Pizza 4P's is a pizza chain based in Ho Chi Minh City, Vietnam.[1][2][3] Founded in 2011 by Japanese entrepreneurs Yosuke Masuko and Sanae Takasugi, the company operates 32 locations in Vietnam, Cambodia, India, Indonesia, and Japan.[4][5] The company takes a farm-to-table approach to pizza, operating a dairy in Đơn Dương district to produce its own cheese.[1][6]
The company offered a "bun dau mam tom" pizza with fermented shrimp sauce in 2019.[7][8] In Cambodia, it offers a num banhchok pizza with a yellow kroeung, coconut milk and prahok sauce, freshwater fish, cheese, peanuts, water celery, basil, water mimosa, banana blossoms, water hyacinths and sesbania flowers.[9]
Private equity firm Mekong Capital invested in Pizza 4P's in 2019 as part of its Mekong Enterprise Fund III, exiting the investment in 2022.[10][11]
References
- How a Japanese couple's idea of oneness spread pizza across Vietnam Nikkei Asia, retrieved 2024-05-25^
- Mike Ives. In Vietnam, Pizza From Farm to Table The New York Times, 2014-04-03, retrieved 2024-05-25^
- VnExpress. Pizza 4Ps profits exceed pre-pandemic levels VnExpress, retrieved 2024-05-25^
- Hao Tran. How the Team Behind the Iconic Pizza 4P's Brand Plans to IPO by 2020 Vietcetera, 2016-11-12, retrieved 2024-05-25^
- Fancy a four flowers or ginger fried pork pizza? BBC News, 2017-05-21, retrieved 2024-05-25^
- Katie Lockhart. A Vietnam factory is producing some of Asia’s best cheese CNN, 2020-06-04, retrieved 2024-05-25^
- VnExpress. Sellout say some, but pungent, strong-smelling pizza sells out VnExpress, retrieved 2024-05-25^
- Opinion: Bún Đậu Mắm Tôm Pizza? Thank U, Next. Saigoneer, retrieved 2024-05-25^
- Pan Simala. Num banh chok pizza a new fusion hit The Phnom Penh Post, 5 July 2022, retrieved 16 September 2023^
- Vietnamese PE Mekong Capital invests in restaurant chain Pizza 4P’s DealStreetAsia, retrieved 2024-05-25^
- VnExpress. Mekong Capital exits Pizza 4P’s VnExpress, retrieved 2024-05-25^