Rainbow High is a fashion doll franchise created by Michael Scott Anderson originally as Rainbow Surprise and released by American toy company MGA Entertainment in 2020 originally as a spin-off from their Poopsie Slime Surprise brand. The back story for the franchise revolves around an elite high school for the visual arts, featuring students who represent colors of the rainbow.
At the close of 2020, the brand became independent from other MGA brands and was complemented with an audiovisual franchise of in-universe-branded web series of animated shorts and episodes, which were predominantly released on YouTube and later made available on Netflix. In February 2022, MGA released the franchise's first official spin-off known as Shadow High to be the brand's rival school, with the spin-off brand spotting/representing grayscale colors in clear contrast to their hosts.
History
In 2019, MGA released a line of 14-inch fashion dolls under their Poopsie brand, named Rainbow Surprise.[1] Though these dolls bear some resemblance to the eventual Rainbow High dolls, they are scaled up and have painted eyes rather than inset eyes. The characters were: Rainbow Dream, Pixie Rose, Amethyst Rae and Blue Skye. These four dolls were later re-released the following year under the Rainbow High brand in new packaging. Rainbow Surprise also included a series of blind-boxed Fantasy Friends dolls which were also incorporated into the Rainbow High brand.