Reel Corporation is an independent Australian film distributor and subsidiary of Village Roadshow. The company was established with the aim of distributing a broad range of films, including smaller-scale productions and genre films that typically receive limited releases in cinemas. Over time, the company has specialized in handling films that may not receive extensive studio support but still hold significant potential in niche markets.
Reel Corporation's joint venture with Roadshow Entertainment resulted in the creation of Reel DVD, which focuses on re-packaging and re-distributing films for a budget-conscious market.
History
Reel Corporation was founded in 1993 as a subsidiary of Village Roadshow to manage the distribution of a diverse set of films across various genres. The company initially focused on distributing films that did not fall under the typical blockbuster category, allowing it to release smaller productions and independent films.
Throughout the years, Reel Corporation expanded its portfolio to include films in niche genres, targeting specific audiences and international markets. The company was particularly successful in distributing horror films and genre titles that lacked the support of major studios. Some notable titles in Reel's portfolio include Teaching Mrs. Tingle, Bride of Chucky, and The Blair Witch Project, all of which were distributed internationally.
While Village Roadshow continued to focus on major releases from major studios like Warner Bros.