham.[3] The company owns RetailMeNot.com and VoucherCodes.co.uk and acquires coupon sites and third-party software.
RetailMeNot was established to aggregate coupon offers and make them available to consumers. It distributes coupons in retail categories including accessories, automotive, baby products, beauty products, clothing, electronics, furniture, health, home and garden, jewelry, pets, photography, toys and travel.
History
RetailMeNot was founded in 2006 by Australian entrepreneurs Guy King and Bevan Clark. The two had previously collaborated on BugMeNot, a site that allowed users to share fake identities in order to avoid website registrations and content paywalls, and a content management system.[4][5] The company was acquired by Whaleshark Media in 2010.[6]